In this episode, Dani and Ben explore what it really takes to build discipline — and why borrowing lessons from military training isn't as simple as it sounds. They break down the difference between external and internal motivation, the role of routines and rituals, and how everyday civilians can cultivate true mental toughness without needing a drill sergeant. Whether you're trying to build healthier habits or simply hold yourself to a higher standard, this conversation offers practical (and realistic) strategies to help you level up.

📢 Highlights from this episode:

• Why true discipline must come from within — and why external pressure only gets you so far.
• How routines, rituals, and personal standards can set you up for automatic success.
• Creative ways to build mental toughness without going “full Goggins.”
• The power of reflection, accountability, and setting consequences that actually move you forward.

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls
• Monthly home or gym workouts
• 200+ high-protein vegan recipes
• Exclusive app features
• Habit challenges with cash prizes
• A supportive vegan athlete community

🔗 Follow Us Online:

• Instagram: https://www.instagram.com/veganproteins/
• Facebook: https://www.facebook.com/VeganProteins
• Website: https://www.veganproteins.com/
• Apparel: Muscles by Brussels Tank Tops

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

In this insightful episode, Ben and John dive deep into the nuanced world of coaching natural and enhanced athletes. From mindset shifts to prep challenges, they unpack key strategies and misconceptions in physique competition prep. Whether you're a coach, competitor, or curious fitness enthusiast, this episode offers clarity, perspective, and practical wisdom.

📢 Highlights from this episode:

• Key differences in coaching natural vs. enhanced athletes
• Understanding stress, water retention, and their effects on weight fluctuations
• How visual assessment often trumps the scale in contest prep
• The complexity of managing more variables in enhanced athlete prep

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls
• Monthly home or gym workouts
• 200+ high-protein vegan recipes
• Exclusive app features
• Habit challenges with cash prizes
• A supportive vegan athlete community

🔗 Follow Us Online:

• Instagram: https://www.instagram.com/veganproteins/
• Facebook: https://www.facebook.com/VeganProteins
• Website: https://www.veganproteins.com/
• Apparel: Muscles by Brussels Tank Tops

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

natural bodybuilding prep, enhanced athlete coaching, muscle retention strategy, visual physique assessment, stress and water retention, weight fluctuation in prep, contest prep mindset, body recomposition effects, advanced coaching tactics, stage-ready conditioning

#VeganBodybuilding, #NaturalPhysique, #PlantBasedFitness, #VeganMuscle, #VeganCoaching, #CrueltyFreeGains, #VeganAthlete, #VeganContestPrep, #VeganShredding, #VeganStrength

Will a vegan future happen because of ethics—or innovation? In this episode, Robert and Dani discuss the role of technology, government subsidies, and shifting consumer behavior in shaping the future of food. They also explore how small, consistent choices add up and why doing some good is better than doing nothing at all.

📢 Highlights from this episode:

•How innovation—not ethics—has historically driven societal change

•The unsustainability of animal agriculture and its projected growth

•Why taste, price, and convenience are key to mainstream plant-based adoption

•Top recommended animal charities for making the biggest impact

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls

• Monthly home or gym workouts

• 200+ high-protein vegan recipes

• Exclusive app features

• Habit challenges with cash prizes

• A supportive vegan athlete community

🔗 Follow Us Online:

• 
  Instagram: https://www.instagram.com/veganproteins/
  
  

• 
  Facebook: https://www.facebook.com/VeganProteins
  
  

• 
  Website: https://www.veganproteins.com/
  
  

• 
  Apparel: Muscles by Brussels Tank Tops
  
  

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

vegan future trends, alternative protein innovation, factory farming unsustainable, plant-based food choices, cellular meat technology, government food subsidies, top vegan charities, making veganism accessible, small changes big impact, ethical consumer habits

In this episode of Muscles by Brussels Radio, Ben and Giacomo dive deep into the psychology of snacking, muscle building, and maintaining mindful nutrition. They explore how to adjust your mindset, navigate fatigue and boredom, and implement practical strategies to improve your relationship with food, regardless of whether you are trying to build muscle or cut body fat.

📢 Highlights from this episode:

• How the "need to bulk up" mindset can lead to overeating and how to reframe it.
• The impact of fatigue and boredom on snacking habits and how to manage them.
• Why mindful eating and structured meals can curb mindless snacking during fat loss.
• Practical tips for maintaining consistency and overcoming common diet struggles.

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls
• Monthly home or gym workouts
• 200+ high-protein vegan recipes
• Exclusive app features
• Habit challenges with cash prizes
• A supportive vegan athlete community

🔗 Follow Us Online:

• Instagram: https://www.instagram.com/veganproteins/
• Facebook: https://www.facebook.com/VeganProteins
• Website: https://www.veganproteins.com/
• Apparel: Muscles by Brussels Tank Tops

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

muscle building mindset, mindful eating habits, managing food cravings, fat loss nutrition, bulking without overeating, structured meal planning, managing diet fatigue, snacking while dieting, overcoming boredom eating, mindful muscle gains

#veganfitness #veganmuscle #mindfuleating #plantbaseddiet #musclebuilding #fatlossjourney #veganprotein #healthylifestyle #plantbasedfitness #vegancommunity

In this episode, Dani and Sawyer break down the slow but rewarding process of body recomposition. They discuss why strength progression is a key indicator of muscle growth, the importance of pushing yourself in the gym, and how to apply progressive overload effectively. Plus, they share insights on balancing good form with training intensity.

Watch this episode on YouTube

📢 Highlights from this episode:

• Why muscle growth is a slow, long-term process
• How to track progress beyond just body weight
• The real meaning of progressive overload and how to apply it
• The importance of intensity—why most people aren’t training hard enough

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls
• Monthly home or gym workouts
• 200+ high-protein vegan recipes
• Exclusive app features
• Habit challenges with cash prizes
• A supportive vegan athlete community

🔗 Follow Us Online:

• Instagram: https://www.instagram.com/veganproteins/
• Facebook: https://www.facebook.com/VeganProteins
• Website: https://www.veganproteins.com/
• Apparel: Muscles by Brussels Tank Tops

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

🔎 Related Phrases:

strategies, vegan muscle building, lifting intensity matters, best gym progress tips, increasing workout difficulty, weight training advice, fitness coaching insights

#VeganFitness #PlantBased #VeganBodybuilding #VeganLife #VeganLifestyle #VeganFit #VeganProtein #VeganStrength #VeganMuscle #VeganAthlete

Dani and Sawyer break down the essentials of nutrition and training, explaining why consistency matters more than chasing perfection. They discuss the benefits of tracking protein and calories, the pitfalls of fitness fads, and how to build sustainable habits for long-term success.

📢 Highlights from this episode:

• Why tracking protein and calories is enough for most people
• The difference between optimizing for general fitness vs. competition prep
• The truth about fad diets and fitness gimmicks
• How to create a sustainable system for long-term results

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls
• Monthly home or gym workouts
• 200+ high-protein vegan recipes
• Exclusive app features
• Habit challenges with cash prizes
• A supportive vegan athlete community

🔗 Follow Us Online:

• Instagram: https://www.instagram.com/veganproteins/
• Facebook: https://www.facebook.com/VeganProteins
• Website: https://www.veganproteins.com/
• Apparel: Muscles by Brussels Tank Tops

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

🔎 Related Phrases:

nutrition for muscle growth, vegan fitness tips, protein and calories, sustainable weight loss, training for muscle gain, best vegan protein sources, macro tracking explained, healthy habits for life, fitness myths debunked, vegan strength training

#VeganFitness #VeganBodybuilding #PlantBasedDiet #VeganMuscle #VeganProtein #MuscleBuilding #WeightLossTips #StrengthTraining #FitnessMotivation #HealthyLifestyle

In this episode, Alice and Giacomo dive into what it really takes to build muscle on a plant-based diet. They discuss realistic timelines for muscle gain, as well as realistic amounts of weight gain necessary for progress. They also touch on common plateaus, how to push past them, and the importance of staying patient with the process.

📢 Highlights from this episode:

• Building Muscle Takes Time – Gaining significant muscle mass requires at least six months of commitment, with a realistic goal of adding 15-20 pounds.
• Overcoming Plateaus – Plateaus are common, but strategies like adjusting training intensity, nutrition, and recovery can help break through.
• The Importance of Patience – Results don’t happen overnight; consistency and long-term dedication are key to seeing real progress.
• Join the Community – For ongoing support, coaching, and conversations about vegan fitness, connect with us online and become part of our community!
• 
  

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls
• Monthly home or gym workouts
• 200+ high-protein vegan recipes
• Exclusive app features
• Habit challenges with cash prizes
• A supportive vegan athlete community

🔗 Follow Us Online:

• Instagram: https://www.instagram.com/veganproteins/
• Facebook: https://www.facebook.com/VeganProteins
• Website: https://www.veganproteins.com/
• Apparel: Muscles by Brussels Tank Tops

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

🔎 Related Phrases:

How to build muscle on a vegan diet, Vegan bodybuilding tips for muscle growth, Breaking through workout plateau, training strategies for muscle gain, Vegan fitness coaching and support, How to gain weight and muscle as a vegan, plant-based athletes, Muscle-building nutrition for vegans, Overcoming fitness plateaus, strategies for sustainable muscle growth

Today, Giacomo and Alice dive into the importance of balanced nutrition and protein intake, especially for those with fitness goals. They share practical tips on structuring macronutrients, making nutritious meals enjoyable, and gradually increasing protein intake to meet individual needs. The conversation also explores how social media and the fitness industry can shape our perceptions of health and nutrition—sometimes in misleading ways. Plus, they emphasize the 80/20 approach to eating, helping you stay on track while still enjoying your favorite foods.

📢 Highlights from this episode:

• How to Optimize Protein Intake – Tips on gradually increasing protein consumption, with general targets for men and women, and how to make it more manageable.
• Balancing Your Diet for Sustainability – The importance of the 80/20 approach to nutrition, incorporating whole foods while allowing flexibility for enjoyment.
• Navigating Misinformation in Fitness & Social Media – A discussion on how unrealistic portrayals of health and fitness can impact our perceptions and goals.
• Building a Supportive Nutrition & Fitness Plan – Strategies for structuring meals, staying consistent, and accessing community support for long-term success.
• 
  

👉 Tune in for an honest, relatable chat that goes beyond the highlight reels and into the heart of what it means to connect authentically.

✨ Helpful Links and Resources:

🌱 Coaching Application
Take your fitness and nutrition goals to the next level with one-on-one coaching:
http://www.veganproteins.com/personal-training

📖 Free High-Protein Vegan Cookbook:
https://mailchi.mp/veganproteins/xytg8h94zp

💪 Muscles by Brussels Membership:
Try it free for one month:
https://www.veganproteins.com/muscles-by-brussels-membership-free-trial/

✅ Membership Includes:

• Bi-weekly live coaching calls
• Monthly home or gym workouts
• 200+ high-protein vegan recipes
• Exclusive app features
• Habit challenges with cash prizes
• A supportive vegan athlete community

🔗 Follow Us Online:

• Instagram: https://www.instagram.com/veganproteins/
• Facebook: https://www.facebook.com/VeganProteins
• Website: https://www.veganproteins.com/
• Apparel: Muscles by Brussels Tank Tops

SCIENCE:

MASS (Monthly Application In Strength Sport): MASS is one of our secret weapons and it continues to be an invaluable resource for us to keep up to date with the latest research. Don’t get swept up in fads or bogus info. Sign up and stay up to date with easy-to-consume journals and support the evidence-based fitness community.

=================================

🔎 Related Phrases: Protein Intake for Muscle Growth, Protein Goals, 80/20 Rule, Debunking Fitness Myths & Social Media Trends, Healthy Eating Habits