Who Cares Wins Audiobook By Lily Cole cover art

Who Cares Wins

Reasons for Optimism in Our Changing World

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Who Cares Wins

By: Lily Cole
Narrated by: Lily Cole
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About this listen

A rousing call to action, this audiobook will leave you feeling hopeful that we can make a difference in the midst of an age of turmoil, destruction, and uncertainty.

The climate crisis, mass extinctions, political polarization, extreme inequality - the world faces terrifying challenges that threaten to divide us, yet Lily Cole argues that it is up to us to actively choose optimism, collaborate, make changes, and define what is possible. Cole writes: "We are the ancestors of our future. The choices we make now and the actions we take today will define and transform future generations."

Having collaborated with experts working on solutions to humanity's biggest challenges, Cole distills a vision for a sustainable and peaceful future. She explores divisive issues from fast fashion to fast food and from renewable energy to gender equality, and interviews some of today's greatest influencers: Sir Paul McCartney (musician and activist), Elon Musk (CEO of SpaceX), Gail Bradbrook (cofounder of Extinction Rebellion), Farhana Yamin (climate change lawyer and activist), Emily Shuckburgh (climate scientist), Stella McCartney (sustainable fashion designer), Livia Firth (cofounder of Eco-Age), and Lisa Jackson (vice president of environment, policy and social initiatives at Apple, former Administrator of the EPA).

This title is available in print from Rizzoli.

©2020 Lily Cole (P)2020 Random House Audio
Climate Change Conservation Nature & Ecology Fashion
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Critic reviews

"Too bad we can't clear up the environment as fast as Lily Cole can. She explains why we're in this mess and what we can do about it brilliantly." (Ruby Wax, author of How to Be Human)

"Lily Cole, through her personal experience, interviews with fascinating people and a critical insight to our planet's problems helps us understand the power of the individual and makes us fall in love with nature again. No more the relentless, morbid doom-mongering, Lily gives us so many reasons to be optimistic, and shows that we can all make a difference and together we can save our beautiful Earth." (Professor Mark Maslin, professor of Earth system science at UCL and author of The Human Planet)

"Who Cares Wins is a journey into the anthropology of radical optimism. Lily Cole delicately unpicks the silver linings from some of the many dark clouds that loom over us and weaves them into an irresistible vision of our future." (James Suzman, anthropologist and author of Affluence Without Abundance: The Disappearing World of the Bushman)

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