Today we’re joined by Kelsey Lindell, disability inclusion advisor and the Founder & CEO of Misfit Media. Join us to learn how discovering her privilege led Kelsey to drive social change through marketing, how inclusion & accurate representation are both a missed opportunity & prevent harm, and why we need brave leaders now more than ever. Kelsey brought us a hit + a miss to discuss live - Degree ‘Trainers for Hire’ and Skims, ‘Adaptive Collection’.

Feeling inspired? Follow Kelsey on LinkedIn and Instagram, subscribe to her newsletter and get involved in Misfit’s latest initiative - Misfit 100.

RESOURCES + LINKS

• Misfit Media - https://misfitmediaagency.com/
• Making Space - https://www.making-space.com/
• ZBD - https://www.zbdtalent.com/usa/
• Degree Trainers for Hire landing page: https://www.degreedeodorant.com/us/en/trainersforhire.html

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• We'd love to hear from you:

  • Who would you like to see us interview?
  • What campaign would you like us to audit?

  
  

  Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.

Today we’re joined by Lena Kazer Álvarez, a communications and creative strategist who specializes in crafting and executing impactful campaigns on complex social issues like health equity, climate change, and racial justice. Join us to learn how she moved from entertainment to social impact, why you should be doubling down on DEI not pulling back, and how her mom inspired her passion for health equity. Lena brought us Lush’s DEI bath bombs campaign to dig into.

Feeling inspired? Follow Lena on LinkedIn and be sure check out RALLY’s impactful work.

RESOURCES + LINKS

• Delta Institute

• Culver City Mobile Crisis Team

• Lush 2024 Diversity Report

• SXSW Bloom A New Day Activation - Lush x Change the Ref

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.

Today we’re joined by Pamala Buzick Kim, founder of mavenverse and co-founder of #STAYinLA. She’s a leader at the intersection of creativity, innovation, and growth driven to support working people through systemic change. Join us to learn how the creative human is the throughline in Pamala’s journey, the importance of shifting culture to shift policy, and why it’s important to show up in any way you can. She brought us MTN Dew Rise Energy’s The Morning Makes You campaign with LeBron James to evaluate live - spoiler: never punch down!

Follow Pamala on LinkedIn and at PamalaBuzickKim.com. Feeling inspired? Visit #StayinLA to sign the petition, donate, advocate and learn more about the movement to keep production in LA.

RESOURCES + LINKS

• #StayinLA

• Invisible People

• LeBron x MTN Dew Rise Energy - The Morning Makes You

• Purpose Disruptors Good Life 2030

• “What if We Get it Right?” by Dr. Ayana Elizabeth Johnson

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.

Today we’re joined by Renee Miller, Founder and Executive Creative Director of The Miller Group – a purpose-driven creative boutique. We discuss how Renee stumbled into impact work back in the 90s, how to leverage your competitive advantage without greenwashing, and resilience after the LA fires. She brought us Dole x Ananas Anam’s Pinatex campaign to discuss live.

Follow Renee on LinkedIn, check out The Miller Group’s new Home Services Site, and email Renee at renee@millergroupmarketing.com if you’d like to learn more!

RESOURCES + LINKS

• Dole x Ananas Anam Partnership
• Dole Sustainability
• Skirball Museum⁠
• ⁠Goldman Sachs 10,000 small businesses⁠

We'd love to hear from you:

• Who would you like to see us interview?
• What campaign would you like us to audit?
  

• Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.

Today we’re joined by Jonathan Jacobs, co-founder of creative advocacy agency, LOUDMOUTH. We discuss where empathy comes from, why you don’t have to have all the answers, and how we each have a role to play. He brought us Champion’s Reverse Renegade campaign to analyze live.

Follow Jonathan on LinkedIn and check out his work at  jonathanjacobs.com and LOUDMOUTH.

RESOURCES + LINKS

• • Champion's Reverse Renegade
  • A Call to Men
  • Win with Black Women
  • Men for Harris
  • Creatives for Harris
  • Clean Creatives

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  We'd love to hear from you:

  • Who would you like to see us interview?
  • What campaign would you like us to audit?

  
  

  Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.

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Today we’re joined by Zoe Scaman, founder of Bodacious, a strategy studio focused on navigating new frontiers in innovation for brands and entertainment. Join us to learn how itchy feet led her to build a career where she can simultaneously work on a multitude of projects that fulfill a wide range of interests and allow her to have maximum impact, the humbling experience of working on the ground within the community she was serving, and the value of being vulnerable. We also dig into life as a working mom, which was especially fitting since she brought us Pregnant then Screwed’s recent Career Shredder campaign to discuss.

Follow Zoe on LinkedIn, check out her substack Musings of a Wandering Mind.

RESOURCES + LINKS:

• The Motherload Report
• Mad Men Furious Women
• Pregnant then Screwed: The Career Shredder
• Dad Shift

We'd love to hear from you:

• Who would you like to see us interview?
• What campaign would you like us to audit?

Follow us on ⁠Instagram⁠ + ⁠LinkedIn⁠. Missed Opportunities for Good is powered by ⁠Love of Good⁠ + ⁠Aligned for Impact⁠.

Today we’re getting to know our co-host,Alana Ficalora! Tune in to learn about the spark that took Alana from producer to social impact strategist and set her on her mission to use creativity as a force for good. She brought usPantene’s ‘Going Home for the Holidays’ to analyze which feels more relevant than ever.

Feeling inspired? Support the LGBTQ+ community by donating toGLAAD, and sign the#StayinLA petition to bring production back to Los Angeles.

RESOURCES + LINKS

• Ignite PSAs: ‘Medically Speaking’ ‘Listen to Me’

• Make-A-Wish

• Junior League of Los Angeles

• Green the Bid

• Altadena Girls

• Brands Providing Products to Families Impacted by the Fire

Follow Alana onLinkedIn and check outHER andAligned for Impact.

We'd love to hear from you:

• Who would you like to see us interview?

• What campaign would you like us to audit?

Follow us onInstagram +LinkedIn. Missed Opportunities for Good is powered byLove of Good +Aligned for Impact.