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In Season 2, Episode 22 of Your Conversation Pit™, we delve into what’s *actually* working for B2B marketing in 2024. Your communities are more savvy and discerning than ever when they’re approaching their investments – especially if you’re working with a high caliber clientele. They’ve been burned too often by high-ticket masterminds.

This episode provides a high-level overview of tactics to insert into your fall launches for more profit, peace, producitivity, and play than ever before.

Key highlights include:

• Mastering Fall Launches: Practical Tactics for High-Caliber Entrepreneurs
• The Non-Launch Launch: Profitable Marketing Without Ads, Funnels, or Affiliates
• Building Community Over Cash: The Key to Sustainable Business Growth in 2024
• The Society of More: Integrating Purpose into Your Business for Greater Impact
• Personal Branding with Purpose: How to Stand Out in a Saturated Market
• Overcoming Content Saturation: What Your Clients Really Want from Your Brand

Resources & Links to Continue the Conversation

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Other episodes mentioned:

Marketing Strategies That Are Working in 2024, The Current State of Online Businesses, and What To Do About It

Business Strategy is a Small Fraction of Your Business Success as a Female Founder

Balance is a Myth: Embrace Holistic Harmony Instead

10 Signs that You’re Evolving & Expanding in Your Life and Business

Other links mentioned:

7-in-1 Dirt Devil Steamer.

Lyndsey Chambers

FoundationInc

OnAudience

Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

We love conversing with you. Chat with us in Your Conversation Pit by sending a text message!

In this episode of Your Conversation Pit, we are getting into the nitty gritty of what effective business consulting looks like, what it means to invest in yourself and business as a female founder, the strategies behind creating business transformation, and if you feel safe enough to achieve the goals you’re setting.

Key highlights include:

• Investing in your own well-being as a female founder is a business growth strategy in 2024
• Knowing that your self-trust as a female founder is the key to your longterm success (regardless of how often you invest in mentorship and support)
• Your unique baseline of safety and joy will impact how much success you feel comfortable with
• How your background and trauma experiences can affect your business choices
• Building business transformation stories starts with belief in your own success first
• Why networking and community building are essential for business development

Resources & Links to Continue the Conversation

Mentioned in the Episode:

Podcast Episodes:
Harmonizing Masculine and Feminine Energetics in Life and Business
Balance is a Myth: Embrace Holistic Harmony Instead

Data and Quotes:

Stephen Hunt

Nigel Frank International

Send us a text message through your podcast catcher!

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The Harmonious Business Mini-Mind Application

Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

https://thecheetahcompany.com/press/

Sip & pour over at The Cheetah Café:

https://thecheetahcompany.com/blog/

Let’s Keep the Conversation Going Online:

www.thecheetahcompany.com

@thecheetahcompany on Instagram, Facebook, Linkedin, & Pinterest

@yourconversationpit on Instagram & Facebook

@ashleighchenry on Instagram

@stayatharmony on Instagram

We love conversing with you. Chat with us in Your Conversation Pit by sending a text message!

In this episode of Your Conversation Pit, Ashleigh discusses your potential client’s experiences and anxieties before working with you and how to navigate conversations through messaging that leads to conversion.

Key highlights include:

• What your potential clients are actually craving and wanting to see from you through your messaging as an advisor, agency, coach, consultant, and service provider
• The business model issue that most advisors, agencies, coaches, consultants, and service providers have to work around
• The sustainable way of building a business that has your clients in fear and what to do about it

Resources & Links to Continue the Conversation

Send us a text message through your podcast catcher

Events & Retreat Waitlist

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The Harmonious Business Mini-Mind Application

Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

https://thecheetahcompany.com/press/

Sip & pour over at The Cheetah Café:

https://thecheetahcompany.com/blog/

Let’s Keep the Conversation Going Online:

www.thecheetahcompany.com

@thecheetahcompany on Instagram, Facebook, Linkedin, & Pinterest

@yourconversationpit on Instagram & Facebook

@ashleighchenry on Instagram

@the_houseofharmony on Instagram

We love conversing with you. Chat with us in Your Conversation Pit by sending a text message!

There comes a time in every entrepreneur’s life that feels like a make or break it moment. There’s been a long-standing trend centered around “burning it down” in reference to business and business models that are no longer working for the business owners that created them. Once upon a time I actually did burn it down… slowly. One match at a time.

In 2021, I was a charred wreck, having poured my soul into running our social media + lead generation agency. We had grown fast, quietly gaining a reputation in our niche, yet remaining a well-kept secret publicly. But amidst the success, I found myself in tears in my small sunroom office, questioning the very foundation I had built.

Against the advice of my advisors who warned me with caution (since the agency was doing so well), I embarked on a deliberate process of transformation. Slowly, strategically, we shifted our agency model — from "Done For You" (DFY) services to a blend of consulting, coaching, and education (done-with-you/do-it-yourself). It was a ten-month journey, each step burning away the old until I sat in a public park on the day we offboarded our last agency client, sobbing and bidding farewell to them and the agency — retiring that chapter for good.

In today’s episode, we dive into five crucial lessons if you're pivoting from an agency to a consulting firm and educational hub.

If you’re listening in today and feeling some type of way about life or business, send me a DM. Here to hear you. Send this to a business friend that kinda sorta wants to burn their business down or head back to corporate. It’s going to be okay.

Resources & Links to Continue the Conversation

Send us a text message through your podcast catcher

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Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

https://thecheetahcompany.com/press/

Sip & pour over at The Cheetah Café:

https://thecheetahcompany.com/blog/

Let’s Keep the Conversation Going Online:

www.thecheetahcompany.com

@thecheetahcompany on Instagram, Facebook, Linkedin, & Pinterest

@yourconversationpit on Instagram & Facebook

@ashleighchenry on Instagram

@the_houseofharmony on Instagram

Resources & Links mentioned:

The Art of Sales Psychology Starts With This

We love conversing with you. Chat with us in Your Conversation Pit by sending a text message!

From a girlie that’s constantly refining the way to share with you that I run a business consulting company on + offline, am starting a short-term rental business that exists on the same pillars as The Cheetah Company does (curiosity, exploration, and connection), and am a speaker and writer for more than just business (life-advising, healing, and the human experience).

In today’s episode, we’re divulging approachable PR plans for brands that are establishing their thought leadership.

• Integrating your personal brand that encompasses all entrepreneurial activities alongside habits, values, and beliefs that you share with your ideal clients and partners.
• Learning how to research successful figures in your industry: where they've spoken and what topics they've covered.
• Discovering techniques to contribute fresh insights without duplicating existing content – instead expanding the conversation in a natural, new direction.
• Choosing the right communication channels to strengthen your brand's message effectively.
• Exploring the importance of crafting a compelling pitch and creating a standout media kit that *differs* from the usual.
• Implementing strategies to connect with key decision makers with strategic actions that you can do every month to see quarterly growth.
• Sending pitches and leveraging referrals to enhance your PR efforts.

If you’re acting as your own PR specialist and feeling out of your depth on the “how” and just know that you should… this episode is for you and all of your business friends.

Resources & Links to Continue the Conversation

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The Harmonious Business Mini-Mind Application

Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

https://thecheetahcompany.com/press/

Sip & pour over at The Cheetah Café:

https://thecheetahcompany.com/blog/

Let’s Keep the Conversation Going Online:

www.thecheetahcompany.com

@thecheetahcompany on Instagram, Facebook, Linkedin, & Pinterest

@yourconversationpit on Instagram & Facebook

@ashleighchenry on Instagram

@the_houseofharmony on Instagram

Resources & Links mentioned:

Agility PR Solutions

Mastermind

Consulting Services

Prowly

We love conversing with you. Chat with us in Your Conversation Pit by sending a text message!

In today’s episode of Your Conversation Pit, Ashleigh Henry is exposing the inner workings of running several businesses alongside her husband. New startups, sustaining a current business, and all of the in-betweens.

We’re exploring…

🎙️Where I’ve dropped the ball, had to apologize, and had to figure my ish out quick while building new ventures, acting as a general contractor to coordinate every inch of the work completed for our soon-to-be vacation/short-term rental

🎙️The reality of entrepreneurship and why I’m quick to share my mistakes especially because clients have assumed I don’t make any (thus, I’m assuming you might get that thought, too)

🎙️The interpersonal relationship hills that I’ve climbed and the ones that influenced me to head back to therapy (alongside my husband and business partner)

🎙️How I’m using our method of holistic harmony in life and business® to regularly come back to center, harmonize, and have a reckoning with myself when I lean too far into perfectionism

→ Pulling most of these lessons straight from my penned entries in my journals, from notes during client calls with some of the most influential female founders I have the honor of knowing and supporting, and from actual prayers.

If you’re listening in today and feeling some type of way about life or business, send me a DM. Here to hear you, here to support you, here to encourage you always. You’re made for this; challenges come with the territory of entrepreneurship and you wouldn’t have chosen this path if you weren’t capable of figuring it all out.

Resources & Links to Continue the Conversation

Leave a voicemail for Your Conversation Pit here:

https://sayhi.chat/ycp

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The Harmonious Business Mini-Mind Application

Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

https://thecheetahcompany.com/press/

Sip & pour over at The Cheetah Café:

https://thecheetahcompany.com/blog/

Let’s Keep the Conversation Going Online:

www.thecheetahcompany.com

@thecheetahcompany on Instagram, Facebook, Linkedin, & Pinterest

@yourconversationpit on Instagram & Facebook

@ashleighchenry on Instagram

@the_houseofharmony on Instagram

We love conversing with you. Chat with us in Your Conversation Pit by sending a text message!

In today’s episode of Your Conversation Pit we are taking a closer look into sales psychology and its role in business. Specifically, we are exploring potential reasons you could be attracting a different audience than desired, why connection is essential to prioritize, and how to speak your ideal client’s love language.

Key highlights include:

• The social playground and why you might be accidentally connecting with the exact clients you’re trying not to attract
• Your connection-first approach being the easy way to begin building the messaging you’ve been meaning to craft and curate
• Knowing how to sell like your ideal client wants you to – speaking their love language instead of your own

Resources & Links to Continue the Conversation

Leave a voicemail for Your Conversation Pit here:

https://sayhi.chat/ycp

The Harmonious Business Mini-Mind Brochure

The Harmonious Business Mini-Mind Application

Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

https://thecheetahcompany.com/press/

Sip & pour over at The Cheetah Café:

https://thecheetahcompany.com/blog/

Let’s Keep the Conversation Going Online:

www.thecheetahcompany.com

@thecheetahcompany on Instagram, Facebook, Linkedin, & Pinterest

@yourconversationpit on Instagram & Facebook

@ashleighchenry on Instagram

@the_houseofharmony on Instagram

We love conversing with you. Chat with us in Your Conversation Pit by sending a text message!

In this episode of Your Conversation Pit, we are getting close and personal with sales psychology in 2024 and beyond. We learn the importance of buyer types, buyer love languages, building trust, and key components in creating a timeless sales strategy.

Key highlights include:

• The 4 common buyer types translated as buyer lover languages
• The link between speed and trust to increase sales
• 3 key steps to thriving in your sales strategy

Resources & Links to Continue the Conversation

Leave a voicemail for Your Conversation Pit here:

https://sayhi.chat/ycp

The Harmonious Business Mini-Mind Brochure

The Harmonious Business Mini-Mind Application

Learn more about The Cheetah Company: www.thecheetahcompany.com

Become timeless through our signature sales course, The Timeless Sales Method® Course: https://thecheetahcompany.com/sales/

Apply to work with Ash in private consulting: https://thecheetahcompany.com/empowered-consulting/

Be emboldened through these complementary resources:

https://thecheetahcompany.com/emboldened-resources/

Secure Ash as a speaker for your next experience:

https://thecheetahcompany.com/press/

Sip & pour over at The Cheetah Café:

https://thecheetahcompany.com/blog/

Let’s Keep the Conversation Going Online:

www.thecheetahcompany.com

@thecheetahcompany on Instagram, Facebook, Linkedin, & Pinterest

@yourconversationpit on Instagram & Facebook

@ashleighchenry on Instagram