• Bluethumb Co-Founder George Hartley - eCommerce Founder Series
    Nov 21 2024

    Ryan Martin, founder of eCommerce SEO agency Remarkable Digital, sit's down for an interview with George Hartley, Co-Founder of Australia's most popular marketplace for artists and artwork, Bluethumb.


    George went through the early years as a start up, how they keep levelling up in their business, taking on new investors with great minds on the way.


    We touch on what marketing is working best for them at the moment, including a style of creative that is getting a 48 time ROAS.


    A great Melbourne success story, now taking the Bluethumb model to expansion in the US.


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    49 mins
  • eCommerce Founder Series: Ringers Western
    Nov 14 2024

    Ryan sits down with James and Anika Salerno, the dynamic founders of Ringers Western, to dive deep into the journey of building a successful Australian eCommerce brand.


    With Ringers Western emerging as a standout name in the Australian market, James and Anika share the ups and downs of creating a brand that resonates with authenticity, grit, and a love for the Australian lifestyle.

    The conversation uncovers the powerful role of authenticity in storytelling, as James and Anika reveal how staying true to their brand identity has helped Ringers Western connect deeply with their audience.

    Listeners will hear firsthand about the challenges the Salerno's faced, from stock management hurdles to the fast-paced demands of scaling an eCommerce business.

    They share insights into effective eCommerce marketing strategies, including ways to engage with a loyal customer base and the value of understanding your market.

    For eCommerce SEO, James and Anika talk about optimizing content and making sure that the brand's story reaches a wider online audience.

    For aspiring entrepreneurs, this episode is packed with valuable advice on navigating the challenges of launching and growing an eCommerce business in Australia.

    Whether it's mastering stock management, building an authentic brand narrative, or creating a meaningful connection with customers, Ryan, James, and Anika cover strategies that can help other eCommerce businesses thrive.

    Tune in to get inspired by Ringers Western's journey and learn actionable tips on eCommerce marketing, building brand loyalty, and staying agile in the ever-evolving world of eCommerce in Australia!


    eCommerce Australia VIP list here.


    Link to the bull jumping over the fence that James referred to:

    https://www.youtube.com/watch?v=6NoHF4D55gc



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    39 mins
  • Conversion Rates - An Aussie, A Pom and A Saffa walk into a podcast studio
    Nov 7 2024

    Ryan Martin (eCommerce SEO Agency Founder) interviews Peter Gardner & Adam Pearce from Blend Commerce.


    A must listen for those in eCommerce, the 3 talk about practical and real ways you can improve your eCommerce conversion rate.


    We cover what the best product pages need to include on it, how to increase your AOV through smart bundling opportunities, where to include the bundles, and how to get the most amount of data and information from your website traffic.


    We also touch on the strategies of Black Friday Cyber Monday, and why it might not be the best use of your marketing budget, and how discounting can really impact your brand.


    Get in touch with the boys below:

    Peter Gardner

    Adam Pearce
    DTC Dining Club
    eCom Collab Club Community

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    1 hr and 4 mins
  • Airwallex - Melbourne Born Unicorn Helping eCommerce Businesses
    Oct 31 2024

    In this episode of Ecommerce Australia, Ryan speaks with Huw Griffiths, head of enterprise in ANZ for Airwallex, a leading payments platform.

    They discuss Huw's background in e-commerce finance, the evolution of Airwallex, and the importance of brand integrity in e-commerce.

    Huw shares insights on current trends, challenges faced by e-commerce businesses, and the role of Airwallex in facilitating growth through innovative payment solutions.

    The conversation also highlights the inaugural e-commerce champion awards, celebrating outstanding contributions in the industry.



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    48 mins
  • TradeMutt - Conversation Starting Work Shirts w Zac van Manen
    Oct 24 2024

    In this episode of Ecommerce Australia, host Ryan Martin chats with Zac Van Manen, marketing manager at Brisbane-based workwear brand TradeMutt.

    Zac takes us behind the scenes of the social enterprise shaking up the workwear industry with vibrant “conversation-starting” shirts designed to spark mental health discussions.

    We explore TradeMutt’s unique 4-day work week, creative collaborations with brands like Bunnings and BCF, and the challenges of balancing purpose with growth.

    Zac also shares insights on marketing strategies that work, the power of SMS, and how they keep things simple for busy tradies. Plus, he reflects on how TradeMutt’s mission to support mental health—through their TIACS foundation—truly impacts lives.

    Whether you're into eCommerce, social enterprise, or just curious about how good storytelling can drive change, this episode delivers inspiration with a genuine expert in eCommerce, as well as an all round great guy in Zac van Manen.


    Link to the TradeMutt Founder Story as promised in the podcast here.


    Enjoy

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    42 mins
  • eCommerce Founder Series: Tristan Bauer I Missing At Sea
    Oct 18 2024
    Join us for an exciting episode featuring Tristan Bauer, the visionary behind Missing at Sea. We start with Tristan explaining how MAS started, by documenting his fishing trips and organically building a community through genuine and authentic content! As our conversation with Tristan unfolds, you'll uncover the secrets to building a brand that resonates on a personal level. Learn about the power of authenticity, strategic content creation, and the art of fostering brand loyalt...
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    54 mins
  • The Story of Bubka I Featuring Co-Founder Ari Segal
    Sep 19 2024
    PROMO CODE ALERT: Bubka have kindly offered 30% off in September, use the word 'RECORDMONTH30' at checkout to receive your discount. Join us as Ryan Martin interviews Ari Segal, the co-founder of Bubka, whose entrepreneurial journey with his wife Alicia was driven by their personal challenges with breastfeeding. Ari's story highlights the vital role of authentic social media content in their success, proving that genuine connections can turn LinkedIn followers into podcast guests.Discove...
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    34 mins
  • Boom or Bust? - Ilan Hurwitz & Ryan Martin Discuss Black Friday!
    Sep 5 2024
    Free Audits Available: Conversion Rate Audit: https://www.linkedin.com/in/ilanhurwitz/Search Enging Optimisation Audit: https://www.remarkabledigital.com.au/audit-my-existing-strategy/Ready to transform your Black Friday strategy and skyrocket your conversion rates? We're excited to have Ilan Hurwitz from Clever Conversions join us in this episode of Ecommerce Australia Podcast. Ilan uncovers the staggering $8.7 billion spent over the Black Friday weekend last year and shares e...
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    55 mins