Think you need a patent? Think again. Many of the products Stephen Key has licensed required no intellectual property protection whatsoever, yet have made millions in royalties. But Key also knows what it takes to protect a big idea. Years ago, after reading about how medication bottles rarely contain enough space for the information that needs to be printed on them, he was inspired to develop an innovative label technology.

Forget the patents, forget the prototypes, forget starting a business. Sell the benefit first instead! Today it’s all about selling first and selling fast. His road-map for licensing success is now being taught in major universities. Stephen has uncovered the consumer product licensing industry from the inside. He has interviewed 28 leading experts across 17 different industries, as well as professional inventors, to share their knowledge with you - so you too can now become a full-time professional inventor.

Written by authorities in the field and professionally narrated for easy listening, this outline covers what is typically taught in a law school intellectual property law course. Included are detailed explanations of critical issues and topics you must know to master intellectual property law. AudioLearn's Law Outlines support your studies, help with exam preparation and provide a comprehensive audio review of the subject matter.

Patents don't have to be a dry and boring subject, and inventors, investors, and business people may (and should) enjoy using them to their advantage. However, to empower the general public to use the patent system to its fullest extent, the need remains for a book that introduces important patent concepts in a humanly understandable fashion, with down-to-earth, practical advice that, more importantly, is not boring, as many patent books unavoidably are to readers who are not patent practitioners.

Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.

Author Harvey Reese, a successful new-product developer, consultant, and licensing agent, reveals his proven step-by-step process for formulating an idea that manufacturers are willing to pay for. He gives you the nuts and bolts information on patents, negotiating the deal, and the licensing process. Filled with examples of successful, well-known licensing ventures, How to License your Million Dollar Idea has all the information and motivation you need to grow your idea into a fortune.

A father cleans up after his toddler and imagines a cup that won't spill. An engineer watches people using walkie-talkies and has an idea. A doctor figures out how to deliver patients to the operating room before they die. By studying inventions like these - the sippy cup, the cell phone, and an ingenious hospital bed - we can learn how people imagine their way around "impossible" problems to discover groundbreaking answers.

This audiobook version of As A Man Thinketh is true to the original. Every word written by James Allen is spoken with clarity and authority by the narrator, making it easy to remember the information and absorb the timeless wisdom. This short audiobook, originally published in 1902, has had a huge impact in the field of personal development. It is regarded as one of the most important books of the new thought era. It's written in such a way that makes it easy to understand the most powerful message you could ever learn.

Tony Robbins has coached and inspired more than 50 million people from over 100 countries. More than four million people have attended his live events. Oprah Winfrey calls him "super-human". Now for the first time - in his first book in two decades - he's turned to the topic that vexes us all: How to secure financial freedom for ourselves and our families.

Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome.

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Filled with actionable strategies proven to improve focus, increase productivity, and promote well-being, Brain Hacks will help you transform the way you work, live, and feel by tapping into the power of your executive functioning skills. Modern life requires a lot of our brains. We need to stay organized, manage our time wisely, and make important decisions. These essential skills - known as executive functioning - affect every aspect of our lives, from how we function at work and home to how we manage stress.

Too many people think production, marketing, and distribution are essential to the entrepreneurial process. As One Simple Idea shows, you can hand these tasks off to others - and make big money in doing so. Stephen Key, a highly successful entrepreneur whose creations have generated billions of revenue, offers the simple, effortless secret to success: license your simple idea and let others do the work.

Over the past 25 years, Jason Calacanis has made a fortune investing in creators, spotting and helping build and fund a number of successful technology start-ups - investments that have earned him tens of millions of dollars. Now, in this enlightening guide that is sure to become the bible for 21st century investors, Calacanis takes potential angels step by step through his proven method of creating massive wealth: start-ups.

Why do some products get more word of mouth than others? Why does some online content go viral? Word of mouth makes products, ideas, and behaviors catch on. It's more influential than advertising and far more effective. Can you create word of mouth for your product or idea? According to Berger, you can. Whether you operate a neighborhood restaurant, a corporation with hundreds of employees, or are running for a local office for the first time, the steps that can help your product or idea become viral are the same.