• Designing Your Creator Engine | Special Gust: Sohun Sanka of Euka AI
    Apr 23 2025

    In this episode of The Social Commerce Collective, Jake sits down with Sohun Sanka, the Director of Growth at Euka AI.

    Euka AI is one of the leading tools driving automation and scale for brands in TikTok Shop and soon, beyond.

    Jake & Sohun detail the latest trends guiding the evolution of creator marketing on platform, what the best of the best brands are doing, and how you should approach building your own creator engine.

    Interested in giving Euka a try? Use code: JAKEEUKASI for a discount!

    Interesting in working with our agency? Apply here.



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    34 mins
  • Winning In Affiliate Marketing | Episode #12 | Shey Cruz & Amanda Johansen
    Apr 9 2025

    Today we welcome Shey Cruz, our very own head of affiliate marketing, who breaks down how we've transformed our influencer marketing systems to the world of affiliate marketing.

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    27 mins
  • Mapping the Full Customer Journey: TikTok Shop <> Amazon | Featuring Amazon Agency, Straight Up Growth
    Oct 7 2024

    On today's episode of the TikTok Shop Show, we welcome the co-founders of an award-winning and long-time partner agency, Straight Up Growth.

    Straight Up Growth is an Amazon focused agency helping brands dominate Amazon.

    We discuss the connection between platforms, how TikTok drives sales on Amazon, and how brands can leverage both TikTok Shop and Amazon together as their go-to customer acquisition strategy.


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    41 mins
  • Affiliate Marketing Mastery | Episode #11 | Euka AI Co-Founders Jeremy Ding & Kevin Wang
    Aug 30 2024

    On today's episode of the TikTok Shop Show we welcome the co-founders of the largest TikTok Shop affiliate automation ai platform: Euka AI.

    Euka AI helps top e-commerce brands automate and scale outreach, targeting, messaging, and communication with the top platforms affiliates to take their tiktok shop to the next level.

    As a long-time partner of Trndsttrs, Jeremy and Kevin have been an amazing resource for macro affiliate data, insights, and ideas that are far ahead of the curve.

    If you're ready to crush affiliate marketing on TikTok Shop, be sure to join Euka:
    https://www.euka.ai/

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    31 mins
  • Building a TikTok Shop Empire | Episode #10 | MilaMiAmor Founder Wael Hilbawi
    Aug 21 2024

    On today's episode of the TikTok Shop podcast we welcome the founder of MilaMiAmor, Wael Hilbawi.

    MilaMiAmor is hands down one of, if not the most, successful brands in all of TikTok Shop. With $30M+ in revenue generated in platform in the last six months, there is no greater authority to speak on TikTok Shop than Wael.

    A brand that started in his garage as a side project has evolved beyond his wildest dreams - an entrepreneurial story for the ages.

    https://milamiamor.com/

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    31 mins
  • Reaching Gen X Moms on TikTok | Episode #9 | Special Guest: Amanda's Mom
    Jul 22 2024

    On today's episode we welcome a Musical.ly icon and TikTok Original Gangster:

    Amanda's Mom

    Apart of Gen X, she represents an unseen but highly active demographic on the platform: The Moms of TikTok.

    This demographic has become increasingly popular and are the biggest shoppers of TikTok Shop by and large.

    Interested in working with us? Reach us at: www.trndsttrs.com

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    20 mins
  • TikTok Livestream Revival | Episode #8 | Raven Reed, Account Manager @ Trndsttrs
    Jul 12 2024

    On today's episode we welcome a fellow Trndsttr in Raven Reed.

    Raven Reed is a rockstar account manager managing some of the best brands on TikTok Shop with a background as a full-time influencer and tiktok shop affiliate.

    Raven and Amanda explore how to build community on platform, tap into this community to launch new products, and the impact of livestreams on TikTok Shop!

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    21 mins
  • Rewriting What It Means To Be An Influencer | Episode #7 | Pearl Lamborn, TikTok Influencer & Affiliate
    Jun 13 2024

    On today's episode of the TikTok Shop Show we welcome Pearl Lamborn!

    Pearl is a long-time TikTok influencer and active TikTok Shop affiliate that has been at the top of the affiliate charts for months!

    Amanda and Pearl discuss what its like to be a TikTok Shop affiliate, how she selects her brand partners, and what brands can do better in their outreach!

    • TikTok: https://www.tiktok.com/@pearly.waves
    • Instagram: https://www.instagram.com/Itspearlywaves/
    • Email: Pearl.elzada@gmail.com
    • LinkedIn: https://www.linkedin.com/in/pearllamborn/
    Show more Show less
    21 mins
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