• 17 | "The Intersection Of AI & Fashion Design" with Natalie Degroot
    Oct 17 2024

    In this exciting episode, we dive deep into the creative mind and designer journey of Natalie de Groot. She shares how integrating AI into her design process has expanded her creativity and opened up new opportunities in the Fashion Industry.

    Natalie also reveals how she stays inspired in this fast-paced fashion world while balancing tradition and innovation. Join us for these insights into the future of AI x Fashion so you can push your own boundaries of design.



    Episode Highlights:

    1. Harnessing AI for Creative Innovation: Integrating artificial intelligence into your design process.

    2. Staying Inspired in Fashion: Continually finding inspiration in the fast-paced world of fashion while staying true to your unique aesthetic.

    3. Future-Proofing Your Brand: Learn how you can position yourself and your brand to stay relevant in the evolving Fashion Industry landscape.

    Connect with Natalie de Groot!

    Website: nataliedegroot.com LinkedIn: @nataliedegrootla



    Key Resources and Links: These resources are curated to help emerging designers navigate the complexities of the fashion industry, from conceptualization to market launch.

    • Target Customer Guide: Discover how to identify and connect with your core customers. ⁠Access Guide⁠
    • Emerging Designer Community: Join a vibrant community of Fashion Designers and brand builders. ⁠Join Here⁠
    • Label Launch Checklist: Essential steps every new fashion brand should follow. ⁠Download Checklist⁠
    • Label Launch Blueprint: A comprehensive guide to launching your fashion label. ⁠Learn More⁠

    Connect With Us!

    • Have questions or want to discuss this episode? Join us inside our Designer community or leave a comment.
    • Don’t miss an episode! Subscribe to our podcast on your favorite streaming service and follow us on social media @charmainemischel for regular updates and insights.
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    57 mins
  • 16 | Crafting Your Brand’s Unique Value Proposition: Why Every Business Needs One to Succeed
    Sep 17 2024

    Crafting a Unique Value Proposition (UVP) that differentiates your Fashion brand will ensure that it resonates deeply with your target audience. In this conversation we’ll cover everything from understanding your brand’s unique offerings to effectively communicating your value to your customers. Plus, we'll take inspiration from Stella McCartney, a leader in sustainable luxury fashion.

    Key Sections:

    1. Your brand’s superpower: Discovering what makes your brand unique in the marketplace.

    2. Dial into your audience: How to use customer personas to tailor your UVP.

    3. Speak their language: Tips for effectively communicating your UVP.

    4. Learn from one of the best: A look at how Stella McCartney leverages her UVP for brand success.

    5. Test, Learn, Adapt: Why ongoing refinement is crucial for your UVP.

    Key Resources and Links: These resources are curated to help emerging designers navigate the complexities of the fashion industry, from conceptualization to market launch.

    • Target Customer Guide: Discover how to identify and connect with your core customers. ⁠Access Guide⁠
    • Emerging Designer Community: Join a vibrant community of Fashion Designers and brand builders. ⁠Join Here⁠
    • Label Launch Checklist: Essential steps every new fashion brand should follow. ⁠Download Checklist⁠
    • Label Launch Blueprint: A comprehensive guide to launching your fashion label. ⁠Learn More⁠

    Connect With Us:

    • Have questions or want to discuss this episode? Join us inside our Designer community or leave a comment.
    • Don’t miss an episode! Subscribe to our podcast on your favorite streaming service and follow us on social media @charmainemischel for regular updates and insights.


    Thank you for listening to the Life By DESIGN show. We hope you found this episode enlightening and inspiring. See you again soon!

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    19 mins
  • 15 | Challenges are a "Set Up for a STEP-UP" with Carla Nelson of Black Fashion World Foundation
    Jul 28 2024

    In this episode, we explore the resilient journey of Carla Nelson, Founder of the BFWF, and get a vivid reminder of the fact that entrepreneurship is not without its bumps in the road. But, what do you do when challenges come from a place closer to home? And what makes it worth staying true to your mission even in those seasons when life keeps on “life-ing” ??


    Connect with Carla Nelson:

    • Website www.blackfashionworld.org
    • Social Media @bfwfoundation
    • Email carla@blackfashionworld.org


    More Key Resources and Links: These resources are curated to help emerging designers navigate the complexities of the fashion industry, from conceptualization to market launch.

    • Target Customer Guide: Discover how to identify and connect with your core customers. ⁠Access Guide⁠
    • Emerging Designer Community: Join a vibrant community of fashion designers and brand builders. ⁠Join Here⁠
    • Label Launch Checklist: Essential steps every new fashion brand should follow. ⁠Download Checklist⁠
    • Label Launch Blueprint: A comprehensive guide to launching your fashion label. ⁠Learn More⁠

    Connect With Us:

    • Have questions or want to discuss this episode? Join us inside our Emerging Designer Community or leave a comment on the podcast platform.
    • Don’t miss an episode! Subscribe to our podcast on your favorite streaming service and follow us on social media @charmainemischel for regular updates and insights.


    Thank you for listening to the Life By DESIGN show. We hope you found this episode enlightening and inspiring. See you again soon!



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    50 mins
  • 14 | Identifying Your Core Customer Base
    Jul 12 2024

    In this episode we delve into why it is critical to understand and engage with your target customer. 🚨Spoiler alert: The survival and success-level of your fashion brand will depend on it 👀


    What You'll Learn:

    • How aligning your brand's mission with your audience's values can drive growth.
    • The impact of market research in tailoring your brand to consumer needs.
    • The benefits of creating detailed customer profiles.
    • Strategies for engaging with your audience to build brand loyalty.
    • The importance of continually testing and refining your approach based on customer feedback.
    • Which community-focused initiatives Telfar Clemens has used to stay connected with his target audience

    Key Resources and Links: These resources are curated to help emerging designers navigate the complexities of the fashion industry, from conceptualization to market launch.

    • Target Customer Guide: Discover how to identify and connect with your core customers. Access Guide
    • Emerging Designer Community: Join a vibrant community of fashion designers and brand builders. Join Here
    • Label Launch Checklist: Essential steps every new fashion brand should follow. Download Checklist
    • Label Launch Blueprint: A comprehensive guide to launching your fashion label. Learn More

    Connect With Us:

      • Have questions or want to discuss this episode? Join us inside our Emerging Designer Community or leave a comment on the podcast platform.
      • Don’t miss an episode! Subscribe to our podcast on your favorite streaming service and follow us on social media @charmainemischel for regular updates and insights.


    Thank you for listening to the Life By DESIGN show. We hope you found this episode enlightening and inspiring. Remember, understanding your audience is the first step to building a successful fashion brand. See you next time!


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    20 mins
  • 13 | "Harnessing The Power of Social Media" with Tanesha Reed, the MOGUL MAKER
    Jun 27 2024

    Join me for this lively chat with Tanesha Reed, a serial entrepreneur with 20 years of experience, who has helped hundreds of business owners to collectively generate over $1 million in sales through social media. Hear insights on her top three areas of focus: creating monetizable business strategies, identifying your target audience, and creating your customer roadmap. Get ready to learn how to confidently and consistently market your business on social media to drive sales and grow your empire.

    Connect with the Mogul-Maker:

    DM the word “DESIGN” on Instagram @mogul_maker

    Ask about “Profiles that Profit”

    Email: course@mogulmarketplace.com

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    More Favorite Designpreneur Links:

    Emerging Designer Community: ⁠https://cmdesignagency.mn.co⁠

    Label Launch Checklist: ⁠https://bit.ly/LaunchCklist⁠

    Label Launch Blueprint: ⁠https://cmdesignagency.com/label-launch-blueprint-1

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    48 mins
  • 12 | We All Have 24-Hours a Day to SLAY
    Jun 15 2024

    Taking back your time and getting the most out of your 24 hour day is easier than you think.

    If you consistently have a to-do list a mile long, and not enough time to get it done, let’s have a chat…

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    Favorite Designpreneur Links:

    Label Launch Blueprint: https://cmdesignagency.com/label-launch-blueprint-1

    Fashion Brand Launch Checklist: https://bit.ly/LaunchCklist

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    18 mins
  • 11 | "Love Letter For The Modern Bride" with Charles Dieujuste of SCORCESA
    Jun 5 2024

    Charles “Corvsky“ Dieujuste, the visionary behind Scorcesa, caters to the modern bride with pieces that embody sophistication and a daring edge, perfect for the aisle and beyond.


    With a background deeply rooted in his family’s textile craft, Charles has transformed Scorcesa into a symbol of elegance and resilience. Featured in prestigious outlets like Vogue, Brides, WWD, and Fashionista, Scorcesastands out in the bridal world.


    Join us as we discuss what he’s learned about himself in the last four years since launching is brand, and what he values most at this juncture of his designer journey, as his brand continues to blossom in the heart of New York City.


    Connect with Scorcesa:

    Website: http://scorcesa.com

    Social Media: @scorcesa

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    More Favorite Designpreneur Links:

    Emerging Designer Community: ⁠https://cmdesignagency.mn.co⁠

    Label Launch Checklist: ⁠https://bit.ly/LaunchCklist⁠

    Label Launch Blueprint: ⁠https://cmdesignagency.com/label-launch-blueprint-1


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    47 mins
  • 10 | Counting The Costs: How To Position Your Collection For SCALE From Day 1
    May 31 2024

    On today’s episode we're focusing on a critical aspect that can make or break your fashion business: effectively costing your collection.

    Whether you're an aspiring designer or looking to scale your existing label, understanding the financial underpinnings of your designs is a major key to sustainable growth.

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    Favorite Designpreneur Links:

    Emerging Designer Community: ⁠https://cmdesignagency.mn.co⁠

    Label Launch Checklist: ⁠https://bit.ly/LaunchCklist⁠

    Label Launch Blueprint: ⁠https://cmdesignagency.com/label-launch-blueprint-1

    Show more Show less
    14 mins