This is a roadmap for nonprofits aiming to elevate their storytelling, create more lasting connections with audiences and boost their impact.

You’ll unlock the power of storytelling through video with Kalei Beamon of Lanakila Productions! In this high level learning session, Kalei, a video producer with decades of experience, shares the secrets to impactful video storytelling tailored for nonprofits. Kalei emphasizes that planning is everything, stating, “A great story is based on having an emotional connection.” She outlines strategies for finding the human element in every story—whether it's highlighting a beneficiary, showcasing a volunteer's journey, or spotlighting the community impact.

Kalei also covers the importance of shot variety, from wide shots to intimate close-ups, to keep viewers engaged. “The more specific you can get with a story, the more memorable it becomes,” she says, stressing the role of details in forging emotional connections. For nonprofits, video is not a one-shot wonder; it’s a versatile tool. Kalei explains how-to leverage footage for year-end sizzle reels, PSAs, and even long-form fundraising campaigns.

Host Julia Patrick describes some of the challenges nonprofits face, like making guests feel comfortable on camera. Kalei’s approach? Build trust and reassure them: “We’ll edit it to highlight your best self,” she promises.

If you’ve been struggling with the quality of your video work, pay close attention to Kalei’s words of wisdom. Learn more about Kalei: https://VideoStorytellingForNonprofits.com

#VideoStorytelling #Nonprofitmarketing #StorytellingTips

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Our national co-hosts and amazing guests discuss management, money and missions of nonprofits!
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“You have to stand out on Giving Tuesday!” This dynamic conversation with Brian Kochheiser, Senior Account Executive at Bloomerang.com, dives into strategies that nonprofits can use to maximize their #GivingTuesday campaigns and drive year-end success. Whether it's crafting impactful, donor-specific messaging or segmenting outreach for targeted engagement, Brian walks us through techniques that resonate. He begins with the importance of starting early: “The communication for Giving Tuesday really needs to start two to three weeks prior to the day.”

Brian also champions leveraging peer-to-peer fundraising, calling it an effective strategy to acquire new donors and energize existing supporters. “About 40% of Americans will give to a nonprofit because a family member or a friend asks them to,” he shares, which boosts the ripple effect of community-driven giving.

Don’t miss his call to action to thank donors promptly: “Block some time out to pick up the phone and thank those that supported you. That’s going to go a long way.”

This learning session is packed with actionable advice, from using data-driven insights to streamline donor communication to ensuring your donation process is frictionless. You’ll transform your nonprofit’s Giving Tuesday work into a launchpad for long-term donor engagement.

#GivingTuesday #NonprofitFundraising #DonorEngagement

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Our national co-hosts and amazing guests discuss management, money and missions of nonprofits!
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the incredible impact of the Eide Bailly ResourceFULLness Award, a unique grant that celebrates creative problem-solving among nonprofits. Host Meico Marquette Whitlock speaks with Deb Nelson from Eide Bailly and Alyssa Golob, Executive Director of Helping Paws of Minnesota, to discuss the transformative impact of this award on organizations like 2024 winner Helping Paws, which trains and places service dogs with individuals in need.

Deb explains the award’s goal and how winners are selected: “We created this award to showcase nonprofits that think outside the box—it's about mining your diamonds, finding what you already have, and making it work for you.” She speaks to the importance of clear, compelling communication, sharing that organizations who excel in storytelling and impact often resonate most with judges.

2024 Award winner, HelpingPaws.org, Alyssa Golob, shares the journey of Helping Paws’ "More Dogs, More Impact" campaign, which aims to quadruple the number of service dogs placed annually. “Our waiting list for a service dog is two-and-a-half years. With this campaign, we’re aiming to reduce that significantly, allowing us to match more dogs to people who need them.” She reveals how they creatively involved donors in the campaign with a unique challenge that inspired significant community support.

Through this conversation, we learn that strategic fundraising, social media storytelling, and genuine engagement with community members are keys to success. The discussion amongst the trio also highlights the evolving role of social media in nonprofit storytelling, with past winners using digital platforms to effectively amplify their messages and impacts. Find out more about the award and the application process: EideBailly.com

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Are monthly giving plans a stable, sustainable revenue source for nonprofits?

Explore the options and issues with cohosts Julia Patrick and Tony Beall. These plans, often overlooked, are essential for building consistent support and cultivating a pipeline of engaged donors. Julia kicks off by noting, “I think this is the secret sauce to a lot of really successful organizations.” Monthly giving allows organizations to focus on donor engagement without the intense efforts required for one-time donations.

Tony elaborates on the evolution of giving methods, observing, “The core values and foundation of this work haven’t changed, but technology has transformed how we approach it.” From the early days of pledge cards to today’s seamless online options, technology has empowered even small organizations to implement effective monthly giving programs.

As the discussion progresses, they highlight the critical role of stewardship in maintaining donor relationships. Tony explains, “You tend to have as much as 85 to 90% retention with robust programs.” This high retention underscores the importance of making monthly donors feel valued and part of a community. Whether by offering project-based updates or mission-centered communication, nonprofits can maintain engagement and encourage future involvement, potentially elevating monthly givers to major contributors.

Both cohosts agree that supporting staff, board members, and volunteers in promoting these programs can further strengthen results. With creative incentive programs, nonprofits can foster a team-driven approach, making monthly giving a core part of fundraising strategy.

#MonthlyGiving #DonorEngagement #NonprofitSuccess

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Sherry Quam Taylor, CEO of Quam Taylor, discusses the nuances and challenges of nonprofit board "Give or Get" policies. Sherry challenges the common practice of requiring board members to either donate a set amount or "get" equivalent donations from their networks, arguing that this approach can hinder true relational fundraising and overall organizational growth. She begins with, “If my board member is going to give an hour or two outside of that monthly meeting, I actually want it to be things that are building that network and the relationship with people who have the ability to be a mid or major level donor.”

Show Host Julia Patrick and Sherry look deep into the unintended consequences of the give/get policy, like perpetuating a transactional mindset rather than fostering deep connections. Sherry explains, “We want every donor giving their best gift… that goes for board members too.” By creating policies that make it easier for board members to give their "best gift," boards can drive sustainable funding, while making board service more inclusive and meaningful. This lively and sometimes funny conversation emphasizes rethinking board contributions, embracing relational fundraising, and even "offering scholarship" seats to diversify and cultivate future leaders. Julia offers up, “This is a super cool way to get that next-gen leadership coming in.”

Key takeaways you’ll find:

1. Fundraising should prioritize relationships, not transactions.

2. Rethink "give/get" requirements to encourage board diversity.

3. Empower board members with relational, impactful ways to contribute.

Hashtags: #NonprofitLeadership #BoardDevelopment #FundraisingTransformation

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Our national co-hosts and amazing guests discuss management, money and missions of nonprofits!
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The innovative Social Sector Hero Award celebrates organizations that are making measurable improvements in their communities through impact-driven initiatives. The Social Sector Hero Award offers over $20,000 in prizes to organizations that embody eight principles. Adam Luecking, CEO of ClearImpact.com, who has dedicated 18 years to supporting public sector and philanthropic organizations, shares details about the award and provides insights on the importance of measurement in driving meaningful change. "At the end of the day, we need to help people bring precision to their passion," he says, promoting the need for data-driven accountability in nonprofit work. Nominees don’t have to be clients of Clear Impact—they just need to demonstrate a commitment to improving lives. “We want to build champions who can articulate these concepts to others in their organization,” Adam says--highlighting the award's mission to foster leadership and measurable growth within the sector. Learn more about applying for the award at SocialSectorHero.com

Host Julia Patrick asks Adam to share how Clear Impact is revolutionizing the way organizations measure success. Through their work, Clear Impact supports nonprofits by offering practical tools like the Scorecard—a free tool that lets organizations track their progress in real time. This tool helps nonprofits align their efforts with measurable outcomes, ensuring that every step taken is purposeful and impactful. Adam comments, “The only way to bring precision to your passion is through measurement.”

Adam’s emphasis on marrying narrative with data is transformative for the sector, blending the emotional appeal of storytelling with the power of transparent, measurable results. “Transparency creates trust,” Adam goes on to explain as he advocates for nonprofits to openly share performance reports to gain trust from funders and community members alike.

#SocialSectorHero #ImpactMeasurement #Nonprofitawards

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In today's fast-paced nonprofit world, building and maintaining high-performance teams is crucial for success. James Misner, founder of the Kipos Group, shares powerful insights into what it takes to cultivate and sustain winning teams. As the nonprofit sector faces immense challenges, the importance of clarity, community, and consistency within teams is more evident than ever.

James begins with the idea that leadership is about more than just meeting financial goals—it’s about creating conditions where people thrive. He reminds us, "Teamwork is so rare and powerful, it provides the ultimate competitive advantage." This speaks to the fact that nonprofits, often facing resource limitations, can still succeed when their teams are united and driven by a shared purpose and mission.

A big takeaway from this engaging conversation is the necessity of clarity. James emphasizes that without a clearly defined goal, a team cannot operate effectively: “How can they be high-performing if everyone is running in different directions?” This clarity allows teams to align and consistently achieve outstanding results, turning abstract goals into tangible outcomes.

Building a strong sense of community is equally important. Nonprofits thrive when individuals feel supported and valued, and as James says, "High-performance teams are ones that learn, and learning often comes through mistakes." Leaders must foster an environment where mistakes are seen as opportunities for growth, not failure.

Finally, James touches on the significance of consistency in leadership. Whether celebrating wins or addressing challenges, maintaining consistent processes builds trust and strengthens team dynamics. Leaders who prioritize their team's well-being will see long-term success, as they nurture an environment where staff feels both challenged and supported.

In a sector that often requires immense emotional and mental commitment, you'll find it refreshing to hear James speak about "fun leadership"—a concept that involves creating a joyful and productive environment, even in the face of adversity.

#NonprofitLeadership #TeamBuildingSuccess #HighPerformanceTeams

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We explore the transformative power of adoption with Rita L. Soronen, President and CEO of the Dave Thomas Foundation for Adoption. Rita shares insights into how foster care adoption can change the lives of children who are seeking permanence and stability. As we celebrate National Adoption Month, we are reminded of the critical need to support vulnerable children. Dave Thomas, founder of Wendy’s, understood this deeply from his own life experiences, and in 1992 he created the foundation to advocate for children in foster care. As Rita explains, "These children are not someone else's responsibility. They are our responsibility."

Rita emphasizes the Foundation’s mission to increase adoptions and the ongoing commitment to expanding efforts, not just in the U.S. and Canada, but potentially in Mexico. The Foundation’s partnership with the Wendy’s Company and its many programs, like National Adoption Day, highlights the importance of celebrating and uplifting the stories of families formed through adoption. "We’re not just raising awareness," Rita says, "We are walking families through each step of the adoption process." This message serves as a powerful call to action for individuals, communities, and organizations to step forward and support children in need of a forever family.

#NationalAdoptionMonth #FosterCareAdoption #AdoptionAwareness

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Our national co-hosts and amazing guests discuss management, money and missions of nonprofits!
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