Today I'm yapping on all about neuroscience behind why you can't remember anything (and why your clients can't remember your marketing efforts)

We'll be looking at why Noel Gallagher's Instagram bio "People will never, ever forget how you made them feel" is probably the best marketing advice you'll ever get!

We're be looking at two areas of the brain, the Hippocampus and the amygdala.

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)

I get asked this in pretty much any webinar or consultation I've held since I firsts started consulting.

Here's my answer:

No, but also yes. It depends on how you're using it.

Like all platforms and algorithms, Facebook has it's advantages and its disadvantages. So let's dive into what you can do to stand out on Facebook!

Get your business... FULLY BUCKED!
CODE SEPTEMBER GETS YOU 30% OFF! (until the end of September, obviously)
https://www.equestrianbusinessspecialist.com/fully-bucked-online

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)

I'm sorry. It's not the algorithm. It's you...

As a marketing expert, professional algorithm pleaser and sales psychology guru... I have a few things to clear up because the algorithm is taking a right battering on social media recently and honestly it's not fair

The algorithm (there isn't one there are hundreds working simultaneously) has one single purpose. To keep you scrolling.

It chooses content that is relevant, fun, engaging and interesting.

If you fail to make content that is fun, interesting, relevant, engaging and interesting the algorithm will not pick up on it.

That's not the algorithm's fault. That is its entire job!

Yes the algorithm changes, a lot. That's because our preferences change a lot.

In today's episode, I'll teach you how to keep up with ever-changing algorithms!

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)

Wondering why you're not getting as many clients as you'd like? Wondering what you can do about this?

In this episode, I'm sharing how you can set yourself up to attract more clients and make consistent income in your business.

Watch my FREE marketing training here: https://www.equestrianbusinessspecialist.com/the-trusted-expert-webinar

Sign up to Fully Bucked here: Use code SEPTEMBER at check out to get 30% off! https://www.equestrianbusinessspecialist.com/fully-bucked-online

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)

Have you ever wondered "What do I need to do to get my equestrian business to rank higher on Google?" or wondered "Are Google ads worth it?" or even just thought about what you can do to get more visitors to your website then this episode is going to help so much!

Today it's a Rhiannon overload. We're both marketing experts. We're both equestrians and we're both called Rhiannon!

Rhiannon Harradine ACIM is a business SEO consultant and content marketing expert who helps you to utilise Google to attract more clients and customers through shareable, bingable content.

Like all marketing, Rhiannon's methods take a good bit of effort to get up and running but once those foundations are in place, you'll reap the benefits for years to come!

Rhiannon has some amazing SEO training coming up for business owners who want to confidently and successfully DIY their SEO marketing.

Make sure you follow her on Instagram and check out her website to find out more!

Instagram: https://www.instagram.com/purplehorsemarketing?igsh=MXc4eTBpbGhpdWdrMQ==

Website: https://www.purplehorsemarketing.co.uk/

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)

Today I'm talking to Emily Meakin from Grand Prix Socials

Emily is an expert social media manager specialising in Instagram and Pinterest.

If you're wondering "How do I get better results from my social media" or "What should I post on social media to grow my equestrian business?" this episode was written for you personally!

Emily is one of the most bright and bubbly personalities I've had the pleasure of chatting with on the Equestrian Business Podcast. I hope you enjoy this episode as much as I did!

If you want to find Emily to get her help in looking after your social media channels, check out these links!

Instagram: https://www.instagram.com/grandprixsocials?igsh=dDVkMTJ1NXA4ZzR2

Website: https://grandprixsocials.com/

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)

Welcome to The Equestrian Business Podcast, the show that talks about business, for equestrians!

I'm your host Rhiannon-Amber The Equestrian Business Specialist, multi-time CEO and business owner and business and marketing consultant and sales psychology expert.

Today we're talking all about how not establishing the foundations of your business is damaging your business and your marketing.

I'm talking about clarity on who your audience is and what your areas of expertise are, clarifying your niche and doing your market research.

I'm also personally inviting you to my FREE webinar Becoming the Trusted Expert where I'm going to make sure you never run out of content ideas again and feel more confident with marketing and making consistent sales!

You can sign up for my FREE webinar HERE It's on Tuesday 30th July at 7pm British Summer Time

https://www.equestrianbusinessspecialist.com/the-trusted-expert-webinar

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)

Are you boring your audience? Does this sound familiar?

"Hi guys I thought I'd just pop on and show my face because I haven't been on for a while and I erm, thought it would be good to hop on. Please don't mind my hair and lack of make-up..."

Today we're talking all about presence, first impressions and personal branding!

In order to leave a good impression, it's best not to start your content dithering about talking about why you're recording a video and just get straight to the point!


Remember you can learn more about your target audience with my incredibly popular easy-to-implement "Marketing Cheat Sheet" which is completely free and wrapped up in delight and joy by heading over to equestrianbusinessspecialist.com

The Equestrian Business Podcast is the ultimate podcast for equestrian business owners, ranking 2nd in "The UK's Best Equestrian Podcasts"

Want to work with me?
Drop me an email to rhiannon@equestrianbusinessspecialist.com or pick a time that's good for you for a FREE 1-1 consultation with me where we'll discuss your business goals and help you get your business on track. Book now by clicking the Calendly link here: https://calendly.com/equestrianbusinessspecialist/free_consultation

I also have plenty of free downloads and webinars you can join to help you get started in growing your equine business.

Head over to my socials to find them! (You can find me by searching 'Equestrian Business Specialist' on any platform!)