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Extraordinary PR, Ordinary Budget
- Narrated by: Caroline Miller
- Length: 3 hrs and 56 mins
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Publisher's summary
For small organizations, public relations may feel like a luxury to be indulged in at some point in the distant future. Author Jennifer Farmer argues you don't need a multi-million dollar budget to have a successful public relations program.
The key is to breaking through in the media by being credible, creative, responsive and relentless. The success of organizations oriented toward social change is dependent on a proactive and robust public relations arm. Organizations must be just as committed to public relations as they are to the work they are spearheading. This book offers key insights to conduct low or no cost PR strategies that can help any organization garner continual media attention and support.
Extraordinary PR, Ordinary Budget makes the convincing case that mission-based organizations, whether working in the nonprofit or private sector, must have a proactive and responsive PR apparatus that sits central to their work. Effective PR is more than getting media hits and paid media placement - it is about ramping up support for important causes.
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Seasoned CBS reporter Sharyl Attkisson reveals how she has been electronically surveilled while digging deep into the Obama Administration and its scandals, and offers an incisive critique of her industry and the shrinking role of investigative journalism in today's media.
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Great Reporting
- By Michael G. Boyd on 12-30-14
By: Sharyl Attkisson
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Making Ideas Happen
- Overcoming the Obstacles Between Vision and Reality
- By: Scott Belsky
- Narrated by: Don Hagen
- Length: 7 hrs and 3 mins
- Unabridged
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How the world's leading innovators push their ideas to fruition, time and time again. Edison famously said that genius is 1 percent inspiration, 99 percent perspiration. Ideas for new businesses, solutions to the world's problems, and artistic breakthroughs are common, but great execution is rare. According to Scott Belsky, the capacity to make ideas happen can be strengthened by anyone willing to build their organizational habits and harness the forces of community.
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Terrible Narrator
- By Charl on 07-12-12
By: Scott Belsky
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Under Fire
- Reporting from the Front Lines of the Trump White House
- By: April Ryan, Tamron Hall - foreword
- Narrated by: Janina Edwards
- Length: 7 hrs and 27 mins
- Unabridged
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Veteran White House reporter April Ryan thought she had seen everything in her two decades as a White House correspondent. And then came the Trump administration. In Under Fire, Ryan takes us inside the confusion and chaos of the Trump White House to understand how she and other reporters adjusted to the new normal. She takes us inside the policy debates, the revolving door of personnel appointments, and what it is like when she, as a reporter asking difficult questions, finds herself in the spotlight, becoming part of the story.
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- By Deborah on 09-03-18
By: April Ryan, and others
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Lead with Humility
- 12 Leadership Lessons from Pope Francis
- By: Jeffrey A. Krames
- Narrated by: Walter Dixon
- Length: 2 hrs and 57 mins
- Unabridged
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When Fortune announced its list of the World’s Greatest Leaders, the top spot was awarded - not to a captain of industry - but to the new pontiff. In the year since his election, Pope Francis earned that accolade - and more. He has achieved the remarkable: breathed life into an aging institution, reinvigorated a global base, and created real hope for the future.How did a man who spent his life laboring in slums far from the Vatican manage to do this and so quickly?
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Disjointed.
- By Richard K. on 03-10-17
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The Myth of the Nice Girl
- Achieving a Career You Love Without Becoming a Person You Hate
- By: Fran Hauser, Jodi Lipper
- Narrated by: Fran Hauser
- Length: 5 hrs and 51 mins
- Unabridged
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In The Myth of the Nice Girl, Fran Hauser deconstructs the negative perception of "niceness" that many women struggle with in the business world. If women are nice, they are seen as weak and ineffective, but if they are tough, they are labeled a bitch. Hauser proves that women don't have to sacrifice their values or hide their authentic personalities to be successful.
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meeeh
- By Cindy blunt on 12-04-18
By: Fran Hauser, and others
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Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- By: Michael Port
- Narrated by: Michael Port
- Length: 9 hrs and 54 mins
- Unabridged
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Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
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One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port
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The Briefing
- Politics, the Press, and the President
- By: Sean Spicer
- Narrated by: Sean Spicer
- Length: 8 hrs and 5 mins
- Unabridged
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For more than two decades, Sean Spicer had been a respected political insider, working as a campaign and communications strategist. But in December 2016, he got the call of a lifetime. President-elect Donald J. Trump had chosen him to be the White House press secretary. And life hasn’t been the same since. When he accepted the job, Spicer was far from a household name. But then he walked into the bright lights of the briefing room, and the cameras started rolling. His every word was scrutinized. Every movement was parodied. Every detail became a meme. And that’s just the public side.
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I did not expect to like this non-fiction book!
- By Wayne on 07-30-18
By: Sean Spicer