In this episode of The Art of Entrepreneurship, we’re revisiting a past episode on a topic that deserves to be talked about over and over again—how to become an optimist. Most people aren’t natural optimists and I most definitely fall into that camp. I realized long ago that my critical self-talk wasn’t doing me any favors and worked to put myself on a more optimistic path—you can, too.

In this episode, I share some practical strategies that you can use to make optimism a daily habit. Tune in to learn how.

• Podcast: Episode 98. You are who you surround yourself with
• Podcast: Episode 165. Stop being your own greatest enemy
• Podcast: Episode 181. Yes, you CAN change your life & follow your dreams w/ Ike Wynter

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This episode of The Art of Entrepreneurship is for anyone whose sales and marketing strategies and tactics are failing to land with their audience. If you’re having a tough time driving results, it might be time to refresh.

Unfortunately, many of us can get into bad sales and marketing habits—making it all about us and our companies instead of thinking about the buyer, or getting very pushy during the sales process.

Fortunately, there are better ways to win business. Tune in for sales and marketing best practices.

• Podcast: Marketing and sales strategies to fill your pipeline
• Podcast: 8 ways to start fresh in marketing and sales
• Podcast: Are you making these 5 sales & marketing mistakes?

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Production support is provided by Accelity.

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It’s a lesson you probably learned in grade school, but today, we’re going to talk about its application to business: what goes around comes around.

I’ve always been a big believer that what you put into the world is what you get, for better or for worse. I’ve seen this play out countless times with business opportunities and with client and employee relationships.

Tune in for a short and sweet list of things that you will never regret when it comes to treating others with kindness and respect.

• Podcast: How you treat people
• Podcast: Integrity is everything
• Podcast: You are who you surround yourself with

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Production support is provided by Accelity.

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This episode of The Art of Entrepreneurship is for anyone who’s juggling the chaos of building a business while keeping their relationship intact.

My guests today are Gunjan and John, a power couple who built a thriving business together. Gunjan, John, and I discuss how they balance their roles, handle the inevitable disagreements, and navigate the challenges of running an international company as a married couple.

Make sure you tune in for tips on setting boundaries, managing conflicts, and finding the right balance between business and love.

Gunjan and Jon Bradshaw are a Utah-based power couple behind Codebase, a company that connects American businesses with top-tier Indian developers. Jon is a serial entrepreneur with experience in technology and venture capitalism, while Gunjan provides expertise in marketing, PR and media.

Website; LinkedIn (Jon); LinkedIn (Gunjan)

Podcast: Q&A: questions we get as a two-entrepreneur household (starring my husband, Ryan Calton)

Podcast: Hiring friends and family

Podcast: Co-leading a business while staying in sync w/ Jenny Weeden

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Learn more about the podcast: ​​www.jackiehermes.com/podcast

Love the podcast? Please consider leaving a 5-star rating on Apple Podcasts!

Production support is provided by Accelity.

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This episode of The Art of Entrepreneurship is for anyone who feels like they’re perpetually drowning in their to-do list and can’t catch a break.

I recently read Greg McKeown’s book, Effortless, and I sped through it because I really needed to hear his lessons. We’ll talk about shifting from "Why is this so hard?" to "What if this could be easy?" and why rest isn’t actually for the lazy. Spoiler: sometimes the simplest solution is actually the right one.

Tune in for some real talk on ditching the “work hard, crash hard” mentality. We’ve got tips on how to reframe your productivity game and stop making life harder than it needs to be.

📚 Effortless: Make It Easier to Do What Matters Most by Greg McKeown – https://gregmckeown.com/books/effortless/

• Podcast: Are you addicted to work?
• Podcast: Are you productive or just “busy”?
• Podcast: 5 ways to maximize productivity from my favorite book: Make Time

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Learn more about the podcast: ​​www.jackiehermes.com/podcast

Love the podcast? Please consider leaving a 5-star rating on Apple Podcasts!

Production support is provided by Accelity.

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This episode of The Art of Entrepreneurship is a follow-up from last week’s conversation about elevating your company culture with an internal Net Promoter Score (NPS) survey.

This week, I’m joined again by Jenny Weeden, my business partner and President at Accelity. We discuss how we’ve made personal and cultural changes in the business to promote greater feedback, develop management styles, create a safe workplace, and cultivate the team that fits the direction we want to take the company in.

Tune in to learn how we went from dreading anonymous employee feedback to dying to read it—and what it meant for our team.

Jenny Weeden is President and Partner at Accelity, a marketing agency focused on growing scaling businesses. She understands startups and scaling companies, having been a first-time small business entrepreneur as a co-founder of Women’s Entrepreneurship Week, a week dedicated to connecting, supporting and empowering women professionals in the Milwaukee area.

In her free time, Jenny loves volunteering at Kinship Community Food Center and, as a proud UW-Madison alumni, cheering on the Wisconsin Badgers.

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• Podcast: Elevate your company culture with an internal Net Promoter Score
• Podcast: Co-leading a business while staying in sync w/ Jenny Weeden
• Podcast: How to handle challenging working relationships

Submit your topics for the podcast: https://www.jackiehermes.com/connect

Learn more about the podcast: ​​www.jackiehermes.com/podcast

Love the podcast? Please consider leaving a 5-star rating on Apple Podcasts!

Production support is provided by Accelity.

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This episode of The Art of Entrepreneurship is for anyone who wants to know what their team is really thinking (but is too afraid to ask).

A Net Promoter Score, or NPS, is a common tool for measuring customer experience. It asks customers to rate how likely they are to recommend a brand to a friend on a scale of 1 to 10.

We applied the same concept at my marketing agency, Accelity, to gauge employee sentiment. In this episode, I cover why you need to ask what employees think at work and the tough but important lessons we’ve learned from four years of surveys.

Tune in to learn how to run an internal NPS for your organization!

• Podcast: Feedback is a gift, even when it sucks
• Podcast: Bad leadership habits
• Podcast: How do you build trust in business relationships?

Submit your topics for the podcast: https://www.jackiehermes.com/connect

Learn more about the podcast: ​​www.jackiehermes.com/podcast

Love the podcast? Please consider leaving a 5-star rating on Apple Podcasts!

Production support is provided by Accelity.

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In this episode of The Art of Entrepreneurship, Jackie talks about 10 common leadership patterns that can hurt teams. From shiny object syndrome to retaliation and more, Jackie talks through how to become a better leader and grow out of bad habits.

• Podcast: The professional habits that stop you from success w/ Matt Maletich
• Podcast: Re-examine your habits to start the new year off strong
• Podcast: Become a better leader by learning how to change your mind

Submit your topics for the podcast: https://www.jackiehermes.com/connect

Learn more about the podcast: ​​www.jackiehermes.com/podcast

Love the podcast? Please consider leaving a 5-star rating on Apple Podcasts!

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