• GREATEST HITS: Beyond the Customer Journey (#372)
    Nov 21 2024

    Christophe Jacquet shares some provocative thinking about how the health, wellness, and consumer sectors are increasingly overlapping, including a health design thinking framework that helps us understand why meeting a need isn’t enough to design products and service lines that are successful. We have to consider expectations and life aspirations as well.

    This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #175 and it originally aired in August 2021.

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#372)

    See omnystudio.com/listener for privacy information.

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    26 mins
  • Our First-Ever Health System Celebration Series (#371)
    Nov 19 2024

    4 episodes in 1! Join our first-ever Health System Celebration Series as we recognize the accomplishments of 4 leaders in digital engagement and consumer experience – Northwestern’s Kali Arduine Ihde, URMC’s Michael Hasselberg, MultiCare’s Jeremy Harrison, and Ballad Health’s Taylor Hamilton.

    All that, plus the Flava of the Week about Forward Health shutting down. What led to their sudden demise, and what can we learn about the appeal of tech-first, subscription-based health?

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#371)

    See omnystudio.com/listener for privacy information.

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    55 mins
  • GREATEST HITS: Solving Digital Health’s Passionate Problems (#370)
    Nov 15 2024

    This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #160 and originally aired in May 2021.

    On this one, Jill McCormick shared some provocative thinking about solving what she refers to as digital health’s “passionate problems.” When we use human-centered design and then tie that work to digital transformation, we start solving the problems that really need to be solved to move our businesses – and healthcare – forward.

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#370)

    See omnystudio.com/listener for privacy information.

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    34 mins
  • Comparing Notes From HLTH & Sanford Health Conference (#369)
    Nov 12 2024

    We compare notes on two recent events they attended: Jared at HLTH, and Zain at Sanford Health’s Future of Rural Health event.

    All that, plus the Flava of the Week about more new research on consumers’ healthcare perceptions, this time from PWC. As we add this newest research to volumes of data over the years, and that data confirms trends that we’ve known all along, what will be the compelling event to convince health systems to do something about it?

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#369)

    See omnystudio.com/listener for privacy information.

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    34 mins
  • GREATEST HITS: The Humanity Behind Healthcare Brands (#368)
    Nov 9 2024

    This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #154 and it originally aired in March 2021.

    Katie Karatzas, Paul Caldera, and Drake Pusey join Jared and Zain for a rousing discussion about the magic that can happen when healthcare brand engagement meets human-centered design principles. In this episode, you’ll learn the shortcomings of competing on quality, the dangers of focusing on your competition, and how some brand strategies are like trying to win a soccer game with just a goalie.

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#368)

    See omnystudio.com/listener for privacy information.

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    37 mins
  • HLTH ’24: 23andMe (#367)
    Nov 5 2024

    In the second episode recorded live at HLTH in Las Vegas, Jared speaks with Dr. Noura Abul-Husn, VP of Genomic Health at 23andMe. Noura shares an impressive list of ways that genetic profiles can lead consumers to a more preventive state of health, including many that you might not be aware of.

    All that, plus the Flava of the Week about the changing dynamics between physicians and patients. How should we process new research from YouGov about doctor-patient relationships, and how can those insights inform the way we design and build consumer experiences?

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#367)

    See omnystudio.com/listener for privacy information.

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    19 mins
  • GREATEST HITS: VillageMD’s Roadmap for Healthcare at Home (#366)
    Oct 31 2024

    This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #227 and it originally aired in August 2022.

    Dr. Thomas Cornwell, the National Medical Director of Village Medical at Home, joins hosts Jared Johnson and Zain Ismail to share why home-based healthcare has such a bright future ahead. Learn VillageMD’s vision for healthcare at home and the major role they see it playing in their primary care strategy.

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#366)

    See omnystudio.com/listener for privacy information.

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    32 mins
  • HLTH '24: NOOM and ASU Health (#365)
    Oct 29 2024

    In the first episode of their special series recorded live at HLTH 2024 in Las Vegas, Jared speaks with NOOM CEO Geoff Cook, their Chief Commercial Officer Cody Fair, and David Schwartz, Vice President of Strategic Alliances and Business Development at ASU Health. Both organizations are committed to consumer-driven innovation and have a vision for a healthier society.

    All that, plus the Flava of the Week about the evolution of direct-to-consumer health offerings. What household brands were new at HLTH this year, and how can their presence influence consumer health innovation?

    This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#365)

    See omnystudio.com/listener for privacy information.

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    30 mins