Am I Being Too Subtle?
The Adventures of a Business Maverick
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Narrated by:
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Sam Zell
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By:
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Sam Zell
About this listen
The traits that make Sam Zell one of the world's most successful entrepreneurs also make him one of the most surprising, enigmatic, and entertaining mavericks in American business.
Self-made billionaire Sam Zell consistently sees what others don't. From finding a market for overpriced Playboy magazines among his junior high classmates, to buying real estate on the cheap after a market crash, to investing in often unglamorous industries with long-term value, Zell acts boldly on supply and demand trends to grab the first-mover advantage. And he can find opportunity virtually anywhere - from an arcane piece of legislation to a desert meeting in Abu Dhabi.
"If everyone is going left, look right," Zell often says. To him, conventional wisdom is nothing but a reference point. Year after year, deal after deal, he shuts out the noise of the crowd, gathers as much information as possible, then trusts his own instincts. He credits much of his independent thinking to his parents, who were Jewish refugees from World War II.
Talk to any two people and you might get wild swings in their descriptions of Zell. A media firestorm ensued when the Tribune Company went into bankruptcy a year after he agreed to steward the enterprise. At the same time, his razor-sharp instincts are legendary on Wall Street, and he has sponsored over a dozen IPOs. He's known as the Grave Dancer for his strategy of targeting troubled assets, yet he's created thousands of jobs. Within his own organization, he has an inordinate number of employees at every level who are fiercely loyal and have worked for him for decades.
Zell's got a big personality; he is often contrarian, blunt, and irreverent, and always curious and hardworking. This is the guy who started wearing jeans to work in the 1960s, when offices were a sea of gray suits. He's the guy who told The Wall Street Journal in 1985, "If it ain't fun, we don't do it." He rides motorcycles with his friends, the Zell's Angels, around the world and he keeps ducks on the deck outside his office.
As he writes: "I simply don't buy into many of the made-up rules of social convention. The bottom line is: If you're really good at what you do, you have the freedom to be who you really are."
Am I Being Too Subtle? - a reference to Zell's favorite way to underscore a point - takes listeners on a ride across his business terrain, sharing with honesty and humor stories of the times he got it right, when he didn't, and most important, what he learned in the process.
This is an indispensable guide for the next generation of disrupters, entrepreneurs, and investors.
©2017 Sam Zell (P)2017 Penguin AudioListeners also enjoyed...
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Critic reviews
"The notoriously blunt businessman shares the ups and downs of his career and the lessons he’s learned in business - with just a little profanity - in a new book, Am I Being Too Subtle?" (The Wall Street Journal)
"Here we have the real Sam Zell: one of our nation’s most interesting, provocative, and successful practitioners of business and life. He’s a wise man who hates fuzzy thinking. He is a biker, wearer of leathers and jeans and boots and his signature quirky beard. He points his skis straight downhill. You know, all the usual things that the few really smart (but not too smart for their own good) business people do." (Steve Roth, chairman and CEO of Vornado Realty Trust)
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Ryan Blair knows about building a business from the ground up. Like many entrepreneurs he had no formal business education. But he had great survival instincts, tenacity, and, above all, a "nothing to lose" mindset.Blair's middle-class childhood came to an abrupt end when his abusive father succumbed to drug addiction and abandoned the family. Blair and his mother moved to a bad neighborhood, and soon he was in and out of juvenile detention, joining a gang just to survive. Then his mother fell in love with a successful entrepreneur who took Ryan under his wing.
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I wouldn't read it again
- By Blahhhhhh on 01-07-13
By: Ryan Blair, and others
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Small Giants
- Companies That Choose to Be Great Instead of Big, 10th Anniversary Edition
- By: Bo Burlingham
- Narrated by: Bo Burlingham, Sean Pratt
- Length: 10 hrs and 47 mins
- Unabridged
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It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside 14 such remarkable companies.
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fantastic book for small company builders
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By: Bo Burlingham
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The Lost Bank
- The Story of Washington Mutual - The Biggest Bank Failure in American History
- By: Kirsten Grind
- Narrated by: Traber Burns
- Length: 14 hrs and 7 mins
- Unabridged
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Overall
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Performance
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Story
During the most dizzying days of the financial crisis, Washington Mutual, a bank with hundreds of billions of dollars in its coffers, suffered a crippling bank run. The story of its final, brutal collapse in the autumn of 2008, and its controversial sale to JPMorgan Chase, is an astonishing account of how one bank lost itself to greed and mismanagement, and how the entire financial industry - and even the entire country - lost its way as well. Kirsten Grind’s The Lost Bank is a magisterial and gripping account of these events.
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Sad and Angry by Turn
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By: Kirsten Grind
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Mastering the VC Game
- A Venture Capital Insider Reveals How to Get from Start-Up to IPO on Your Terms
- By: Jeffrey Bussgang
- Narrated by: Ramon De Ocampo
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Overall
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Finding the right venture capitalist to back your start-up is a challenge. Even if you manage to get backing, you want your VC to be a partner, not some dictator who will undermine your vision and take control of your life's work. Jeffrey Bussgang is one of a very few people who have played on both sides of this high-stakes game. Now he draws on his unique perspective to offer high-level insights, colorful stories, and practical advice. He reveals how to get noticed, perfect a pitch, and negotiate a partnership that works for everyone.
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slow in beginning but gets really good
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By: Jeffrey Bussgang
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The Education of a Value Investor
- My Transformative Quest for Wealth, Wisdom and Enlightenment
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- Narrated by: Malk Williams
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What happens when a young Wall Street investment banker spends a small fortune to have lunch with Warren Buffett? He becomes a real value investor. In this fascinating inside story, Guy Spier details his career from Harvard MBA to hedge fund manager. But the path was not so straightforward. Spier reveals his transformation from a Gordon Gekko wannabe, driven by greed, to a sophisticated investor who enjoys success without selling his soul to the highest bidder.
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Malk Williams does a superb job.
- By Guy Spier on 11-30-14
By: Guy Spier
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The House of Dimon
- How JP Morgan's Jamie Dimon Rose to the Top of the Financial World
- By: Patricia Crisafulli
- Narrated by: Suzanne Toren
- Length: 9 hrs and 39 mins
- Unabridged
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Overall
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Performance
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Jamie Dimon is Wall Street's biggest player. Following the 11h-hour rescue of Bear Stearns by JPMorgan, his profile has reached stratospheric levels. And while the deals and decisions he's made have usually turned out to be the right ones, his journey to the top of the financial world has been anything but easy. Now, in The House of Dimon, business writer Patricia Crisafulli goes behind the scenes to recount the amazing events that have shaped Dimon's career.
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Intriguing
- By Jean on 08-28-16
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The Intelligent Entrepreneur
- By: Bill Murphy Jr.
- Narrated by: Fred Berman, L. J. Ganser
- Length: 12 hrs and 35 mins
- Unabridged
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Overall
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In 1998, three Harvard Business School graduates - two men and one woman - turned down six-figure salaries at big corporations, bet on themselves, and launched their own new companies. By their 10-year reunion, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs and left their mark on the world. The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders did it.
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Terrible waste $ and a lot of time
- By David on 01-23-11
By: Bill Murphy Jr.
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How Money Became Dangerous
- The Inside Story of Our Turbulent Relationship with Modern Finance
- By: Christopher Varelas, Dan Stone
- Narrated by: Roger Wayne
- Length: 14 hrs and 43 mins
- Unabridged
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Overall
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From a veteran of the trade, a provocative and entertaining voyage into the turbulent heart of modern money that sheds new light on the rise of our threatening and complicated financial system, how money became our adversary, and why finding a new course is crucial to a healthy society.
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Many-sided, thoughtful, very listenable
- By Philo on 02-06-20
By: Christopher Varelas, and others
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The Greatest Trade Ever
- The Behind-the-Scenes Story of How John Paulson Defied Wall Street and Made Financial History
- By: Gregory Zuckerman
- Narrated by: Marc Cashman
- Length: 11 hrs and 40 mins
- Unabridged
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Overall
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In 2006, hedge fund manager John Paulson realized something few others suspected - that the housing market and the value of subprime mortgages were grossly inflated and headed for a major fall. Paulson's background was in mergers and acquisitions, however, and he knew little about real estate or how to wager against housing. He had spent a career as an also-ran on Wall Street. But Paulson was convinced this was his chance to make his mark. He just wasn't sure how to do it. Colleagues at investment banks scoffed at him and investors dismissed him.
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Better Books Now Available
- By David on 05-02-11
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How Chuck Feeney Made and Gave Away a Fortune
- The Billionaire Who Wasn't
- By: Conor O'Clery
- Narrated by: Erik Synnestvedt
- Length: 16 hrs
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In 1988 Forbes magazine hailed Chuck Feeney as the 23rd richest American alive. No one knew until then that he was extremely wealthy. Or was he? Born during the Depression in Elizabeth, New Jersey, Feeney had made a fortune as co-founder of Duty Free Shoppers, the world's largest duty-free retail chain. How he did it is one of the great untold retail stories of modern times. The greater untold story is that Feeney had in fact given away his fortune, in its totality, to endow Atlantic Philanthropies - one of the most generous and secretive philanthropic funds in the world.
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Horizons I never knew were there!
- By DTU_Garza on 08-13-17
By: Conor O'Clery
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American Icon
- Alan Mulally and the Fight to Save Ford Motor Company
- By: Bryce G. Hoffman
- Narrated by: Pete Larkin
- Length: 14 hrs and 45 mins
- Unabridged
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Overall
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Performance
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Story
At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dysfunctional culture of infighting, backstabbing, and excuses.
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The best business book I ever read
- By Michael on 10-07-12
By: Bryce G. Hoffman
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The Money Culture
- By: Michael Lewis
- Narrated by: Alexander Cendese
- Length: 6 hrs and 52 mins
- Unabridged
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The 1980s was the most outrageous and turbulent era in the financial market since the crash of ’29, not only on Wall Street but around the world. Michael Lewis, as a trainee at Salomon Brothers in New York and as an investment banker and later financial journalist, was uniquely positioned to chronicle the ambition and folly that fueled the decade. In these trenchant, often hilarious true tales we meet the colorful movers and shakers who commanded the headlines and rewrote the rules.
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Not the normal great Michael Lewis
- By Me on 05-12-12
By: Michael Lewis
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Hopping Over the Rabbit Hole
- How Entrepreneurs Turn Failure into Success
- By: Anthony Scaramucci
- Narrated by: Anthony Scaramucci
- Length: 6 hrs and 38 mins
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Hopping Over the Rabbit Hole chronicles the rise, fall, and resurgence of SkyBridge Capital founder Anthony Scaramucci, giving you a primer on how to thrive in an unpredictable business environment. The sheer number of American success stories has created a false impression that becoming an entrepreneur is a can't-miss endeavor - but nothing could be further from the truth. Hopping Over the Rabbit Hole gives you the skills, insight, and mindset you need to be one of the winners.
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Scaramucci is Key to Making America Great Again
- By Cynthia on 07-24-17
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High-Hanging Fruit
- Build Something Great by Going Where No One Else WIll
- By: Mark Rampolla
- Narrated by: Mark Rampolla
- Length: 6 hrs and 51 mins
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When Mark Rampolla filled a notebook with potential start-up ideas, his wife asked him some tough questions. What about this idea is exciting, beyond the possibility of a profit? How will it fit into a life that makes you and your family happy? How will it change the world? Eventually Mark found his great idea: coconut water. He had seen the developing world use coconut water, but this valuable resource was being discarded in the US. While taking on the beverage industry was a big goal - high-hanging fruit - it was worth the risk.
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10 Chapter Infomercial
- By KIM WILLIAMSON on 02-16-20
By: Mark Rampolla
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What do the most successful investors have in common? David M. Rubenstein, cofounder of one of the world’s largest investment firms, has spent years interviewing the greatest investors in the world to discover the time-tested principles, hard-earned wisdom, and indispensable tools that guide their practice. Rubenstein, who has spent more than three decades in the hypercompetitive world of private equity, now distills everything he’s learned about the art and craft of investing, from venture capital, real estate, private equity, hedge funds, to crypto, endowments, SPACs, ESG, and more.
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Only get the audio book
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What listeners say about Am I Being Too Subtle?
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- Adnan Khan
- 05-08-19
some good lessons to be learned.
Some good lessons but stuffed with personal stories which are and relevant. Over all I enjoyed it
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- Kindle Customer
- 08-16-19
Great book for entrepreneurs
one of the better audio books I've listened too. Sam was awesome. great staory, easy to follow and inspiring.
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- charles s friedman
- 04-14-20
Most enjoyable book I have ever experienced
I have loved the entire book -am I being too Subtle,
Sam Zell is a perfect example of a nice guy finishing first, I learned from my father Gerald J. Friedman of blessed memory business lessons as well and my father shared similar experiences in real estate investments and being Jewish and an immigrant son similarly as with Sam Zell, Sam Zell has made a difference and lives Shem Tov, I would like to meet Sam Zell one day thank you
Chip Friedman 757-718-8600 csfriedman1@gmail.com Virginia Beach Va
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- Anonymous User
- 04-13-22
well done Sam. thanks for sharing
I found your book inspiring and motivational. certainly thinking of risk and opportunities in a better way.
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- Amazon Customer
- 09-02-22
Inspiring!
Sam makes me wish I was hiss age so I would have had a chance to interface with him on some level, his drive, honor and humbleness is amazing. God blessed him because of the way he did things, truly an amazing man!
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- Amazon Customer
- 11-26-22
Great Book!! Love Sam
As a long time Sam Zelle follower it was really great to finally read his book especially being from IL & starting “from the bottom” like him. Great stories about his life/experience and awesome look into his thought process.
@realestate_efrenortiz
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- JR
- 06-03-23
Great Book About Being An Entrepreneur
I thought this was a great book about someone who was a true entrepreneur. Sam Zell was not an academic wizard but he knew people and how to get things done. I highly recommend this book for anyone (especially young people) interested in business. His thoughts on the basics of analyzing opportunities are very worthwhile. Also Sam’s thoughts on being fair to the person on the other side of the deal and developing trust and loyalty are great recommendations to keep in mind. I was sorry to hear of Sam Zella’s death but he (together with his former partner, Bob Lurie and Lurie’s family) made wonderful contributions in education and health care that will benefit many in years to come.
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- Amazon Customer
- 04-29-24
a transparent real estate billionaire
The transparency in which this billionaire provided into his business and personal struggles. I loved hearing Sam's voice telling his own story.
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- David S
- 10-16-24
A seriously awesome book
I bought this book because I like investing in commercial real estate, but Sam’s book was so much more. You get an insight into who he was as a person and how he thought about life and business. He was actually a very funny and quirky guy, and his book was a fantastic read :)
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- David K. Robbins
- 08-06-17
Excellent story, but ....
If you could sum up Am I Being Too Subtle? in three words, what would they be?
Fascinating
Inspiring
Insightful
What was one of the most memorable moments of Am I Being Too Subtle??
The early chapters on Mr. Zell's parents, including their escape from Poland, are important and fascinating.
What didn’t you like about Sam Zell’s performance?
Mr. Zell has many fine qualities. A good, or even mediocre, speaking voice is not one of them. He should have chosen someone else - anyone else - to narrate the book.
Was there a moment in the book that particularly moved you?
Many fine moments. Hard to pick one.
Any additional comments?
I recommend you buy the book in other than audible form.
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7 people found this helpful