The Design of Everyday Things
Revised and Expanded Edition
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Narrated by:
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Neil Hellegers
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By:
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Don Norman
About this listen
Design doesn't have to be complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics.
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
The Design of Everyday Things is a powerful primer on how - and why - some products satisfy customers while others only frustrate them.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2013 Don Norman (P)2018 Hachette AudioListeners also enjoyed...
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Critic reviews
"Even classics can be updated and improved.... Highly recommended." (Choice)
"This book changed the field of design. As the pace of technological change accelerates, the principles in this book are increasingly important. The new examples and ideas about design and product development make it essential reading." (Patrick Whitney, dean, Institute of Design, and Steelcase/Robert C. Pew professor of design, Illinois Institute of Technology)
"Twenty-five years ago The Design of Everyday Things was instrumental in orienting my approach to design. With this latest revised and expanded edition, Don Norman has given me a host of new ideas to explore as well as reminding me of the fundamental principles of great and meaningful design. Part operating manual for designers and part manifesto on the power of designing for people, The Design of Everyday Things is even more relevant today than it was when first published." (Tim Brown, CEO, IDEO, and author of Change by Design)
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As we use the Web for social networking, shopping, and news, we leave a personal trail. These days, linger over a Web page selling lamps, and they will turn up at the advertising margins as you move around the Internet, reminding you, tempting you to make that purchase. Search engines such as Google can now look deep into the data on the Web to pull out instances of the words you are looking for. And there are pages that collect and assess information to give you a snapshot of changing political opinion.
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Great book for learning about Deep learning
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Human + Machine
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Look around you. Artificial intelligence is no longer just a futuristic notion. It's here right now - in software that senses what we need, supply chains that "think" in real time, and robots that respond to changes in their environment. Twenty-first-century pioneer companies are already using AI to innovate and grow fast. The bottom line is this: Businesses that understand how to harness AI can surge ahead. Those that neglect it will fall behind. Which side are you on?
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A golf course book
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Superminds
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Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.
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"Why did a Kenyan immigrant win the 2008 election"
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Glimmer
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- Narrated by: Ax Norman
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The first book to reveal how thinking like a designer can help solve the greatest challenges we face in business, society, and our daily lives. What can we learn from the ways great designers think-and how can it improve our world? In this highly original book by journalist Warren Berger, in collaboration with celebrated designer Bruce Mau, ten groundbreaking principles of design are shown in action-addressing business, social, and personal challenges and improving the way we think, work, and live.
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not for those who know about design thinking...
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Group Genius
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In this authoritative and fascinating new audiobook, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative: even when you're alone. Sawyer's audiobook is filled with compelling stories about the inventions that changed our world.
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Worth reading
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The Formula
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A fascinating guided tour of the complex, fast-moving, and influential world of algorithms - what they are, why they’re such powerful predictors of human behavior, and where they’re headed next. Algorithms exert an extraordinary level of influence on our everyday lives - from dating websites and financial trading floors, through to online retailing and internet searches - Google's search algorithm is now a more closely guarded commercial secret than the recipe for Coca-Cola.
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Not about algorithms. Not an original book.
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By: Luke Dormehl
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On Intelligence
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Jeff Hawkins, the man who created the PalmPilot, Treo smart phone, and other handheld devices, has reshaped our relationship to computers. Now he stands ready to revolutionize both neuroscience and computing in one stroke, with a new understanding of intelligence itself.
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Epiphany
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As a former aerospace scientist, Fortune 500 executive, chief innovation officer of two major companies, inventor and software entrepreneur, David Murray has made a living by coming up with new and innovative ideas. In Borrowing Brilliance he explains the origins and evolution of a business idea by showing you how new ideas are merely the combination of existing ideas.
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Really good but...
- By MasterMind Mentor International on 07-20-20
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The Great Mental Models
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The Great Mental Models: General Thinking Concepts is the first book in The Great Mental Models series designed to upgrade your thinking with the best, most useful and powerful tools so you always have the right one on hand. This volume details nine of the most versatile all-purpose mental models you can use right away to improve your decision making, your productivity, and how clearly you see the world.
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A dissapointing debut
- By Peter on 04-14-19
By: Shane Parrish
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Power and Prediction
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In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet game-changing economics of AI. Now, in Power and Prediction, they go deeper, examining the most basic unit of analysis: the decision. The authors explain that the two key decision-making ingredients are prediction and judgment, and we perform both together in our minds, often without realizing it.
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Inspire system thinking with informative examples
- By Lucy A. Pithecus on 11-16-22
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High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
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In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
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This is the book that cracks the code!
- By Nick Morgan on 04-30-13
By: Micah Solomon
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Designing for Growth
- A Design Thinking Tool Kit for Managers
- By: Jeanne Liedtka, Tim Ogilvie
- Narrated by: Nicol Zanzarella
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Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
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Audiobook requires regular book
- By GoingGoingGone... on 07-01-18
By: Jeanne Liedtka, and others
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Handbook for beginners, not suited for audio
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What listeners say about The Design of Everyday Things
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Carlos Alvarez
- 11-05-19
A must read for every designer
Are you a designer? (of any kind)
If your answer is yes, then you have to read this book.
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1 person found this helpful
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- Kristina R
- 09-17-20
Bit of a weird narration
I decided to switch to the other version of this book after one chapter. the narrator is great, but the editing is a bit off. The end of every sentence speeds up a little bit/is weirdly cut off. There isn't the flow to the narration there usually is on an audiobook.
The book is great though!
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- Sean
- 08-07-23
Approach to Design
Even as a designer, this book gives me a new perspective and angle on design.
For example, a design can change, but the underlying fundamental needs of the user does not.
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- Linda
- 02-15-20
Good Stuff
I wish I had read this years ago when I designing software, systems and databases. I learned most if this out. But there are still some great insights.
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3 people found this helpful
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- Amazon Customer
- 05-02-19
Excellent
Amazing and thoughtful implications for psychology, design, engineering, customer service and business management. I was very pleased with this book!
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2 people found this helpful
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- Jamie
- 01-31-20
his voice is so boring
I don't know what it was about this guy but if I wasn't interested in the topic of this book I would have never gotten through it. the book itself is very good and I definitely learned a lot and see/interact with things differently now
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- Anonymous User
- 11-22-20
Did he get paid by the word count?
super long winded. would prefer less wordy explanation. but the information is super valuable .
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- Garrett Sanders
- 12-07-22
Design for a beginner!
Beautiful crafted and easy to digest layout! This book has changed the way I design and lead a team of designers!
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- Tim Rueb
- 03-30-23
I'm adding this to my reread list
Very thought provoking. There are great principles to review and incorporate in everyday design work.
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- Aurelian Cotuna
- 03-25-23
A very interesting book
I had so much fun listening to this book.
Design is fascinating and I think the more you learn about how people came up with the solution to a problem, the more you can understand how the world around us work.
I definitely recommend this book to anyone who want to understand how some of the everyday things were designed and why.
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