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Confession time: I’m a recovering course purchaser. 🙈 When I first discovered online courses, I invested in allll the crazy promises. Some paid off, and others… let’s just say, if my husband listened to this podcast, I’d get a big “I told you so” text right about now. 😂

But here’s the thing: if you’ve ever felt icky about selling your own offers because you don’t want to sound salesy or inauthentic, you’re NOT alone. I see it all the time—especially from heart-driven, ethical entrepreneurs like you.

Today, we’re talking about how to sell confidently, without feeling pushy, manipulative, or disingenuous.

We’ll dive into:

• What “salesy” really means (and why it’s holding you back)
• How to anchor yourself in conviction, relationships, and authenticity to sell with purpose
• My top 3 strategies to ditch that uncomfortable sales feeling and show up like the leader you are ✨

If you’re ready to plan your next launch in a way that feels creative, purposeful, and totally you, join the waitlist for Lead Your Launch at leadyourlaunch.com.

Let’s leave the mechanical, one-size-fits-all strategies behind and start launching with confidence. 🚀

⭐Join the waitlist for Lead Your Launch: leadyourlaunch.com ⭐

Let's stay connected:

📲 Instagram: instagram.com/eugenia.woo

📥 Email: contact@eugeniawoo.com

Send us a text

The podcast is turning one… WHAT?! Where did time go?

I’m truly in awe of EVERYTHING we’ve accomplished together this past year (and yes, I say WE because you’ve been the other half of this journey 🫶🏼)

Today, we're taking a behind-the-scenes peek through some of the biggest lessons this podcast has taught me (and hopefully, you too!) about purpose, leadership, and the power of showing up.

But buckle up, because we’re getting real today: a bit of tough love, a touch of nostalgia, and a sprinkle of faith. I share the verse that anchored me when things got tough, the moments when I doubted my path, and how the leap from just creating to leading changed everything for me—and how it can for you too.

Whether you’re feeling on top of your game or in a rut wondering if this journey is really for you, this episode is your reminder that your purpose is far too important to quit on.

Let’s challenge the idea that growth needs to be fast, linear, or perfectly polished. Because let’s be honest—success rarely looks like a rom-com (unless there’s indie rock playing and Chad Michael Murray shows up... but we digress).

It’s time to take the stage, even when the spotlight feels scary.

In this episode, we’ll cover:

• The importance of having an anchor to guide you when the journey feels shaky.
• The three mindset shifts needed to embrace your role as a leader—starting today.
• Why perfectionism and the urge for a quick win are just holding you back.
• How to truly change your relationship with social media from a place of consuming to leading.
• My business anchor verse, and why it’s been a game-changer for me.
• A reminder that your audience doesn’t need you to be perfect—they need you to step up and lead.

⭐Join the waitlist for Lead Your Launch: leadyourlaunch.com ⭐

Let's stay connected:

📲 Instagram: instagram.com/eugenia.woo

📥 Email: contact@eugeniawoo.com

Send us a text

Have you ever felt overwhelmed by the chaos of a product launch? I know I have. Today I'm diving into the often chaotic world of launches (aka marketing campaigns), offering a lifeline to us creatives.

I'm dissecting three common pitfalls: launching too aggressively, mimicking others' tactics robotically, and neglecting audience engagement.

Key points from this episode:

• Launch Gradually: Think of launching as a marathon, not a sprint. Building momentum slowly can lead to more sustainable success.
• Be Authentic: Avoid the trap of mimicking others' tactics. Authenticity resonates more with your audience.
• Engage Your Audience: Genuine connections with your audience are crucial. Don't neglect this vital aspect of your launch strategy.

🚀 Join the waitlist for Launch Your Own Way: https://cominguproses.co/EUGENIA 🚀

Let's stay connected:

📲 Instagram: instagram.com/eugenia.woo

📥 Email me: contact@eugeniawoo.com

Send us a text

Have you ever wondered how to make marketing not just a task, but a fun and exciting part of your entrepreneurial journey?

Today I'm diving into the art of making marketing enjoyable for creative entrepreneurs (because there are 3 likely culprits for the monotony you're feeling!)

⭐ Pssst did you hear? The waitlist for Lead Your Launch is Open. Sign up to get first dibs and +$1,000 off: http://leadyourlaunch.com/ ⭐

Key points from this episode:

• Change Your Context: Discover how a simple shift in your surroundings can spark creativity and make marketing tasks feel less like a chore.
• Enjoy the Content You Create: Learn the importance of creating content that you genuinely enjoy and how it can transform your marketing efforts.
• Embrace Authenticity: Understand why being true to yourself is crucial in marketing and how it can help you connect more deeply with your audience.

Let's stay connected:

📲 Let’s connect on Instagram: instagram.com/eugenia.woo

📥 Email me: contact@eugeniawoo.com

Send us a text

Have you ever wondered how to balance your creative juices with strategic business frameworks?

Today I'm diving into the creative entrepreneur's dilemma, and offer 3 actionable tips for integrating creativity into marketing strategies.

Key points from this episode:

• The importance of storytelling in marketing and how it can create a deeper connection with your audience.
• How themed campaigns can make your brand more memorable and engaging.
• The role of humor in marketing and its potential to humanize your brand and drive sales.
• An introduction to my upcoming program, "Lead Your Launch," which aims to help entrepreneurs align their creative vision with effective launch strategies.

⭐ The waitlist for Lead Your Launch is Open. Sign up to get first dibs and +$1,000 off: http://leadyourlaunch.com/ ⭐

Resources mentioned:

• 01 | From Frustrated Online Creator to Impactful Industry Leader: https://podcasts.apple.com/us/podcast/01-from-frustrated-online-creator-to-impactful-industry/id1708824433?i=1000629184982
• 35 | How to STOP Being Inconsistent With Your Content & Build Discipline as a Creative Entrepreneur: https://podcasts.apple.com/us/podcast/35-how-to-stop-being-inconsistent-with-your-content/id1708824433?i=1000665983496

Let's stay connected:
📲 Let’s connect on Instagram: instagram.com/eugenia.woo
📥 Email me: contact@eugeniawoo.com

Send us a text

There are SO many myths when it comes to mindset… and I’m happy to be busting them with my guest today!

Carla Reeves is a mindset coach for high achievers. She teaches us an AMAZING framework for thought management (because not all mindset work is just about positive thinking).

And by the way… if you’re waiting to feel confident, think again! Because what you truly need to reach your next big goal is BRAVERY. And Carla is teaching us how to get there!

Our conversation includes:

• The importance of understanding and managing your "survival model" to break free from past patterns.
• Why bravery, not confidence, is the key to taking action and achieving personal growth.
• Practical tips for thought management that go beyond just positive thinking.

Connect with Carla:

• Carla’s website: https://carlareeves.com/
• Free writing workshop to get unstuck: https://carlareeves.com/getunstuck

Let's stay connected:

🖱️ Work with me: https://masterclass.eugeniawoo.com/

📲 Let’s connect on Instagram: instagram.com/eugenia.woo

📥 Email me: contact@eugeniawoo.com

Do you want premium editing on your podcast? Contact Pedro Morgado at info@compusoundexpress.com

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Have you ever wondered why some people can effortlessly stick to their routines while others struggle to maintain consistency?

(And if this is you, don't worry, I had to take a Summer break!)

Today I'm diving into the challenge of getting back into content creation routines as the back-to-school season looms. By introducing Gretchen Rubin's "Four Tendencies" framework, I help you understand your unique habit-forming tendencies and how to leverage them to your advantage.

My goal is to help you re-establish your content groove... the PERFECT one for your unique personality.

Today, I’m talking about:

• Understanding the Four Tendencies: I break down Gretchen Rubin's framework to help you identify whether you're an Upholder, Questioner, Obliger, or Rebel.
• Personalized Strategies: I provide tailored advice for each tendency type to help you get back into your content creation routine.
• Practical Tips to Get Consistent With Your Content: From setting realistic goals to finding accountability partners, I share actionable tips to help you succeed in your content creation process.

Tune in to discover how to harness your unique tendencies and get back into the swing of content creation with confidence and ease!

WATCH MY FREE MASTERCLASS:

• 3 Secrets to Stand Out From The Crowd: https://masterclass.eugeniawoo.com/

Let's stay connected:

🖱️ Work with me: https://masterclass.eugeniawoo.com/

📲 Let’s connect on Instagram: instagram.com/eugenia.woo

📥 Email me: contact@eugeniawoo.com

Do you want premium editing on your podcast? Contact Pedro Morgado at info@compusoundexpress.com

Send us a text

I’ll say with my whole chest: I am a full introvert – I get my energy from spending time alone.

However, I also LOVE creating content and the work I do on social media. So, I’ve had to learn a thing or two about thriving in the fast-paced world of content creation (without burning out) as an introvert.

Today, I’m chatting about my top tips on energy management for introverts… and how you can use your energy type as your superpower to stand out in the online space.

Today, I’m talking about:

• How to organize your schedule to maximize your energy for content creation
• The power of identifying your non-negotiables so you still feel like your privacy is protected
• The top two skills that will make you successful in content creation as an introvert
• The best way to build connections with your audience while staying true to yourself

WATCH MY FREE MASTERCLASS:

• 3 Secrets to Stand Out From The Crowd: https://masterclass.eugeniawoo.com/

Let's stay connected:

🖱️ Work with me: https://masterclass.eugeniawoo.com/

📲 Let’s connect on Instagram: instagram.com/eugenia.woo

📥 Email me: contact@eugeniawoo.com

Do you want premium editing on your podcast? Contact Pedro Morgado at info@compusoundexpress.com