Storytelling with Data
A Data Visualization Guide for Business Professionals
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Narrated by:
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Cole Nussbaumer Knaflic
About this listen
Don't simply show your data - tell a story with it!
Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory but made accessible through numerous real-world examples - ready for immediate application to your next graph or presentation.
Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:
- Understand the importance of context and audience
- Determine the appropriate type of graph for your situation
- Recognize and eliminate the clutter clouding your information
- Direct your audience's attention to the most important parts of your data
- Think like a designer and utilize concepts of design in data visualization
- Leverage the power of storytelling to help your message resonate with your audience
Together, the lessons in this book will help you turn your data into high-impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data - Storytelling with Data will give you the skills and power to tell it!
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
©2015 Cole Nussbaumer Knaflic (P)2018 Audible, Inc.Listeners also enjoyed...
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With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
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Great, practical summary of behaviour design
- By Elena on 06-01-21
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Toyota Kata
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This game-changing book puts you behind the curtain at Toyota, providing new insight into the legendary automaker's management practices and offering practical guidance for leading and developing people in a way that makes the best use of their brainpower. Drawing on six years of research into Toyota's employee-management routines, Toyota Kata examines and elucidates, for the first time, the company's organizational routines - called kata - that power its success with continuous improvement and adaptation.
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This is NOT an entry level book.
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Well Said!
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Whether you're making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make the difference between success and failure. Well Said! shows listeners how to put themselves in their audience's shoes and tailor their message to the needs of decision makers. It reveals simple but powerful techniques anyone can use to prioritize, organize, and economize their words so that their communications are concise, clear, and - most importantly - convincing.
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I'd choose the audio over the printed book
- By S. D. Schwaitzberg on 11-24-19
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Power Listening
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Listening is harder than it looks - but it's the difference between business success and failure. Nothing causes bad decisions in organizations as often as poor listening. But Bernard Ferrari, adviser to some of the nation's most influential executives, believes that such missteps can be avoided and that the skills and habits of good listening can be developed and mastered. He offers a step-by-step process that will help you become an active listener, able to shape and focus any conversation.
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Better listening made easy
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The Persuasion Code
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Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
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Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
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Today's "machine-learning" systems, trained by data, are so effective that we've invited them to see and hear for us - and to make decisions on our behalf. But alarm bells are ringing. Systems cull résumés until, years later, we discover that they have inherent gender biases. Algorithms decide bail and parole - and appear to assess black and white defendants differently. We can no longer assume that our mortgage application, or even our medical tests, will be seen by human eyes. And autonomous vehicles on our streets can injure or kill.
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Required reading for any AI course
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What listeners say about Storytelling with Data
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Aerodragon
- 07-12-18
Excellent worth every penny!
Cole Nussbaumer Knaflic is a gifted storyteller both visually and verbally. Highly recommend this book.
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2 people found this helpful
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- Amy Tang
- 11-06-21
Highly Recommend If You Want Better Presentations
I am impressed with this book! I've been looking for tips and tricks to present data. This book does a great job explaining different graphs and charts. It's presented in a way where it's not boring like a textbook. She provides tactics to enhance your storytelling when using data and identifies the important info to highlight. So glad I came across this! This was very well written and narrated!
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1 person found this helpful
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- Jerome R. John
- 09-30-20
Love it
It was a bit hard understanding the graphs without the PDFS. But the narrator clearly stated what was on the graph in her PDF such as axis titles, data point labels, colors etc. I actually downloaded the PDF since it was confusing without. At that point the information stuck much better. I am new to data science, and I'm glad this focused on the visual aspects of design and the narrative. It kept things simple for me. I would say this book is a very good beginners guide to working with data visualizations.
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3 people found this helpful
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- Amazon Customer
- 04-09-21
Important knowledge is gained for data visuals
Important knowledge is gained for choosing and creating appropriate and clear data visuals with graphs and charts.
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1 person found this helpful
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- PickyNose
- 04-08-19
broad, informative and easy to understand
very practical and easy to understand for any non-designer such as researchers, engineers, product managers and business people to understand visualization.
audible is probably not the best formate to deliver because it contains a lot of valuable visual examples in case study.
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4 people found this helpful
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- Patrick Mullane
- 04-02-21
Effective comms
For tips and lessons based on practical experiences on presenting visual data, this is an excellent book that provides a great starting point for creating charts.
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- Brandon Reyes
- 09-24-24
Great book. Practical applications.
This book provides high-level principles for data storytelling. It is for anyone who creates reports with data.
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- doris choo
- 08-23-20
Useful data presentation tips
The attached PDF was helpful to follow along, even though I also bought the book. Worth the time.
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- Joshua James
- 11-05-22
Great
I gained a lot from this. It definitely game me another perspective. Time well spent.
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- jose renato arenas lopez
- 05-15-24
If you want to improve this is the title
as soon I start with the audio, it help me to improve and be more effective in my job.
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