• Register Your Domain Name Supplemental
    Nov 22 2024

    In this episode, Greg continues guiding aspiring Gen-X-Preneurs and entrepreneurs of all ages through the essential steps to build their online presence from scratch.

    He offers practical tips on purchasing your domain, whether you're ready to build your website immediately or plan to do so in the future, and stresses the importance of securing your social media handles to maintain brand consistency.

    Tune in to take this critical step toward establishing your online presence.

    Visit us at GEN-X-PRENEUR.com or email us at podcast@gen-x-preneur.com.

    Cheers!

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    20 mins
  • Register Your Domain Name – Choose the Right Registrar and Get Started
    Nov 22 2024

    In this episode, Greg continues guiding aspiring Gen-X-Preneurs and entrepreneurs of all ages through the essential steps to build their online presence from scratch.

    Following previous discussions on defining your business goals and choosing a memorable domain name, he dives into the crucial process of registering your domain name.

    Greg emphasizes the importance of selecting a reputable domain registrar, focusing on security, reliability, and excellent customer support.

    He shares his personal recommendation of ICDSoft.com, detailing ten reasons why he trusts and uses their services—from exceptional 24/7 customer support and a user-friendly control panel to reliable hosting with high uptime and free daily backups.

    Learn about the features of ICDSoft's control panel, including setting up custom business emails, managing subdomains, FTP access, and automating tasks with cron jobs.

    Greg also highlights the benefits of their SureSupport system and the convenience of managing multiple domains in one place.

    He offers practical tips on purchasing your domain, whether you're ready to build your website immediately or plan to do so in the future, and stresses the importance of securing your social media handles to maintain brand consistency.

    Tune in to take this critical step toward establishing your online presence, and get ready for the next episode, where Greg will cover setting up web hosting and installing WordPress.

    Visit us at GEN-X-PRENEUR.com or email Greg at podcast@gen-x-preneur.com.


    Cheers!

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    20 mins
  • Crafting a Memorable Domain Name & Building Your Online Brand Identity
    Nov 21 2024

    In this episode, Greg continues unveiling his secrets for aspiring Gen-X-Preneurs and entrepreneurs of all ages eager to build their online presence from scratch.

    Following the first episode on defining your business goals and identifying your target audience, Greg dives into the crucial step of choosing a memorable domain name.

    He explains how your domain name is often the first interaction potential customers have with your brand, setting the tone for your online presence and influencing perceptions about your product or service.

    Greg discusses strategies for brainstorming domain names that reflect your brand to the greatest extent possible, enhance credibility, and resonate with your target audience.

    Learn how to incorporate your business name, use descriptive keywords for SEO benefits, and align your domain with your audience by speaking their language.

    Greg shares insights on keeping your domain simple and memorable, avoiding complex spellings, and thinking about longevity and scalability to future-proof your online identity.

    Tune in to discover how selecting the right domain name not only reinforces your brand identity but also lays a solid foundation for your online success.

    Don't forget to complete your homework by creating a shortlist of potential domain names!

    Visit us at GEN-X-PRENEUR.com or email at podcast@gen-x-preneur.com

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    20 mins
  • Defining Your Business Goals and Target Audience
    Nov 20 2024

    In this episode, Greg emphasizes the importance of looking forward rather than fixating on the past as he begins guiding aspiring Gen-X-Preneurs through 30 essential steps to build their online presence by the end of the year.

    He dives into the first crucial step: defining your business goals and identifying your target audience as step #1 in building your online presence.

    Greg discusses how to set clear, SMART goals that align with your passions and personal values, ensuring your business journey is both fulfilling and successful.

    He explains the significance of a Unique Selling Proposition (USP) and encourages you to pinpoint what sets your business apart from competitors.

    Delving into the creation of detailed customer avatars, Greg helps you understand the demographics, psychographics, and pain points of your ideal customers.

    He shares strategies on tailoring your offerings, customizing marketing messages, and building genuine relationships to meet their specific needs.

    With practical exercises and personal insights, this episode equips you with the foundational tools to connect your business objectives with your target audience effectively.

    Tune in to lay the groundwork for a successful online venture that truly resonates with the people you aim to serve.

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    20 mins
  • From Small Gigs to Big Dreams: 30 Steps to Build Your Online Presence
    Nov 19 2024

    In this episode, Greg draws inspiring parallels between the discipline of football, the precision of playing in a band, and the journey of building an online presence. He emphasizes that just as you don't start on big stages or professional fields, creating a successful online business begins with small, deliberate steps. Greg introduces a comprehensive roadmap of 30 actionable steps designed to help aspiring Gen-X-Preneurs build their online presence from scratch and make their first online sale. Join him as he lays the groundwork for this exciting journey, empowering you to align your small gigs with your big dreams.

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    22 mins
  • Seven Action Items for Aspiring Entrepreneurs - Part 7
    Nov 18 2024

    In the final installment of our "" Action Items for Aspiring Gen-X-Preneurs" series, Greg shares highlights from his recent band performance with a rugby association and discusses exciting upcoming shows. He then delves into the importance of consulting professionals for legal, tax, and business advice, with a little bit of emphasis on the technology side of things. Greg explains how seeking expert guidance can help you avoid costly mistakes, save time, and receive personalized solutions tailored to your business needs. He covers areas where legal counsel and CPAs can assist, tips for selecting the right professionals, and how to build ongoing relationships to support your entrepreneurial journey. Tune in to discover why leveraging professional expertise is a crucial step toward achieving your business goals.

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    20 mins
  • Seven Action Items (Cash or Check?) - Part 6
    Nov 16 2024

    In Part 6 of our '7 Action Items for Aspiring Gen-X-Preneurs" series, Greg discusses the importance of establishing a separate business bank account. Drawing from his experiences as a musician and band member, he shares real-world challenges related to handling payments, deposits, and partnership agreements without proper financial structures in place. Greg provides practical advice on how to set up a business bank account, from gathering necessary documents to choosing the right bank and implementing good financial practices. He emphasizes that separating your personal and business finances not only offers legal protection and financial clarity but also enhances your professional credibility. Tune in to learn how to lay a solid financial foundation for your business and prepare for future growth.


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    20 mins
  • Seven Action Items (And Don't Force That) - Part 5
    Nov 14 2024

    In Part 5 of our "7 Action Items for Aspiring Gen-X-Preneurs" series, Greg shares a personal story about feeling overwhelmed and how a book recommendation helped him rethink his approach to life and business. He emphasizes the importance of not forcing outcomes and how slowing down can lead to greater clarity and success. Greg then dives into the critical role of formal agreements and partnership agreements in establishing a solid business foundation. He discusses how these agreements provide legal protection, clarity, and structure, and why consulting professionals is essential. Tune in to discover how embracing the power of letting go and formalizing your business relationships can propel you forward on your entrepreneurial journey.

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    21 mins