Some things that are true about life are also true about business. Just like in life, not everything is going to go your way. Business challenges are inevitable, but what can business leaders do to ensure they can overcome them? Today, we unpack how to identify problems before they arise and proactive steps to take to overcome any hurdle. In this episode, we break down the seven causes of a crisis to be aware of and how to prepare for them effectively. We discuss how technological innovation can impact business and the mistake of building it around a single technology platform. Find out how to steer through cultural changes that drive client and customer behaviors, negotiate the economic circumstances that result in a business crisis, and align your business model to the appropriate demographic. Discover how changes in your and your employees’ lives can create complications and how to tackle the obstacles posed by rising competition. Join us as we uncover the steps behind being proactive instead of reactive and keeping your business moving forward during any crisis. Tune in now!

Key Points From This Episode:

• An overview of today’s topic and why anticipating problems is vital for success.
• How changes and innovation in the technology landscape can impact business.
• Reasons you need to be aware of new and emerging marketing technologies.
• Cultural changes and how they create shifts in client and customer behavior.
• Hear examples of cultural shifts and the steps for effectively navigating them.
• Unpack how fluctuations in the economy create hurdles in the marketplace.
• Learn how the shifts and changes in your customers’ lives influence business.
• Insights into how employee wellbeing shapes the success of a business.
• Life stages in determining business decisions and common pitfalls to avoid.
• Navigating the issues that arise from competition in the marketplace.

Links Mentioned in Today’s Episode:

Episode 3: Avoiding AI Mistakes and Mastering Marketing for Coaches with Stephen Hilgart

Empire Sales Script

Ryan Lang on LinkedIn

Brook Bishop on LinkedIn

Empire Partners

Empire Academy

The Coaching Equation Podcast on iTunes