• Ep 22 - Why Email Marketing Beats Social Media (And How Realtors Can Win)
    Jan 31 2025

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    In this episode of the Real Estate Roadmap Podcast, Chris Cusimano, Jen Konikoff, and Alex Mendel break down the unique challenges real estate agents face in Southeast Florida 🏝. They explore why self-doubt holds many agents back and how mini deep dives into topics can provide quick, actionable insights.

    The conversation highlights:

    • 🚀 The pitfalls of relying solely on social media for marketing.
    • 🎯 The importance of coaching and mentorship in real estate success.
    • 📩 Why email marketing outperforms social media engagement (and how to do it right!).
    • 💡 Lead magnets and storytelling as powerful tools for client connection.
    • 🔥 How to leverage Homebot to keep clients engaged and informed.

    If you’re looking to step up your real estate marketing game and gain control over your audience, this episode is packed with practical strategies to help you win. 💪

    Key Takeaways 📝

    • 🧠 Self-doubt can be a major roadblock to success.
    • 🎯 Mini deep dives provide fast, actionable insights.
    • ⚠️ Social media alone isn’t reliable for real estate marketing.
    • 💼 Coaching accelerates learning and leads to faster results.
    • 📬 Owning an email list gives you control over your audience.
    • 📊 Email open rates outperform social media engagement.
    • 📝 Storytelling makes email marketing more engaging and effective.
    • 🎣 Lead magnets help capture high-quality client leads.
    • 🔗 Social media should be used to grow email lists, not replace them.
    • 📈 Homebot is a game-changer for client engagement and education.
    • 🔄 Marketing strategies must evolve with changing consumer behavior.

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    47 mins
  • Ep 21 - Mindset, Mastery, and Motivation: Unlocking Success in Real Estate
    Jan 22 2025

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    🎙 Episode Summary
    In this episode of the Real Estate Roadmap Podcast, Chris Cusimano, jennifer Konikoff, & Alex Mendel dive into the critical elements of success in the real estate industry 🏡. From mastering the right mindset to honing pitching techniques, this episode offers actionable advice for thriving in a competitive market.

    The conversation emphasizes:

    The role of accountability groups in staying motivated and achieving goals.
    How teaching others can reinforce personal learning.
    The power of group dynamics and gamification to drive engagement.
    Strategies for building community connections through networking and collaboration 🤝.
    The hosts also reflect on the challenges faced by realtors and share tips for fostering resilience, creating a personal brand, and building a supportive environment for growth. 🌟

    Key Takeaways 📝
    🧠 A strong mindset is the foundation for real estate success.
    🎤 Effective pitching builds stronger client relationships.
    📚 Teaching others helps reinforce your own learning.
    🤝 Accountability groups enhance motivation and keep you on track.
    💪 Resilience is vital in navigating the challenges of real estate.
    🚀 Focus on applying knowledge, not just consuming it.
    🌟 Group dynamics create a supportive growth environment.
    💼 Building a personal brand sets you apart in a crowded market.
    🎮 Gamification can make tasks more engaging and fun.
    🌍 Community connections are essential for long-term success.
    🤲 Offering value to others fosters mutual growth and trust.
    📱 Behind-the-scenes content builds authenticity and relatability.


    Chapters ⏱

    00:00 Introduction to the Real Estate Roadmap Podcast
    03:00 The Importance of Mindset in Real Estate
    05:56 Exploring Effective Pitching Techniques
    08:56 The Value of Teaching and Learning
    12:02 Accountability in Coaching and Training
    15:13 The Role of Group Dynamics in Success
    20:20 Accountability in Action
    24:16 The Power of Group Dynamics
    30:02 Gamification and Engagement
    35:53 Building Community Connections
    40:08 Wrapping Up and Future Plans


    🔥 Subscribe & Stay Connected
    Join us on the journey to mastering real estate, building community connections, and achieving personal and professional growth. 🌟

    📲 head to www.coachingbycusi.com

    ➡️ Share your favorite moments from the episode and tag us in your posts! 🚀

    #RealEstateSuccess #MindsetMatters #Accountability #NetworkingTips #Gamification #RealEstatePodcast #TeachingAndLearning

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    42 mins
  • Ep 20 - TikTok, Trust, and Transparency: Real Estate Marketing Meets Moving Industry Insights
    Jan 15 2025

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    In this exciting episode, Chris Cusimano, Jennifer Konikoff, & Alex Mendel explore diverse topics in real estate marketing, social media strategies, and the moving industry. with their guest from Cousin's Moving & Storage, Joseph Pollio.🌟 They tackle hot topics like the potential TikTok ban and its implications for small businesses, as well as how TikTok's unique algorithm helps local brands thrive. 📱

    The conversation emphasizes the importance of engaging video content, collaboration, and community engagement for growth in the real estate space. Joseph Pollio dives into the nuances of the moving industry, offering insights on global moving services 🌎, transparent pricing 💵, and strategies to avoid scams.

    This episode is packed with actionable advice for real estate agents, business owners, and consumers alike. Whether you're curious about social media trends or looking for tips to enhance your business, this conversation has something for you! 💡

    🎥 TikTok's algorithm is a game-changer for small businesses.

    🤝 Collaboration with team members and influencers enhances visibility.

    🧠 Educational content establishes authority and builds trust.

    🚀 Short-form video content is gaining popularity over long-form formats.

    📊 Engagement rates are higher on TikTok compared to Instagram.

    🔑 Transparency and guarantees build trust in client relationships.

    🎁 Innovative strategies like giveaways drive engagement and growth.

    🏡 Networking with local businesses fosters meaningful connections.

    🔍 Understanding the moving industry can help consumers avoid scams.

    🌟 Adding a "wow factor" to marketing can set businesses apart.

    Chapters

    00:00 Introduction and Guest Introductions
    01:15 The TikTok Ban Discussion
    10:14 Shifts in Marketing Strategies
    14:20 The Importance of Video Content
    19:21 Collaboration and Content Creation
    20:36 Building Collaborative Relationships
    23:29 Networking and Community Engagement
    26:57 Educational Initiatives in Real Estate
    29:59 Innovative Marketing Strategies
    34:27 Leveraging Giveaways for Business Growth
    36:48 Global Moving Services and Trends
    38:03 Storage Solutions for Transitioning Clients
    40:47 Competitive Advantages in the Moving Industry
    42:20 Guarantees and Transparency in Moving Services
    45:56 Marketing Strategies for Moving Companies
    47:49 Common Moving Scams and How to Avoid Them

    🔥 Subscribe & Connect
    Be sure to catch more episodes for insights into real estate, business strategies, and consumer tips. Chris Cusimano and his guests bring you valuable advice to level up your game! 💪


    ➡️ Comment below your favorite takeaways and tag us to share your thoughts! 🚀

    #RealEstateTips #SocialMediaMarketing #MovingIndustry #TikTokForBusiness #CustomerEngagement #Collaboration #BusinessGrowth #RealEstatePodcast #HomesByCusi #coachingbycusi

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    56 mins
  • Ep 19 - Breaking Barriers and Building Wealth: Real Estate Success with Ginger Faith
    Jan 10 2025

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    In this power-packed episode, Chris Cusimano and Jen Konikoff dive into the realities of being a full-time real estate agent, focusing on trust, personal connections, and the ever-evolving industry. They’re joined by Ginger Faith—successful house flipper, real estate broker, and inspiring entrepreneur—who shares her journey of overcoming health challenges and thriving in the real estate world. 🌟💼

    Here’s what you’ll learn:
    🔑 Why trust is the foundation of real estate success.
    🤝 The importance of building personal connections for new opportunities.
    💡 How education and continuous learning can take your real estate game to the next level.
    🏗️ Insights into commercial real estate, from understanding financials to mentorship and partnerships.
    💪 Breaking barriers for women in real estate, with a focus on empowerment and growth.
    💰 Why thinking bigger can unlock wealth-building opportunities in investments.
    🧠 Balancing mindfulness and self-care in a high-pressure career.

    🔥 Plus, you’ll discover the secrets to navigating the cycles of optimism and reality, creative problem-solving, and why budgeting is only a tool—not the strategy—for building true wealth.

    This episode is a must-listen for real estate professionals and aspiring investors alike!

    🎧 Tune in now and get ready to level up your real estate career.

    #RealEstateSuccess #WomenInRealEstate #BuildingTrust #NetworkingMatters #CommercialRealEstate #WealthBuilding #RealEstateInvesting #Empowerment #RealEstatePodcast #HomeBuyingAndSelling #SellYourHome #TikTokRealtor #RealEstateKnowledge #coconutcreekrealtor #bocaratonrealtor #bocarealtor #coralspringsrealtor #parklandrealtor #kellerwilliams #homesbycusi #coachingbycusi #gingerfaith

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    1 hr and 4 mins
  • Ep 18 - 🧀 Elevating Real Estate with Charcuterie: A Veteran's Journey to Connection & Creativity
    Dec 20 2024

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    🎧 Join hosts Alex Mendel and Jen Konikoff as they sit down with the inspiring Cindee Conner, owner of Grace Craze, a veteran-owned charcuterie business. In this episode, we explore the intersection of entrepreneurship, creativity, and real estate—and how something as delicious as charcuterie can transform client experiences!

    🔥 Here's what we covered:

    • 🌟 From healthcare to charcuterie: Cindee’s journey from being a nurse and Air Force veteran to owning Grace Craze.
    • 🧀 Elevate the experience: How charcuterie boards can wow clients and add value at closing tables.
    • 🌍 Sustainable sourcing: Why Cindee prioritizes local and sustainable ingredients for her boards.
    • 🤝 Networking & community: How strong connections and giving back to veterans and first responders drive her business.
    • 🎨 Creativity meets presentation: The art of crafting boards that look as good as they taste.

    💡 Key Insights:

    • Real estate agents can use charcuterie as a unique and memorable client gift.
    • Networking is a powerful tool for growth—especially when paired with collaboration.
    • Building relationships takes time and effort, but the results are worth it.
    • Even introverts can thrive in networking by starting simple conversations.
    • Seeking help and delegating tasks is essential for scaling any business.
    • A warm, inviting environment leaves a lasting impression on clients.

    ⚡ Quick Takeaways:

    • Creativity + strategy = unforgettable experiences.
    • Giving back builds goodwill and community trust.
    • Personal touches, like charcuterie, can set your business apart.
    • Success often comes from multiple encounters and collaborations.

    💥 Whether you’re an agent looking to stand out or an entrepreneur seeking inspiration, this episode delivers a platter of actionable tips and heartwarming stories!

    👉 Listen now to discover how creativity and connection can transform your business. 🎉


    🎥 Watch the full episode on YouTube for behind-the-scenes inspiration and exclusive content!

    00:00 Introduction and Guest Introduction

    03:09 Cindee Conner's Journey to Entrepreneurship

    05:54 Inspiration and Creativity in Charcuterie

    08:51 Sourcing Ingredients and Sustainability Practices

    12:00 Marketing Strategies and Networking in Real Estate

    14:57 Elevating Real Estate Experiences with Charcuterie

    18:03 Unique Offerings and Customer Engagement

    21:05 Community Connections and Business Growth

    24:45 Introduction and Location

    27:31 Networking and Building Relationships

    30:04 Overcoming Introversion in Networking

    33:58 Creating Inviting Experiences

    39:01 Challenges of Entrepreneurship and Seeking Help

    #RealEstateTips #RealtorLife #RealEstatePodcast #HomeBuyingAndSelling #SellYourHome #TikTokRealtor #RealEstateKnowledge #CoconutCreekRealtor #BocaRatonRealtor #ParklandRealtor #HomesByCusi

    📲 Follow us for more amazing insights and stories on all socials!

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    45 mins
  • Ep 17 - From Caffeine to Closing Deals: The Real Truth About Thriving in Real Estate
    Dec 16 2024

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    🎙️ Real Estate RealMap Podcast – Episode Recap & Highlights 🚀

    🎧 Join hosts Chris Cusimano, Jen Konikoff, and Alex Mendel for another exciting episode of the Real Estate RealMap Podcast! This week, we dive into everything from real estate strategies and fitness motivation to time management hacks and the evolving challenges in the industry.

    🔥 Here's what we covered:

    • 🎭 The real struggle is real: Why real estate agents often come off intense—and how to stay approachable and friendly.
    • 🏋️‍♂️ Fitness & health: The foundation for crushing it in life and business.
    • ☕ Caffeine confessions: How it powers you up but can also slow you down.
    • 🩺 Regular health check-ups: Your future self will thank you.
    • ⏰ Time management hacks: How top agents stay productive and focused.
    • 📅 Stop waiting: Why delaying goals is a success killer.

    💡 Key Insights:

    • Freedom in real estate: It’s not as “free” as it seems—learn how to embrace structure for success.
    • Content is KING 👑: Create value-packed content and lead magnets to attract clients like a pro.
    • Adapt or fade: The market is shifting, and agents need to level up their expertise.
    • 👥 Buyer’s agents: Navigating new compensation structures and staying competitive.
    • Continuous education: Staying sharp is no longer optional—it’s essential!

    ⚡ Quick Takeaways:

    • Start NOW. Action beats excuses every time.
    • Accountability keeps you motivated and on track.
    • Health, fitness, and confidence go hand in hand with business success.
    • Social media isn’t just for fun—it can fuel your fitness and professional journey.
    • Technology is your ally—leverage it for growth and client engagement.

    💥 Whether you're a seasoned agent or just starting, this episode is packed with actionable advice to help you thrive in real estate and life. Don't miss out!

    👉 Listen now and subscribe for more real estate tips, tricks, and real talk! 🎉
    🎥 Watch the full episode on YouTube for extra behind-the-scenes moments and insights!

    #RealEstateTips #RealtorLife #RealEstatePodcast #HomeBuyingAndSelling #SellYourHome #TikTokRealtor #RealEstateKnowledge #CoconutCreekRealtor #BocaRatonRealtor #ParklandRealtor #HomesByCusi

    📲 Stay connected with us on all socials for more amazing content!


    Chapters

    00:00 Introduction to Real Estate Shenanigans
    06:05 Fitness Motivation and Personal Growth
    12:06 Health Check: The Importance of Regular Screenings
    18:12 Time Management: The Key to Productivity
    26:30 Overcoming Excuses and Embracing Action
    42:51 Elevating Expertise for Future Success
    50:40 Leveraging Technology for Real Estate Growth

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    55 mins
  • Ep. 16 - From Smack Talk to Success: Building Community, Integrity, and Authenticity
    Dec 5 2024

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    Hi There!
    Join Chris Cusimano, Jennifer Konikoff, & Alex Mendel as they discuss this episode which is a rollercoaster of laughs, real talk, and valuable insights! 🎢 The hosts dive into everything from hilarious banter to the heart of networking and community-building. 🤝 They share stories of creating connections with local businesses, offering tips on leveraging podcasts to boost growth and visibility. 📈

    From the ups and downs of real estate to the power of discipline in health and fitness, this conversation covers it all! 💪🏡 Discover how embracing authenticity, taking risks, and fostering positivity can transform your personal and professional life. 🌟 The episode also touches on complex societal topics like gender identity and the challenges of navigating digital criticism with grace.

    🔥 Key Takeaways:
    ✅ Laughter and camaraderie are podcasting gold.
    ✅ Build supportive communities for mutual growth.
    ✅ Leverage podcasts to promote local businesses.
    ✅ Authenticity and positivity are your superpowers.
    ✅ Discipline in health can fuel business success.
    ✅ Real estate is about solutions and leadership.

    💡 Whether you’re a real estate pro, a small business owner, or just someone looking for inspiration, this episode has something for you. Dive in and discover how to thrive by being genuine, taking risks, and embracing your imperfections. 🚀

    🎤 Sound Bites:
    👉 “I created my own networking group.”
    👉 “Abs are made in the kitchen.”
    👉 “What if it works really well?”
    👉 “It’s not a trend; it’s a way of living.”


    #PodcastLife #RealEstateTips #RealtorLife #Networking #SmallBusinessSupport #HealthAndFitness #Authenticity #ContentCreation #PositiveThinking #RealEstatePodcast #HomeBuyingAndSelling #CoachingByCusi #KellerWilliams #HomesByCusi



    Chapters

    00:00 Introduction and Lighthearted Banter
    09:51 Networking and Building Local Business Connections
    17:56 Leveraging Podcasts for Business Growth
    19:26 Navigating the Ups and Downs of Real Estate Listings
    20:18 The Importance of Integrity and Experience in Business
    22:26 The Real Estate Catfish: The Truth Behind Headshots
    25:05 Health and Fitness: The Journey to a Better Lifestyle
    28:02 Discipline in Health and Business: A Way of Life
    32:02 Finding Solutions: The Real Estate Parallel
    32:49 Taking Risks: The Key to Success
    34:29 Overcoming Fear: The Power of Positive Thinking
    38:25 Authenticity in Content Creation: Embracing Imperfections
    39:26 Bathroom Politics and Gender Identity
    41:39 The Complexity of Gender Discussions
    44:57 Navigating Real Estate and Personal Beliefs
    49:51 Accountability in Personal and Professional Life

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    1 hr
  • Ep 15. - Emotional and Personal Growth as Realtors
    Dec 1 2024

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    🎙 Episode Summary
    In this lively episode, Chris Cusimano, Jen Konikoff, and Alex Mendel dive deep into key topics at the intersection of real estate, marketing strategies, and personal development. 🚀 From the intricacies of team dynamics to the growing impact of digital content consumption 📱, this episode is brimming with valuable insights and practical advice.

    The trio discusses:

    • 🌟 Coaching's pivotal role in professional growth.
    • 🎉 Holiday party planning and building a strong team culture.
    • 📢 Office communication challenges and ways to overcome them.
    • 🎓 The value of training programs and the role of the ALC in fostering success.
    • 🧠 The power of emotional intelligence, self-reflection, and authenticity in building meaningful connections.
    • 💼 Balancing work and personal life while navigating diverse social situations.

    This episode is packed with actionable tips for real estate professionals, business leaders, and anyone looking to enhance their communication skills and personal growth. 💪

    Key Takeaways 📝

    • 🤝 Strong team dynamics are essential for success in real estate and beyond.
    • 📱 Digital content consumption is reshaping marketing strategies.
    • 🔄 Streamlined training programs create consistent growth opportunities.
    • 🌟 Coaching fosters both personal and professional development.
    • 🛠 Constructive criticism builds a positive learning environment.
    • 🎤 Effective presentation skills keep audiences engaged.
    • 🧠 Emotional intelligence and self-reflection are keys to personal growth.
    • 🎭 Authenticity and embracing your quirks foster genuine connections.
    • 🔑 Confidence is crucial for effective communication.
    • 🕺 Balancing work and personal life is vital for long-term success.



    Chapters

    00:00 Introduction and Team Dynamics
    02:57 Content Consumption and Digital Trends
    05:59 Real Estate Marketing Strategies
    08:58 Coaching and Personal Development
    13:48 Holiday Party Planning and Team Culture
    16:27 Navigating Office Communication Challenges
    19:48 Streamlining Training Programs for Success
    22:29 The Role of ALC in Office Growth
    25:53 Enhancing Presentation Skills and Audience Engagement
    35:58 The Importance of Constructive Criticism
    37:59 Understanding Audience Dynamics
    41:02 Navigating Personal Interactions
    44:06 The Role of Confidence in Communication
    47:52 Self-Reflection and Emotional Intelligence
    52:10 Embracing Authenticity and Quirkiness

    🔥 Subscribe & Stay Connected
    Don’t miss future episodes where Chris, Jen, and Alex bring you invaluable insights into the world of real estate, personal growth, and effective communication. 🌟

    📲 Follow us on YouTube, Spotify, and Apple Podcasts for more amazing content!

    ➡️ Share your favorite takeaways and tag us to join the conversation! 🚀

    #RealEstateTips #PersonalGrowth #CoachingJourney #MarketingStrategies #EmotionalIntelligence #RealEstatePodcast #HomesByCusi

    head to www.coachingbycusi.com to join our fun Real Estate Agent community today!

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    56 mins