• Building Momentum: The Benefits of Having a Business Growth Plan
    May 27 2025

    On this episode of The After Work Entrepreneur Podcast, hosts Cathy E. Smith and John Davis dive into the game-changing benefits of having a growth plan for your business. Building off the previous episode’s insights on why offers might not be selling, Cathy breaks down how creating a clear, actionable plan can provide clarity of vision, sharpen your daily focus, boost your confidence, and help you navigate challenges with resilience. Whether you’re still working your 9 to 5 or are ready to leap into full-time entrepreneurship, this conversation is packed with practical tips on making better decisions, improving team communication, aligning your marketing, and staying motivated through every stage of growth. If you want to stop winging it and start leading your business with intention, you won’t want to miss this empowering episode!

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    9 mins
  • Top 7 Reasons Your Offers Aren't Selling (And What to Do About It!)
    May 6 2025

    Welcome to another episode of The After Work Entrepreneur Podcast, your go-to resource for practical advice and inspiration for building a thriving business while juggling your nine-to-five. In this episode, host Cathy E. Smith takes you on a candid journey through the real reasons your offers might not be selling, drawing from her own early missteps and hard-earned lessons. If you’ve ever felt frustrated by the sound of “crickets” after promoting your products or services, this episode is for you. Cathy breaks down the top seven mistakes entrepreneurs make when launching offers—from unclear messaging and lack of urgency to not truly understanding your ideal customer’s pain points. She also shares actionable tips to boost your sales fast, like connecting directly with your audience and building trust with real proof. Whether you're just starting a side hustle or getting ready for your 9-to-5 exit strategy, get ready to learn how to turn your expertise and passion into steady sales and lasting business growth.

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    9 mins
  • Are You Charging Enough? How to Assess and Adjust Your Pricing
    Apr 22 2025

    Welcome back to The After Work Entrepreneur! In this episode, Kathy E. Smith dives into the essential topic of pricing your services as a business owner—especially if you’re balancing your entrepreneurial dreams with a full-time job. Kathy breaks down five key principles for setting your rates with confidence, from understanding the true value and transformation you provide to factoring in your costs, and creating tiered packages that reflect your expertise. She also shares practical questions and an actionable step-by-step plan to help you align your pricing with both your goals and your ideal client. Whether you’re just starting out or looking to level up your rates, this episode is packed with strategies and insight to help you charge what you’re truly worth.

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    13 mins
  • Build, Grow, and Profit: Turn Your Knowledge Into Cash
    Apr 8 2025

    Welcome to The After Work Entrepreneur Podcast! In this episode, titled "Turn Your Knowledge Into Cash," your host, Cathy E. Smith, introduces the incredibly insightful Janine Biggins, who guides you through the transformative journey of leveraging your unique skills and passions to create additional income streams. Whether you're mapping out your 9 to 5 exit strategy or simply exploring side hustles that excite you, Janine's story of turning her resume-writing expertise into a successful venture will ignite your entrepreneurial spirit. Discover practical, low-cost strategies on creating digital products, hosting workshops, and starting a consulting business. Learn how to monetize your knowledge using simple tools and grow your audience with intention and consistency. Tune in and let this episode inspire you to transform your expertise into a thriving business. Remember, you already have what it takes to succeed. Keep building, keep growing, and keep turning your knowledge into income!

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    14 mins
  • The 3-Step Formula to Sell More (Even If You Hate Sales
    Apr 1 2025

    Welcome to another episode of The After Work Entrepreneur Podcast! In today’s episode, host Cathy E. Smith celebrates a significant milestone – the podcast's first anniversary. Cathy will share insights on five easy-to-implement strategies to effectively sell your services or digital products, turning your expertise and passion into a thriving business. From leveraging social media and direct messaging, to creating simple sales funnels, this episode is packed with practical advice. Discover how to engage potential customers, utilize storytelling, and transform everyday conversations into sales without feeling salesy. Whether you're balancing a side hustle or aiming for a full-time entrepreneurial leap, this episode is your go-to resource for achieving your sales goals. Tune in and get ready to elevate your business game!

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    17 mins
  • Creating Income Streams with Surveys: Malcolm Benjamin's Proven Strategies
    Mar 25 2025

    Welcome to another insightful episode of The After Work Entrepreneur podcast! Today, we are featuring a riveting conversation with Malcolm Benjamin, a military veteran turned entrepreneurial mentor who's making waves by teaching people how to earn money online with ease. Malcolm shares his journey from working long hours in the Air Force to discovering the lucrative potential of online surveys and market research, a venture that allowed him to earn between $50 to $500 per hour simply by sharing his opinions.

    Together with your host, Cathy E. Smith, they'll dive into Malcolm's inspiring transition to entrepreneurship, the inception of his thriving community, and his mission to help countless individuals worldwide achieve financial independence without the stressful constraints of traditional jobs. Whether you're looking to replace a second job or enhance your income on your terms, Malcolm's story offers a practical and impactful blueprint for harnessing the power of your downtime. Tune in to discover the secrets to balancing full-time work and entrepreneurial pursuits, the importance of time management, and how Malcolm’s experiences can empower you on your entrepreneurial journey.

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    20 mins
  • Do YOU have a Plan B?
    Mar 18 2025

    Welcome to The After Work Entrepreneur podcast, where we delve into transforming extra income into an exit strategy that can reshape your future. In today's episode, titled "Do YOU have a plan B," we're having a candid conversation led by Cathy E. Smith. She emphasizes the necessity of having a plan B in the unpredictable world we live in. Cathy, drawing from years of experience working with business owners, shares that life doesn't always go as planned, and having options can give you control over your financial future. She illustrates this with the story of her friend Marcus, who successfully navigated a sudden job loss, thanks to investing in real estate, which became his lifesaver. Kathy offers practical steps for mapping out your own plan B, considering your skills, risk tolerance, and long-term goals. Tune in for engaging questions and actionable tips to start building that crucial safety net now. So grab your favorite drink, settle in, and let's explore how you can secure your future with a solid plan B.

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    10 mins
  • How to Create Market and Sell Your Expertise with Ease
    Mar 10 2025

    Welcome to another engaging episode of The After Work Entrepreneur Podcast. In this installment, Cathy E. Smith, your host and expert in guiding entrepreneurs, discusses how to harness your skills and knowledge to create, market, and sell a profitable side business. Drawing inspiration from successful figures like Beyonce and Master P, Cathy highlights the importance of identifying your unique “one thing” that can drive your entrepreneurial journey. Whether you're interested in coaching, online courses, consultations, or digital products, this episode dives into practical steps and strategies to transform your passion and expertise into a thriving side hustle. Get ready to take notes as Cathy shares invaluable insights on generating income without quitting your 9 to 5 and offers actionable advice for building, marketing, and selling your ideas. Tune in to learn how to turn your expertise into a consistent income stream and get inspired to advance towards making your entrepreneurial dreams a reality.

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    24 mins
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