
Merchandise for Authors
Engage Your Readers While Increasing Your Income
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Narrated by:
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Jenny Myers
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By:
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Melissa Addey
Creating your own merchandise can bring in income and engage your audience as well as giving you the creative edge at literary events and festivals. In this book, you’ll find:
- Five things merchandise should do for you
- Six steps of new product development (NPD)
- How to think beyond bookmarks and coffee mugs
- Case studies and interviews with real authors
- Details of good suppliers to get you started
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