In the early 1970s, Poe is living a nomadic life, hopping trains, sleeping rough, and juggling to feed himself. He eventually settles in Philadelphia and masters his street act before ever-growing crowds. When one of his fellow buskers presents him with an opportunity—a bank heist—he should have refused, an innocent bystander is killed, and he splits town a felon.

From viral leggings to must-have apps, Dr. Mara Einstein exposes the hidden parallels between cult manipulation and modern marketing strategies in this eye-opening investigation. Drawing from her unique background as both a former MTV marketing executive and a respected media studies professor, she reveals how companies weaponize psychology to transform casual customers into devoted followers.

In 2022, Andrew Tate went from a little-known kickboxer and failed reality TV star to a lifestyle icon for legions of men and boys, and a figure that would define a new era of misogyny. Tate started the year as a fringe internet celebrity, but by August he was the most googled man in the world. In that same month, Matt Shea and Jamie Tahsin gained access to his Bucharest compound and infamous War Room, making a documentary that would result in the first women coming forward to accuse him publicly of sexual and physical violence.

Known for deep dives into true crime, extremist ideologies and fringe subcultures, journalist Leah Sottile turns her investigative eye toward American New Age culture. Today, tarot cards, astrology and crystals are everywhere—from Instagram and TikTok, to upscale boutiques and pricey wellness retreats. Sottile investigates how the recent surge of interest in New Age ideas speaks to a culture that is woven into the very fabric of America, and how self-professed gurus like Love Has Won's Mother God and the mysterious channeler Ramtha have built devout followings because of it.

With the gravitas of Joan Biskupic and the irreverence of Elie Mystal, Leah Litman brings her signature wit to the question of what’s gone wrong at One First Street. In Lawless, she argues that the Supreme Court is no longer practicing law; it’s running on vibes. By “vibes,” Litman means legal-ish claims that repackage the politics of conservative grievance and dress them up in robes. Major decisions adopt the language and posture of the law, while in fact displaying a commitment to protecting a single minority: the religious conservatives and Republican officials.

Over the last decade, the Religious Right has evolved. Some of the more extreme beliefs of American evangelicalism have begun to take hold in the mainstream. Scholar Matthew D. Taylor pulls back the curtain on a little-known movement of evangelical Christians who see themselves waging spiritual battles on a massive scale.

In Cult Following, Ocker sheds light on the terrifying attraction of cults, demonstrating the elasticity of belief, the desperateness of belonging, and the tragedy of trust.

The Cult of Trump is an accessible and in-depth analysis of the president, showing that under the right circumstances, even sane, rational, well-adjusted people can be persuaded to believe the most outrageous ideas. Hassan’s audiobook is essential listening for anyone wanting to understand the Trump phenomenon and looking for a way forward.

Why have so many Americans turned against democracy? In this deeply reported book, Katherine Stewart takes us to conferences of conspiracy-mongers, backroom strategy gatherings, and services at extremist churches, and profiles the people who want to tear it all down.

Low-rise jeans, butterfly clips, The Lizzie McGuire Movie, and Paris Hilton’s nights out. The early 2000s were a time of major moments in fashion, media, celebrity culture, and especially music. The aughts were a particularly fruitful era for female artists—still the only decade in the history of recorded music when women made up more than half the list of highest-grossing performers—and especially pop stars. Artists such as Britney Spears, Taylor Swift, Rihanna, and Beyoncé were leading the charge—their success not only leading to a new respect for female artists, but for pop stardom itself.

Ponzinomics by Robert L. FitzPatrick, author of False Profits, is the first comprehensive account of how "multi-level marketing" was created in America, escaped criminal and civil prosecution, and spread all over the world. It is the first book to fully explain how the legitimate business of "direct selling" was turned into pyramid recruiting. Ponzinomics reveals how multi-level marketing helped to lay a foundation on Main Street of pervasive deception, financial self-destruction, authoritarian leader-worship, and economic make-believe.

Peabody and Emmy Award–winning journalist Jane Marie expands on her popular podcast The Dream to expose the scourge of multilevel marketing schemes and how they have profited off the evisceration of the American working class.

The New York Times bestselling author brings his trademark legal acumen and passionate snark to offer a brilliant takedown of ten shocking pieces of legislation that continue to perpetuate hate, racial bias, injustice, and inequality today—an urgent yet hopeful story for our current political climate

In Little Bosses Everywhere, journalist Bridget Read tells the gripping story of multilevel marketing in full for the first time, winding from sunny postwar California, where a failed salesman started a vitamin business, through the devoutly religious suburbs of Michigan, where the industry built its political influence, to stadium-size conventions where today’s top sellers preach to die-hard recruits. MLM has enriched powerful people, like the DeVos and Van Andel families, Warren Buffett, and President Donald Trump, all while eroding public institutions and the social safety net.

For all the attempts to understand the state of American politics and the blue/red divide, we've ignored what economic and cultural loss can do to pride. What happens, Arlie Russell Hochschild asks, when a proud people in a hard-hit region suffer the deep loss of pride and are confronted with a powerful political appeal that makes it feel "stolen"? Hochschild's research drew her to Pikeville, Kentucky, in the heart of Appalachia, within the whitest and second-poorest congressional district in the nation.

A razor-sharp thinker offers a new understanding of our post-truth world and explains the American instinct to believe in make-believe, from the Pilgrims to P. T. Barnum to Disneyland to zealots of every stripe...to Donald Trump. In this sweeping, eloquent history of America, Kurt Andersen demonstrates that what's happening in our country today - this strange, post-factual, "fake news" moment we're all living through - is not something entirely new, but rather the ultimate expression of our national character and path.

Cults prey on the very attributes that make us human: our desire to belong, to find a deeper meaning in life, to live everyday with divine purpose. Their existence creates a sense that any one of us, at any time, could step off the cliff’s edge and fall into that daunting abyss of manipulation and unhinged dedication to a misplaced cause. Perhaps it’s this mindset that keeps us so utterly obsessed and desperate to learn more, or it’s that the stories are so bizarre and unsettling that we are simply in awe of the mechanics that make these infamous groups tick.

Over the course of twenty-five centuries, Buddhism spread from its place of origin in northern India to become a global tradition of remarkable breadth, depth, and richness. Donald S. Lopez Jr. draws on the latest scholarship to construct a detailed and innovative history of Buddhism—not just as a chronology through the centuries or as geographic movement, but as a dense matrix of interconnections.

A classic of investigative reporting, Spooks is a treasure trove of who-shot-who research on the metastasis of the United States intelligence community, whose practices and personnel have engulfed the larger society. Teeming with tales of wiremen, hitmen, and mobsters; crooked politicians and corrupt cops going about their business of regime-change, union-busting, wiretapping, money laundering, and industrial espionage, learn about: Richard Nixon's "Mission Impossible" war on Aristotle Onassis; not-so-deep-fake porno films starring the CIA's enemies; and much more.

On February 1, 1910, the vivacious, diamond-adorned music hall performer Belle Elmore suddenly vanished from her home, causing alarm among her friends, the entertainers of the Music Hall Ladies’ Guild. Their demands for an investigation would lead to the unearthing of a gruesome secret and trigger a fevered international manhunt for Belle’s husband, medical fraudster Dr. Hawley Harvey Crippen.

What makes “cults” so intriguing and frightening? What makes them powerful? The reason why so many of us binge Manson documentaries by the dozen and fall down rabbit holes researching suburban moms gone QAnon is because we’re looking for a satisfying explanation for what causes people to join - and more importantly, stay in - extreme groups. We secretly want to know: could it happen to me? Amanda Montell’s argument is that, on some level, it already has.

In Drunk on Genocide, Edward B. Westermann reveals how, over the course of the Third Reich, scenes involving alcohol consumption and revelry among the SS and police became a routine part of rituals of humiliation in the camps, ghettos, and killing fields of Eastern Europe. Westermann draws on a vast range of newly unearthed material to explore how alcohol consumption served as a literal and metaphorical lubricant for mass murder. It facilitated "performative masculinity," expressly linked to physical or sexual violence.

You’ve seen them in movies and on TV, but cults are more prevalent than you think - and they’re armed with strategies that can brainwash and persuade even the most unlikely of candidates. But how do individuals get involved with cults in the first place, and what steps can be taken to “deprogram” and heal those who have been drawn into these damaging groups? These questions and more are addressed in Cults Inside Out, written by leading cult expert Rick Alan Ross.

An indispensable guide, Cults, Conspiracies, and Secret Societies connects the dots and sets the record straight on a host of greedy gurus and murderous messiahs, crepuscular cabals, and suspicious coincidences. Some topics are familiar - the Kennedy assassinations, the Bilderberg Group, the Illuminati, the People's Temple and Heaven's Gate - and some surprising, like Oulipo, a select group of intellectuals who created wild formulas for creating literary masterpieces, and the Chauffeurs, an 18th-century society of French home invaders, who set fire to their victims' feet.

The 1987 murder of Lita McClinton Sullivan sent shock waves through the affluent Atlanta suburb of Buckhead, Georgia like few other crimes before it. The neighborhood, with its stately mansions and top-tier schools, was simply not the kind of place where women were gunned down in broad daylight. How many socialites had enemies so dangerous they would be murdered by a hit man pretending to deliver roses on an early winter morning?

The end of the ancient world was long regarded by historians as a time of decadence, decline, and fall. In his career-long engagement with this era, the widely acclaimed and pathbreaking historian Peter Brown has shown, however, that the "neglected half-millennium" now known as late antiquity was crucial to the development of modern Europe and the Middle East. In Journeys of the Mind, Brown recounts his life and work, describing his efforts to recapture the spirit of an age.

In Cult Following, Ocker sheds light on the terrifying attraction of cults, demonstrating the elasticity of belief, the desperateness of belonging, and the tragedy of trust.

From pro wrestling and Pokémon to Vince McMahon and Jerry Springer, this look at the low culture of the late '90s reveals its profound impact and how it continues to affect our culture and society today.

1984 isn't just a novel; it's a key to understanding the modern world. George Orwell's final work is a treasure chest of ideas and memes - Big Brother, the Thought Police, Doublethink, Newspeak, 2+2=5 - that gain potency with every year. Particularly in 2016, when the election of Donald Trump made it a best seller ("Ministry of Alternative Facts", anyone?).

Before his murder at age twenty-five, Tupac Shakur rose to staggering artistic heights as the preeminent storyteller of the 1990s, building, in the process, one of the most iconic public personas of the last half century. He recorded no fewer than ten platinum albums, starred in major films, and became an activist and political hero known the world over. In this cultural history, journalist Van Nguyen reckons with Tupac’s coming of age, fame, and cultural capital, and how the political machinations that shaped him as a boy have since buoyed his legacy as a revolutionary.