Episodes

  • A Conversation with South Australia’s Leading Residential Solar Salesman
    Sep 3 2024

    In this episode, we dive deep into solar sales strategies, discussing how Curtis grew a 7-figure solar business. Discover key insights on scaling your electrical business, sales tips, and overcoming obstacles. Curtis shares how he went from no solar background to managing a thriving team by implementing sales strategies that work in the competitive solar space. If you're looking to grow or scale your business, this episode is packed with actionable advice. Watch now to learn how you can apply these tactics to your own solar or electrical business!

    Watch the video version of this podcast at https://youtu.be/lya0O55ckmM


    Discussion Points:

    0:00 - Introduction

    1:25 - Solar Sales and Fulfillment Challenges

    3:45 - Curtis's Journey into Solar Sales

    5:50 - Building Processes for Scaling

    9:30 - Importance of Training in Sales Success

    12:40 - Handling Competitors and Pricing

    15:15 - Customer Trust and Reputation

    17:50 - Overcoming Objections in Solar Sales

    20:10 - The Power of Asking Questions

    22:40 - Continuous Improvement and Feedback Loops

    27:30 - Scaling with Leads and Closing More Sales

    31:50 - The Importance of Persistence in Sales

    36:10 - Final Thoughts on Sales Success


    Resources:

    • How Joe's solar business went from $2MM to $4MM in 12 months - https://youtu.be/LyICa5BN0Xw


    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    41 mins
  • Closing the Deal: Mastering Call Techniques for New Leads | ft.Ross McDaniel | Ep.417
    Aug 27 2024

    Discover the sales conversion techniques you need to close more deals and grow your business. In this episode, we dive deep into proven strategies for managing leads, improving sales systems, and mastering conversions. Whether you're in the home service industry or running a sales team, these insights will help you turn prospects into loyal customers. We discuss the importance of having a system in place, maximising leads, and driving business growth. Don't miss out on actionable tips for optimising your sales process!

    Watch the video version of this podcast at https://youtu.be/Xl5gImCqQps


    Discussion Points:

    00:00 Answer the phone for business success.

    05:30 Understanding dynamics and system leads to success.

    08:01 Sales qualified lead maximises opportunity for customers.

    10:02 Manage entire process for client convenience. Qualified.

    13:09 Important tasks require time and effort.

    17:53 Deliver truth, not just requested information.


    Resources:

    • Get Your Free ‘Search-Ability’ Assessment - https://www.fencepost.co/assessment
    • Part 1 - Review Revolution: Boosting Your Business with Online Feedback - https://youtu.be/p480d5mnoj0
    • Part 2 - Ads or Not? Navigating Google Business and Beyond - https://youtu.be/U8HhAkw6Moo


    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    21 mins
  • Ads or Not? Navigating Google Business and Beyond | ft. Ross McDaniel | Ep.416
    Aug 27 2024

    Should you run paid ads for your home service business? In this episode, Matt and Ross dive deep into the pros and cons of digital marketing strategies for trades, including paid ads, local SEO, and more. Learn when and how to invest in paid advertising to maximise your trade business growth.

    Tune in for expert advice on navigating the world of home service marketing.

    Watch the video version of this podcast at https://youtu.be/U8HhAkw6Moo

    Discussion Points:

    00:00 Comparing agency work for home service businesses.
    03:24 Understanding budget is key to business growth.
    09:01 Avoid low-budget job advertising for trades.
    11:26 SEO alone is foolish, but useful in combination.
    13:48 Technology and keyboards will soon be obsolete.
    17:46 Communicate clearly; content is essential.
    21:32 Ads play a crucial role in forecasting business growth.

    Resources:

    Review Revolution: Boosting Your Business with Online Feedback - https://youtu.be/p480d5mnoj0
    Get a FREE Assessment - https://www.fencepost.co/assessment


    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    28 mins
  • Review Revolution: Boosting Your Business with Online Feedback | ft. Ross McDaniels | Ep.415
    Aug 6 2024

    Are you a trade business owner looking to take your business to the next level? In this episode of the Site Shed podcast, we dive deep into essential marketing and sales strategies. Learn how to leverage online reviews, handle customer feedback, and close more deals effectively. Discover proven techniques to boost your trade business, whether you’re in the US or Australia. Don’t miss these expert insights and practical tips that can transform your local service business.

    Watch the video version of this podcast at https://youtu.be/p480d5mnoj0

    Discussion Points:

    00:00 Fencepost applies universal principles to local businesses.
    07:38 Get reviews to make it part process.
    13:40 Review platforms cause issues for business owners.
    19:28 Encourage feedback loop for project improvement.
    25:03 Understanding operational expenses and marketing budget dynamics.
    30:39 Businesses find long-term value in advertising.
    32:01 Multiple mindsets leading to education curve. Unrealistic expectations.
    39:25 Content essential for clear communication and connection.
    47:17 Wrap up for next episode, seeking feedback.
    49:37 Answer phone promptly to convert leads effectively.
    56:20 Maximise sales potential through deliberate lead cadence.
    58:22 Efficient process management for maximising business opportunities.
    01:04:38 Start with a defined sales and marketing system.


    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    23 mins
  • Get More Calls! The Lowdown on Organic Marketing for Trade Businesses
    Jul 30 2024

    Discover how to boost inbound phone calls with organic marketing strategies. In this video, we dive into an innovative SEO program designed to maximise your local search presence and leverage your Google Business Profile effectively. Learn from real client results and see how our approach can generate consistent leads for your trade business. Whether you're in plumbing, solar, or renovations, this video will guide you through actionable steps to enhance your inbound marketing efforts.

    Don't miss out on these valuable insights! Watch now to transform your inbound marketing and grow your business.

    Watch the video version of this podcast at https://youtu.be/k6JPnDYJDdU

    Discussion Points:

    00:00 Invest in outcomes, not just programs.
    04:12 Google favours paid traffic over organic listings.
    08:55 Highlighting the success of local search optimisation for businesses.
    11:06 Google Business Profile: Utilise free real estate.

    Resources:

    The Sales Engine Overview - https://youtu.be/n2in6uQKZ18


    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    14 mins
  • Mastering Tradie Business Sales Engine: Boost Your Conversions | ft. Matt Jones | Ep.413
    Jul 2 2024

    Unlock the secrets to boosting your tradie business with our powerful sales cadence strategy! In this video, we'll show you how to master tradie business sales, enhance your lead generation for trades, and increase your conversions effortlessly. Discover the insider tips and proven techniques used by top tradie businesses to achieve remarkable results.

    Watch the video version of this podcast at https://youtu.be/n2in6uQKZ18

    Discussion Points:

    00:00:02 Introduction
    00:02:12 Overview of the Sales Cadence Process
    00:05:40 Importance of Dedicated Sales Agents
    00:11:49 Managing Communications from a Centralised Location
    00:15:19 Effective Follow-up Techniques
    00:23:15 From Lead to Discovery Call
    00:24:44 Training and Resources for Sales Success

    Resources:

    Why I burned it to the ground and why you should too - https://www.thesiteshed.com/business-transformation-strategies-matt-jones/
    AI-Powered Marketing: The Secret to Enhancing Your Trade Business - https://youtu.be/ov3pLj3iO9M
    Your Tradie Website Suck! (Here's how to Fix Them) - https://youtu.be/CBA8ggmEryw


    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    24 mins
  • How to Overcome Labor Shortages with Skilled Employee Investment | ft. Aaron Salow | Ep.412
    May 28 2024

    In this episode of The Site Shed podcast, we dive into the challenges of overcoming skilled labor shortages with effective employee investment strategies. Discover how training and development can transform your trade business and how technology plays a crucial role in this evolution. Don't miss our insights on solving labour shortages and boosting your team's skills.

    #SkilledLaborShortage #EmployeeInvestment #TrainingAndDevelopment

    Watch the video version of this podcast at https://youtu.be/8YrJ4D2fqrw

    Discussion Points:

    00:00 Episode Highlight
    05:20 "The Real MBA" questions traditional business education.
    07:17 Leaders need diverse experience, strong people skills.
    10:43 Empowerment through resources and clear career paths.
    14:57 Legacy businesses struggle to transition to modern tools.
    19:25 Improving user experience through asset data understanding.
    22:29 Challenges of using AI in technician training.
    23:54 AI's potential for centralized data conversation discussed.
    29:26 Advancement in tech for construction visualization is pricey.
    33:08 Skilled labor shortage in technician industry persists.
    34:19 AI can solve skilled trades problems effectively.
    38:13 Improving workflows, data processing, and customer satisfaction.
    42:55 Framework for job site tools and AI.
    43:48 Focus on simple solutions for everyday tech.

    Resources:

    • Visit XOi’s website at https://www.xoi.io
    • Get social with XOi on LinkedIn at https://www.linkedin.com/company/xoi-technologies
    • Stay connected with Aaron at asalow@xoi.io; esnow@xoi.io
    • Read our blog on this podcast here:



    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    47 mins
  • How to unlock over $450b in airspace real estate in Australia | ft. Warren Livesey | Ep.411
    May 21 2024

    Unlock the potential of airspace development and discover how this innovative approach can add over $450 billion in real estate value in Australia. Learn about the benefits of rooftop homes, modular construction, and urban infill housing. Join us as we delve into the future of real estate with expert insights and practical examples. Don't miss out on understanding how airspace development is transforming urban landscapes and offering new opportunities in the Australian property market.

    Watch the video version of this podcast at https://youtu.be/2-aRfNEYqzM

    Discussion Points:

    00:00 Episode Highlight
    04:40 Unused rooftop space turned into valuable assets.
    09:07 Most strata buildings in Australia are small.
    11:47 Upgrading building with lift for better access.
    16:18 Rapid growth of airspace homes is environmentally-friendly.
    18:44 Airspace development involves building up into airspace, often atop apartment buildings. However, it has yet to gain traction in Australia due to funding and neighbourly issues.
    21:36 Developer provides service, splits proceeds with owners.
    26:19 Overseas construction uses external foundations for support.
    28:45 Buildings at max height, seeking bulk extension.
    30:19 Government takes 30-40% of development costs.
    35:26 Maximising greenery and solar energy in cities.
    36:49 Fascination with rooftop gardens in European cities.
    40:08 Encouraging website visit, checking out existing building.

    Resources:

    Visit BuyAirspace’s website at https://www.buyairspace.com.au/
    Get in touch with Warren at warren@buyairspace.com.au


    Check this out:

    • Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod
    • Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net
    • Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed

    Connect with me on LinkedIn. For more podcast episodes, you can also visit our website.

    Thank you for tuning in!

    If you enjoyed this podcast and this series, please take 5 to leave us a review:

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    42 mins