This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Imagine this...You’re no longer selling to a person.You’re selling to their agent.In this episode of Multifamily Collective, we explore the next evolution in leasing and customer engagement: the agentic consumer. The prospect of the future won’t visit your website or pick up the phone. Their digital proxy—built on years of preferences, behaviors, and interactions—will do it all for them.Mike Brewer’s “Virtual Mike” will request tours, compare square footage, evaluate amenities, and present top options—without Mike lifting a finger.This isn’t hypothetical. It’s imminent.As we build agentic workforces on the operator side, we must also design our systems to engage with consumer agents. That means new workflows, new interfaces, and a new way of thinking about "customer experience."Leasing will soon be agent-to-agent.Will your community be ready?👇 Let us know how you're preparing for the agentic consumer.👍 Like this video if it gave you a glimpse of what’s next.🔔 Subscribe for more transformative thinking from Multifamily Collective.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.By 2028, nearly 70% of customer service interactions will be handled by AI.Not humans. Not call centers.Agents.In this episode of Multifamily Collective, I unpack a recent report from Cisco forecasting a massive shift: agentic AI will handle 68% of all customer service and support touchpoints globally. And here's the kicker—you won’t even know you’re talking to a bot.But that’s just one side of the coin.The other side? You will have an agent too.Your digital proxy—built from years of behavior, interactions, preferences, and voice commands—will engage on your behalf. Think beyond Alexa, Siri, or Google Home. Think Digital Mike negotiating lease terms, booking a tour, or curating offers—without you lifting a finger.This isn’t theory. It’s already here. And it's moving fast.Multifamily operators must prepare for a world where leasing, service, and support are shaped not by people—but by agents talking to agents.Are you planning for that world?👇 Drop your thoughts in the comments.👍 Like if this shifted your perspective.🔔 Subscribe for more real-world insights from Multifamily Collective.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.We're not preparing for the future.We're living in it.In today’s episode of Multifamily Collective, we build on yesterday’s conversation about agentic workforces and agentic consumers—where AI agents execute strategy, make decisions, and negotiate outcomes. Now the conversation turns to us—the humans.The session title I’m working on?“From Operators to Orchestrators: Reskilling Humans for the Agentic Era.”Because here’s the deal:You’re no longer the one doing the work.You’re the one orchestrating it.Your job isn’t to outwork the agent—it’s to guide the agent, to train it, to set the parameters for your own AI-driven execution engine. But that shift won’t happen on accident.It takes upskilling.It takes rethinking your role.It takes knowing what to focus on right now.The agentic workforce is already reshaping multifamily—and the question isn’t when, it’s how fast.So what are you doing to get ready?👇 Let me know your thoughts in the comments.👍 Like this episode if it pushed your thinking forward.📌 Subscribe for more forward-looking insights from Multifamily Collective.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations. The leasing agent of the future might not be human.In this episode of Multifamily Collective, we explore a bold new concept: an agentic workforce serving an agentic consumer base. Picture this—Mike AI talking to Jennifer AI to lease an apartment. Human effort replaced by digital efficiency.We’re entering an era where digital agents—not just Siri, Alexa, or ChatGPT—but personalized, persistent proxies are negotiating, searching, curating, and interacting on our behalf.It’s not science fiction. It’s already here.Companies like Google are enabling agent-building ecosystems. The multifamily industry must now ask: Are we ready to support agent-to-agent interactions that drive leasing, service, and support?This isn't about replacing humans. It's about rethinking roles. It's about building systems for digital agents to collaborate—and leaving the human to benefit from the outcomes.We're working on a new session titled “Agents Serving Agents: Preparing for the Rise of the Agentic Workforce and Consumer.” Stay tuned for where and when.👇 In the meantime, let us know:Will your future leasing process start with your personal AI?👍 Like if this expanded your perspective.🔔 Subscribe for more thought leadership from Multifamily Collective.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Here’s a hard truth…Not everyone wants wine down Wednesdays.In today’s episode of Multifamily Collective, we dig into a decades-old trend making a quiet comeback: cocooning. Back in the late '80s and '90s, people craved solitude. Their homes weren’t gathering spots—they were safe havens from the chaos of the world.And now?That need for peace and quiet is louder than ever.So why are we still spending big money on events and amenities that only 10% of residents use?Is it really about resident experience? Or are we building to please ourselves—our optics, our egos, our need for buzz?Maybe the real win is designing for the quiet majority—those who come home to rest, not party. Maybe it’s time to stop over-programming and start understanding.Let’s rethink what “resident experience” truly means.🎧 Hit play and let’s talk about the power of quiet.👍 Like this episode if it made you think.📌 Subscribe for more real talk from Multifamily Collective.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Are you still building campaigns for people?That ship is sailing. And fast.In this episode of Multifamily Collective, I spotlight Moshe Crane’s brilliant ZAG Newsletter—a must-read for anyone in the multifamily space. His May 13th entry, “The Marketing Shift,” calls out a major trend: the move from in-house marketing teams to outsourced boutique agencies.But that’s not where the shift ends.The real sea change? You're no longer marketing to people. You're marketing to AI.As digital agents become proxies for leasing decisions—filtering, recommending, and even negotiating—it’s no longer about how well your brand resonates with Mike Brewer. It’s about how well your data structure, SEO, and automation speak to Mike’s AI.Legacy marketers must retool. Quickly.Because your future customer? Isn’t human.If you’re not crafting strategies for the digital proxies that now drive search and selection, you're not just behind—you’re invisible.📧 Subscribe to Moshe Crane’s ZAG Newsletter on Substack.👍 Like if this shifted your thinking.🔔 Subscribe to stay ahead with Multifamily Collective.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.Let me ask you something...Are lenders really standing in the way of centralization in property management?Don Beveridge says yes—at least that’s the buzz from AIM 2025. But my experience tells a different story.In this episode of Multifamily Collective, I unpack the clash between lenders' comfort zones and the momentum behind operational redesign—yes, I said redesign, not centralization. Because centralization sounds like a command post, and that’s not what this is about. This is about evolving the structure of our teams, tech, and talent to meet modern demands.I take you behind the scenes of a real-world example where we built out 8,000+ units with shared services—and not once did a lender blink. Why? Because asset managers and operators were aligned in the mission to drive efficiency.But now I want to hear from you. Are lenders pushing back in your world?Let’s keep the conversation going.👇 Drop your thoughts in the comments.👍 Like if you found value here.📌 Subscribe so you never miss a beat from Multifamily Collective.

This episode is brought to you by https://www.ElevateOS.com —the only all-in-one community operating system.ElevateOS transforms property management, combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app. It also uniquely integrates access control, intercoms, package lockers, and thermostats, eliminating app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and see how they can help you level up your operations.In this episode, Mike Brewer speaks with Mitch Karren, Chief Product Officer at ElevateOS, about the multifamily proptech landscape. They discuss the importance of design, the integration of AI, and the need for effective data privacy measures. Mitch shares insights on how ElevateOS addresses resident needs and enhances the user experience through innovative features and services. The conversation also touches on market trends, the rise of no-code solutions, and the potential for future growth in the industry.Takeaways: -Spring in multifamily signifies a busy leasing season.-Elevator OS is redefining resident engagement in multifamily housing.-Strategic focus is essential for addressing resident needs effectively.-Design plays a crucial role in enhancing user experience.-AI integration can streamline communication and improve service delivery.For more engaging content, explore our offerings at the https://www.multifamilycollective.com and the https://www.multifamilymedianetwork.com. Join us to stay informed and inspired in the multifamily industry!