The Third Screen
The Ultimate Guide to Mobile Marketing
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $24.06
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
John Chancer
-
By:
-
Chuck Martin
About this listen
With the "first screen" - the television - companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen" - the personal computer - increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen" - the mobile device - has changed the game in an even more revolutionary way.
The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. This revised, updated audiobook links technological developments to behavioral changes, reveals the unexpected forces of the changes in mobile, and equips marketers and businesses for the future.
©2011, 2015 Chuck Martin (P)2017 Gildan Media LLCListeners also enjoyed...
-
Dropshipping Businesses Explained
- By: Paul Carter
- Narrated by: Wes Freeman
- Length: 3 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
Are you tired of working a 9-to-5 job, earning almost minimum salary, and not being able to do the things you enjoy, like going out often, buying new clothes, and spending time with friends? Well, if that's your case, this is the perfect audiobook for you! If you are interested in earning money online, just by using a laptop and, most importantly, not having to move from your house, this is the audiobook for you. We will go step-by-step to teach you everything you need to know.
By: Paul Carter
-
Instagram Marketing Uncovered!
- By: Paul Carter
- Narrated by: Poppy Royana
- Length: 3 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
Instagram marketing, just like Facebook marketing, has been incredibly popular in the recent years. As we all want to turn this passion for the internet into a profit, this audiobook will teach you just that. Spending money on advertisement is not enough. As you will be taught, targeting the perfect audience for the type of product you are trying to sell is as important, if not more, than your budget on ads.
By: Paul Carter
-
Metaverse Investing for Beginners and Specialists: An In-Depth Guide to Understanding and Investing in the Metaverse, Including Strategies to Earn with NFTS, Digital Land, Virtual Reality, and More
- By: Alex Penn
- Narrated by: Robert Plank
- Length: 21 hrs and 42 mins
- Unabridged
-
Overall
-
Performance
-
Story
The metaverse both fascinates and frightens, like every new thing destined to change our lives. However, by now the future is already sealed: There will be multitudes of people around the world who, in the coming years, will spend part of their time inside the metaverse. That’s why you must get to know the metaverse, understand how it works and, above all, how you can exploit and maximize its economic potential by being among the very first to do business in the metaverse.
By: Alex Penn
-
Digital Marketing, Metaverse, NFTs and Your Health
- Improve Brand Awareness Strategy, Online Sales, SEO Rank, Health and Wellness, and Discover Metaverse Crypto and NFTs Marketplace
- By: Leroy A. Brown
- Narrated by: John B. Jenkins
- Length: 2 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
It is not if you need to have a presence online, it is how? How do you want to be known online? Because it is assumed you are already online or will be. If you don’t have an online presence in today’s world, it is as if you don’t exist. Therefore, being online is crucial for your brand, company, product, or service. It is a fact that people search online about a product or service before making a purchase. Therefore, if they cannot learn more about your product or service, then you most likely will not have those individuals as your customers.
-
-
Informational!
- By Abby on 02-12-23
By: Leroy A. Brown
-
The Customer's Eye: How to Build Loyalty, Generate Word-of-Mouth and Keep Customers Coming Back
- The Anatomy of the Perfect Customer Experience
- By: E. M. P. Kailie
- Narrated by: Jim Rising
- Length: 3 hrs and 27 mins
- Unabridged
-
Overall
-
Performance
-
Story
The only secret you need to grow your business now: Elevate your customer experience. This audiobook can show you how! Are you looking for a how-to guide on building loyalty, generating word-of-mouth, and keeping customers coming back? The customer is the heart and lifeblood of every business, if they’re not happy, they won’t come back. If they don’t come back, they don’t spend money. This vicious cycle can end a business, so don’t get caught up in this vortex of doom. With concepts, statistics, and real-world examples, this audiobook rises above all others like it.
-
-
just ok
- By Amazon Customer on 03-02-23
By: E. M. P. Kailie
-
Customer Relationship Marketing
- By: ICI
- Narrated by: William Bahl
- Length: 1 hr and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
Relationships build business.... How do you relate to your target audience? If you want to have a long-term customer-based circle, building relationships is essential. You see, people buy from you because they already have the connection and trust with you, not that they need the product alone. This is very important to understand.
-
-
a recipe for success!
- By Betty on 10-29-19
By: ICI
-
Dropshipping Businesses Explained
- By: Paul Carter
- Narrated by: Wes Freeman
- Length: 3 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
Are you tired of working a 9-to-5 job, earning almost minimum salary, and not being able to do the things you enjoy, like going out often, buying new clothes, and spending time with friends? Well, if that's your case, this is the perfect audiobook for you! If you are interested in earning money online, just by using a laptop and, most importantly, not having to move from your house, this is the audiobook for you. We will go step-by-step to teach you everything you need to know.
By: Paul Carter
-
Instagram Marketing Uncovered!
- By: Paul Carter
- Narrated by: Poppy Royana
- Length: 3 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
Instagram marketing, just like Facebook marketing, has been incredibly popular in the recent years. As we all want to turn this passion for the internet into a profit, this audiobook will teach you just that. Spending money on advertisement is not enough. As you will be taught, targeting the perfect audience for the type of product you are trying to sell is as important, if not more, than your budget on ads.
By: Paul Carter
-
Metaverse Investing for Beginners and Specialists: An In-Depth Guide to Understanding and Investing in the Metaverse, Including Strategies to Earn with NFTS, Digital Land, Virtual Reality, and More
- By: Alex Penn
- Narrated by: Robert Plank
- Length: 21 hrs and 42 mins
- Unabridged
-
Overall
-
Performance
-
Story
The metaverse both fascinates and frightens, like every new thing destined to change our lives. However, by now the future is already sealed: There will be multitudes of people around the world who, in the coming years, will spend part of their time inside the metaverse. That’s why you must get to know the metaverse, understand how it works and, above all, how you can exploit and maximize its economic potential by being among the very first to do business in the metaverse.
By: Alex Penn
-
Digital Marketing, Metaverse, NFTs and Your Health
- Improve Brand Awareness Strategy, Online Sales, SEO Rank, Health and Wellness, and Discover Metaverse Crypto and NFTs Marketplace
- By: Leroy A. Brown
- Narrated by: John B. Jenkins
- Length: 2 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
It is not if you need to have a presence online, it is how? How do you want to be known online? Because it is assumed you are already online or will be. If you don’t have an online presence in today’s world, it is as if you don’t exist. Therefore, being online is crucial for your brand, company, product, or service. It is a fact that people search online about a product or service before making a purchase. Therefore, if they cannot learn more about your product or service, then you most likely will not have those individuals as your customers.
-
-
Informational!
- By Abby on 02-12-23
By: Leroy A. Brown
-
The Customer's Eye: How to Build Loyalty, Generate Word-of-Mouth and Keep Customers Coming Back
- The Anatomy of the Perfect Customer Experience
- By: E. M. P. Kailie
- Narrated by: Jim Rising
- Length: 3 hrs and 27 mins
- Unabridged
-
Overall
-
Performance
-
Story
The only secret you need to grow your business now: Elevate your customer experience. This audiobook can show you how! Are you looking for a how-to guide on building loyalty, generating word-of-mouth, and keeping customers coming back? The customer is the heart and lifeblood of every business, if they’re not happy, they won’t come back. If they don’t come back, they don’t spend money. This vicious cycle can end a business, so don’t get caught up in this vortex of doom. With concepts, statistics, and real-world examples, this audiobook rises above all others like it.
-
-
just ok
- By Amazon Customer on 03-02-23
By: E. M. P. Kailie
-
Customer Relationship Marketing
- By: ICI
- Narrated by: William Bahl
- Length: 1 hr and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
Relationships build business.... How do you relate to your target audience? If you want to have a long-term customer-based circle, building relationships is essential. You see, people buy from you because they already have the connection and trust with you, not that they need the product alone. This is very important to understand.
-
-
a recipe for success!
- By Betty on 10-29-19
By: ICI
-
Hacking Growth
- How Today's Fastest-Growing Companies Drive Breakout Success
- By: Sean Ellis, Morgan Brown
- Narrated by: Sean Ellis, Morgan Brown
- Length: 10 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks listeners through the process of creating and executing their own custom-made growth hacking strategy. It is a must listen for any marketer, entrepreneur, innovator or manager looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.
-
-
Tough one
- By Amazon Customer on 10-12-18
By: Sean Ellis, and others
-
Traction
- How Any Startup Can Achieve Explosive Customer Growth
- By: Gabriel Weinberg, Justin Mares
- Narrated by: Gabriel Weinberg
- Length: 7 hrs and 24 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.
-
-
Review from a marketing pro
- By SV on 06-18-16
By: Gabriel Weinberg, and others
-
The Cold Start Problem
- How to Start and Scale Network Effects
- By: Andrew Chen
- Narrated by: Andrew Chen
- Length: 10 hrs and 28 mins
- Unabridged
-
Overall
-
Performance
-
Story
Although software has become easier to build, launching and scaling new products and services remains difficult. Start-ups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect”, where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them.
-
-
Great high level summary. More unique insights wanted.
- By Roman on 12-09-21
By: Andrew Chen
-
Passive Income 2020
- Discover How to Make Money Online and Reach Financial Freedom in 2020: Amazon FBA, Dropshipping Shopify, Affiliate Marketing, and Social Media Marketing for Business.
- By: Anthony Ramsey
- Narrated by: Lydell Storm, Ross Pipkin
- Length: 11 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
For business owners in today’s financial climate, there are several key factors that all add up to business success. With the right formula, you can use Amazon, Shopify, and social media to completely overhaul your entire business to bring in the kind of income you absolutely need from your business. In the last few decades alone, businesses have gone from needing a strong Rolodex filled with all the best leads to businesses that don’t even have a brick-and-mortar installation.
By: Anthony Ramsey
-
Earn Money Online
- An E-commerce Business Guide for 2021 to Increase Sales through Strategies of Email Marketing, Affiliate Marketing, Dropshipping and How to Achieve High Sales on Amazon FBA
- By: Ryan Farrell
- Narrated by: Jim Clark
- Length: 6 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
We are living in a digital age, where the state of affairs is rapid technological change, and learning to make money online is easier than ever. If you're looking for realistic ways to start earning money online today, then you can really take several paths to profit. Some will provide immediate results to help you address your basic monthly needs like rent, utilities and groceries, while others can transform your life through long-term revolution of finance.
By: Ryan Farrell
-
Internet Marketing
- A Complete Guide and Broader Aspects of SEO Marketing, Social Media Marketing, Email and Content Marketing
- By: Josh Mark
- Narrated by: Jack Powell
- Length: 5 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
Internet marketing is a unique approach in raising a product's interest and awareness. Due to the vast number of platforms generated by the internet, there are several disciplines in this field. This includes everything from email to search engine optimization (SEO), website design, and much more to meet an ever-growing audience. Not all campaigns need an email newsletter, a viral video, or a part of social networking, but finding the right balance between these choices usually leads to higher success rates for marketers.
By: Josh Mark
-
Social Media Marketing for Business and Influencer (Facebook, Instagram, Youtube, Twitter), Network Marketing, Amazon FBA, Dropshipping, Private Label Shopify E-Commerce
- The Ultimate Cashflow Guide
- By: Kevin Clair
- Narrated by: Craig Colin Wilson
- Length: 4 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
You have definitely read or seen a variety of different online businesses, passive income ideas, and various marketing tools out there. Some of them seemed too difficult, some looked too overcrowded, some didn’t seem like you are going to earn much money from them, and so on. Maybe, you already purchased some material or online courses on a specific subject but found yourself quitting after a few days or weeks. So, what does it take to create a successful online business?
-
-
Marketing not very helpful.
- By Amazon Customer on 06-22-21
By: Kevin Clair
-
Duct Tape Marketing (Revised and Updated)
- The World's Most Practical Small Business Marketing Guide
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 7 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
Learn to make your small business marketing as simple, effective, and affordable as duct tape. In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want. In this audiobook you will learn the Duct Tape Marketing system and how to apply its principles to your business by following three steps. This audiobook provides proven, yet elegantly simple tools to help you grow your small business.
-
-
How to be a Jack of All Trades Marketer
- By Steven on 07-04-13
By: John Jantsch
-
The Referral Engine
- Teaching Your Business to Market Itself
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 49 mins
- Unabridged
-
Overall
-
Performance
-
Story
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
-
A misleading Title results in a hidden gem
- By Dean on 10-13-10
By: John Jantsch
-
Permission Marketing
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 1 min
- Abridged
-
Overall
-
Performance
-
Story
Internet marketing pioneer Seth Godin says he wants to change the way almost everything is marketed today. Will you give him permission to show you the future? Listen to how you can turn strangers into friends and friends into customers with this groundbreaking new approach.
-
-
Out Dated
- By Kristin on 11-27-16
By: Seth Godin
-
Profit from Facebook Ads with $5 a Day
- How You as a Business Owner Can Build a Following of Loyal Customers and Avoid Ad Rejection, Even If You Are a Beginner
- By: Jeff Murray
- Narrated by: Benjamin Koschella
- Length: 3 hrs and 27 mins
- Unabridged
-
Overall
-
Performance
-
Story
Advertising, as one of the components of marketing, is a very crucial aspect of any business. According to Hootsuite, Facebook has 2.91 billion monthly active users and is the most used online social network worldwide. Whether you want to build brand awareness, gain a loyal following, or boost your sales, Facebook advertising will definitely help you achieve your business goals…but only if you know the right strategies. Get ready to reach thousands or even millions of your ideal customers through Facebook ads and grow your business exponentially. Start equipping yourself today!
-
-
Helpful, should be more specific
- By Everyday Guy on 04-06-23
By: Jeff Murray
-
Youtility
- Why Smart Marketing Is About Help Not Hype
- By: Jay Baer
- Narrated by: Marcus Sheridan, Jay Baer
- Length: 4 hrs and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
-
-
Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
Related to this topic
-
Youtility
- Why Smart Marketing Is About Help Not Hype
- By: Jay Baer
- Narrated by: Marcus Sheridan, Jay Baer
- Length: 4 hrs and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
-
-
Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
-
Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- By: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Unabridged
-
Overall
-
Performance
-
Story
The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
-
-
No accompanying PDF?
- By Amazon Customer on 06-21-19
By: Tom Chavez, and others
-
Targeted
- How Technology Is Revolutionizing Advertising and the Way Companies Reach Consumers
- By: Mike Smith
- Narrated by: Michael Smith
- Length: 7 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled - online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel in the United States. Part history, part guidebook, part prediction for the future, Targeted tells the story of the companies, individuals, and innovations driving this revolution.
-
-
Dense Language, Mediocre Narration
- By Fawn on 12-06-16
By: Mike Smith
-
Matchmakers
- The New Economics of Multisided Platforms
- By: Richard Schmalensee, David S. Evans
- Narrated by: John McLain
- Length: 6 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders.
-
-
Repetition of one business all the time !
- By Razi T. on 06-03-20
By: Richard Schmalensee, and others
-
Big Data in Practice
- How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- By: Bernard Marr
- Narrated by: Piers Hampton
- Length: 7 hrs and 25 mins
- Unabridged
-
Overall
-
Performance
-
Story
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
-
-
Good book for managers
- By Capnbody on 01-08-18
By: Bernard Marr
-
Modern Monopolies
- What It Takes to Dominate the 21st Century Economy
- By: Nicholas L. Johnson, Alex Moazed
- Narrated by: Jonathan Yen
- Length: 10 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.
-
-
Mostly notes for myself or highlights of the book
- By Gary H. on 11-16-17
By: Nicholas L. Johnson, and others
-
Youtility
- Why Smart Marketing Is About Help Not Hype
- By: Jay Baer
- Narrated by: Marcus Sheridan, Jay Baer
- Length: 4 hrs and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
-
-
Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
-
Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- By: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Unabridged
-
Overall
-
Performance
-
Story
The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
-
-
No accompanying PDF?
- By Amazon Customer on 06-21-19
By: Tom Chavez, and others
-
Targeted
- How Technology Is Revolutionizing Advertising and the Way Companies Reach Consumers
- By: Mike Smith
- Narrated by: Michael Smith
- Length: 7 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled - online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel in the United States. Part history, part guidebook, part prediction for the future, Targeted tells the story of the companies, individuals, and innovations driving this revolution.
-
-
Dense Language, Mediocre Narration
- By Fawn on 12-06-16
By: Mike Smith
-
Matchmakers
- The New Economics of Multisided Platforms
- By: Richard Schmalensee, David S. Evans
- Narrated by: John McLain
- Length: 6 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders.
-
-
Repetition of one business all the time !
- By Razi T. on 06-03-20
By: Richard Schmalensee, and others
-
Big Data in Practice
- How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- By: Bernard Marr
- Narrated by: Piers Hampton
- Length: 7 hrs and 25 mins
- Unabridged
-
Overall
-
Performance
-
Story
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
-
-
Good book for managers
- By Capnbody on 01-08-18
By: Bernard Marr
-
Modern Monopolies
- What It Takes to Dominate the 21st Century Economy
- By: Nicholas L. Johnson, Alex Moazed
- Narrated by: Jonathan Yen
- Length: 10 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.
-
-
Mostly notes for myself or highlights of the book
- By Gary H. on 11-16-17
By: Nicholas L. Johnson, and others
-
The Science of Growth
- How Facebook Beat Friendster - and How Nine Other Startups Left the Rest in the Dust
- By: Sean Ammirati, Richard Florida - foreword
- Narrated by: Fajer Al-Kaisi
- Length: 6 hrs and 57 mins
- Unabridged
-
Overall
-
Performance
-
Story
The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.
-
-
Awesome book
- By Josh on 04-29-16
By: Sean Ammirati, and others
-
Youtility for Real Estate
- Why Smart Real Estate Professionals are Helping, Not Selling
- By: Jay Baer, Erica Campbell Byrum
- Narrated by: Jay Baer, Erica Campbell Byrum
- Length: 1 hr and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
Youtility, as defined by best-selling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away information and resources for free to differentiate and dominate by providing real value to clients and prospective clients.
-
-
Riveting
- By DANIEL M. on 10-20-16
By: Jay Baer, and others
-
The Referral Engine
- Teaching Your Business to Market Itself
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 49 mins
- Unabridged
-
Overall
-
Performance
-
Story
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
-
A misleading Title results in a hidden gem
- By Dean on 10-13-10
By: John Jantsch
-
Becoming Facebook
- The 10 Challenges That Defined the Company That's Disrupting the World
- By: Mike Hoefflinger
- Narrated by: Nicholas Techosky
- Length: 7 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
Facebook's founding is legend: In a Harvard dorm, wunderkind Mark Zuckerberg invented a new way to connect with friends...and the rest is history. But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect. Mike Hoefflinger was one of those Facebook insiders.
-
-
mainly a tribute to the success of FB
- By Anonymous User on 10-07-18
By: Mike Hoefflinger
-
Artificial Intelligence: 101 Things You Must Know Today About Our Future
- By: Lasse Rouhiainen
- Narrated by: Rodger Paxton
- Length: 8 hrs and 17 mins
- Unabridged
-
Overall
-
Performance
-
Story
Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
-
-
Completely useless
- By Joe V on 03-29-19
By: Lasse Rouhiainen
-
The Automatic Customer
- Creating a Subscription Business in Any Industry
- By: John Warrillow
- Narrated by: Don Hagen
- Length: 5 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.
-
-
Can be applied to almost any business
- By C Mason on 02-25-15
By: John Warrillow