In this episode of the Modern Direct Seller Podcast, Becky and Jeremy Launder take us behind the scenes of DSA Canada 2025, sharing their biggest takeaways from the intimate, high-energy event in Kelowna, BC. From reconnecting with industry friends to fresh conversations about affiliate programs, AI, and innovative strategies for reaching younger demographics, this year’s conference was all about pivoting, creativity, and connection. You’ll hear direct from attendees and industry leaders who are testing new approaches, navigating change, and collaborating across company lines to strengthen the future of direct sales. Whether it’s leveraging AI tools with heart or rethinking recruitment, this episode is packed with inspiration and forward-thinking insights.

A huge thank you to our incredible guests for sharing their time, insights, and experiences: Donna Pinsonneault of She’s Got Leggz, Sherri Dickie of Vector Marketing Canada, Judie Barta of Real You Health Coach Collective, Jorge Huaman-Pinillos of Immunotec, Jackie McClements of Shaklee, Ben Robinson of Abby AI, and Peter Maddox, President of DSA Canada. We loved learning from each of you!

Time-Based Notes:

0:18 Catching up with Becky & Jeremy

3:25 Reflecting on the Conference

10:47 Donna Pinsonneault of She’s Got Leggz

13:25 Sherri Dickie of Vector Marketing Canada

15:41 Judie Barta of Real You Health Coach Collective

19:35 Jorge Huaman-Pinillos of Immunotec

21:43 Jackie McClements of Shaklee

23:44 Ben Robinson of Abby AI

26:37 Peter Maddox, President of DSA Canada

29:05 Closing Thoughts

30:34 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode244

In this episode of the Modern Direct Seller Podcast, we’re diving into the power of super supporters—those loyal fans who go above and beyond to promote your business. Inspired by Pat Flynn’s Superfans, we explore how just a handful of these champions can drive major organic growth in your direct sales journey. We’ll walk through how to identify your current super supporters, ways to cultivate new ones, and how to make sharing your brand easy and rewarding. From personal recognition to swipe copy and referral perks, you’ll walk away with actionable strategies to love on your biggest fans and keep them coming back for more.

Time-Based Notes:

0:28 Let's Talk Super Fans

4:37 Identifying Your Super Supporters

6:29 Cultivating Future Super Supporters

9:12 Make it Easy to Share

11:38 Reward & Recognize

13:25 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode243

In this episode of the Modern Direct Seller Podcast, we sit down with Dave Grimaldi, the new President and CEO of the Direct Selling Association (DSA), for an insightful conversation about the future of the industry. With a background in government affairs and firsthand experience as a former direct seller, Dave shares what the DSA is doing to advocate for the channel at both the federal and state levels—especially when it comes to regulation, compliance, and protecting income opportunities. He dives into the importance of storytelling in building trust with policymakers, why now is a pivotal moment for advocacy, and how direct sellers can play a role in shaping what’s next.

Want to connect with Dave? He genuinely wants to hear from you! You can reach him directly by phone or text at 202-380-2203 or visit dsa.org to learn more about the Direct Selling Association and how to get involved.

Time-Based Notes:

0:35 Meet the New President of the DSA: Dave Grimaldi

4:51 Dave's Current Top Priorities

10:42 Why it's Important to Support the DSA

14:57 How Direct Sellers Can Get Involved

18:34 What Should be on Your Radar as a Direct Seller

23:54 Dave's Favorites

28:21 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode242

In this episode of the Modern Direct Seller Podcast, we're switching things up as Becky shares her guest interview from the Work + Life Harmony podcast with Megan Sumrell. Tune in for a behind-the-scenes look at how Becky balances entrepreneurship and family life with intentional time boundaries, a daily 9–2 work schedule, and clear roles in working alongside her husband. They also dive into the inspiration behind Oh My Hi, an all-in-one website platform built for non-techie entrepreneurs, and how it's evolving to meet the needs of growing businesses. It’s a real, honest chat about what it takes to run a business (or two!) without burning out.

Time-Based Notes: 0:33 Check out the Work + Life Harmony Podcast1:21 Coming up in Today's Episode1:57 Catching up with Becky Launder5:02 How Becky Establishes Non-Working Time9:05 How Becky Works with Her Husband, Jeremy11:49 How Oh My Hi was Born17:02 What Makes Oh My Hi Different20:52 Becky's Vision for Oh My Hi23:00 A Website is Never Done24:38 Mindset + Strategy with Business #227:47 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode241

In this episode of the Modern Direct Seller Podcast, we’re joined by Anita Westlake and Tonia Dolinka for an honest and uplifting conversation about navigating seasons of change in direct sales. After nearly eight years of leadership at Color Street, recent shifts in the business prompted them to reevaluate their path and explore new possibilities. That journey led them to helping launch ABBI, a personalized skincare brand rooted in innovation and wellbeing. From processing grief to reigniting their passion, Anita and Tonia share what it’s like to embrace change, build something new, and lead with purpose in a whole new way.

Connect with Anita on her website [anitawithabbi.com] and follow her on Instagram @anitaw_abbi_pioneer. Connect with Tonia on her website [withthedolinkas.com] and follow her on Instagram @withthedolinkas.

Time-Based Notes:

• 0:32 Meet Anita Westlake & Tonia 'Toni' Dolinka
• 2:50 How Toni Navigated Color Street Changes
• 5:10 How Anita Navigated Color Street Changes
• 6:48 All About ABBI Skincare
• 10:55 The Realities of Start-Up Mode
• 17:04 Most Exciting Things About ABBI
• 21:00 Anita & Toni's Current Business Focus
• 27:17 Academy VIP Favorites
• 32:15 How to Connect with Toni
• 32:32 How to Connect with Anita
• 33:13 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode240

In this episode of the Modern Direct Seller Podcast, we’re talking all about how to get more done in less time—especially as we head into the summer months. With shifting schedules, travel plans, and a bit of chaos in the mix, it’s more important than ever to stay focused and intentional with your time. We’re sharing practical tips to help you time-block effectively, organize your to-dos, and keep your business moving forward without the overwhelm. From minimizing distractions to tackling the big stuff first, you’ll walk away with simple strategies to make this summer your most productive one yet.

Time-Based Notes:

0:34 Coming Up This Summer

1:57 Survey Results Show Diverse Lifestyles Among Direct Sellers

4:33 Tools & Strategies to be More Productive

4:49 #1 Decide When You're Working & When You Aren't

8:41 #2 Leveraging AI as a Productivity Tool

13:44 #3 Focus on the Big Things

16:02 #4 Minimize Distractions

18:21 #5 Try a Power Hour

20:19 Closing Thoughts

21:34 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode239

In this episode of the Modern Direct Seller Podcast, we’re joined by video marketing expert Keenya Kelly to talk all things TikTok—specifically how direct sellers can grow their businesses using short-form video. Keenya shares her journey from network marketing to becoming a TikTok powerhouse with over 10 million likes, and breaks down why TikTok’s not going anywhere, how its algorithm works differently than other platforms, and what kinds of content actually convert. You’ll learn how to create scroll-stopping videos (without feeling silly), how to repurpose content the right way, and why the goal isn’t to go viral—but to get leads you can follow up with. Whether you’re just getting started or looking to level up, this episode is packed with practical tips to make TikTok work for your biz.

Join Keenya Kelly’s TikTok Challenge June 2-4 [http://www.keenyakelly.com/challenge] and follow her on TikTok and Instagram @KeenyaKelly for more video marketing tips.

Time-Based Notes:

0:34 Meet Keenya Kelly

4:03 Is TikTok Here to Stay?

5:54 How TikTok Differs from Other Platforms

8:59 Tips for Beginners

15:43 Is the Goal to go Viral?

18:14 Content Creation Tips

25:00 How to Vary Your Content

28:40 Join Keenya Kelly’s TikTok Challenge

29:54 Keenya's Fave Office Supply & How to Connect

31:08 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode238

In this episode of the Modern Direct Seller Podcast, we’re diving into how to keep your business thriving all summer long—without being glued to your desk. From ditching the “summer slump” mindset to creating a 90-day seasonal plan, batching content, and automating key tasks, you’ll walk away with practical strategies to stay consistent (not constant) in your business. Whether you’re traveling, juggling family time, or just craving a bit more freedom, this episode will help you set up systems that work for you—so you can enjoy the sunshine and keep those sales rolling.

Grab your free 90-day plan at moderndirectseller.com/90

Time-Based Notes:

0:36 Shift Your Summer Mindset

4:00 Setting Intentions and Creating a 90-Day Plan

7:12 How to Work Around Plans & Vacations

11:51 Summer-fy Your Content

13:52 Set Yourself Up for Success This Fall

16:23 Sponsor Message

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode237