Burn
How Grit, Innovation, and a Dash of Luck Ignited a Multi-Million Dollar Success Story
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $17.19
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Nancy Wu
-
By:
-
Mei Xu
About this listen
The American dream continues to resonate with immigrants from around the world. Millions of people hope to come to the United States to build a better life for themselves and their families, often by creating and growing new ventures and companies. While not everyone succeeds, many do. Mei Xu is one of those successes.
In Burn, entrepreneur and international businesswoman Mei Xu tells her story of ingenuity, determination, and luck. Spanning three decades, from 1991 when she arrived at Washington's Dulles Airport, to today, Xu's story is one of stunning success. She built a multimillion-dollar company, met and counseled thousands of entrepreneurs and businesspeople, and even advised President of the United States Barack Obama on the topic of job creation.
In Burn, you'll learn:
- About the creation of Mei Xu's international lifestyle business and the success stories of other female leaders who triumphed over adversity to achieve their dreams
- Why the American dream is still within your grasp, and how to reach for it
- How creators like Xu think differently about innovation and how you can harness her insights to build something new and exciting for yourself
Listeners also enjoyed...
-
168 Hours
- You Have More Time Than You Think
- By: Laura Vanderkam
- Narrated by: Elizabeth London
- Length: 7 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
There are 168 hours in a week. This book is about where the time really goes, and how we can all use it better. It's an unquestioned truth of modern life: we are starved for time. With the rise of two-income families, extreme jobs, and 24/7 connectivity, life is so frenzied we can barely find time to breathe. We tell ourselves we'd like to read more, get to the gym regularly, try new hobbies, and accomplish all kinds of goals.
-
-
I really wanted to like this book
- By Tiffany on 11-04-10
By: Laura Vanderkam
-
Elon Musk
- By: Walter Isaacson
- Narrated by: Jeremy Bobb, Walter Isaacson
- Length: 20 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.
-
-
megalomania on display
- By JP on 09-12-23
By: Walter Isaacson
-
Let My People Go Surfing
- The Education of a Reluctant Businessman - Including 10 More Years of Business Unusual
- By: Yvon Chouinard, Naomi Klein
- Narrated by: Christopher Grove, Yvon Chouinard
- Length: 7 hrs and 59 mins
- Unabridged
-
Overall
-
Performance
-
Story
In his long-awaited memoir, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment.
-
-
Good presentation, though a little preachy
- By Jim Perkins on 05-25-17
By: Yvon Chouinard, and others
-
Small Data
- The Tiny Clues That Uncover Huge Trends
- By: Martin Lindstrom
- Narrated by: Ricco Fajardo
- Length: 8 hrs and 4 mins
- Unabridged
-
Overall
-
Performance
-
Story
Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing. Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers' homes, carefully observing every detail in order to uncover their hidden desires and, ultimately, the clues to a multimillion-dollar product.
-
-
Fascinating!!
- By Fact addict on 03-08-16
By: Martin Lindstrom
-
Edge
- Turning Adversity into Advantage
- By: Laura Huang
- Narrated by: Laura Huang
- Length: 6 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
Laura Huang, an award-winning Harvard Business School professor, shows that success is about gaining an edge: that elusive quality that gives you an upper hand and attracts attention and support. Some people seem to naturally have it. Now, Huang teaches the rest of us how to create our own from the challenges and biases we think hold us back and turn them to work in our favor.
-
-
Annoying voice, not much to gain from message
- By Marsha on 08-21-20
By: Laura Huang
-
Covert Cows and Chick-fil-A
- How Faith, Cows, and Chicken Built an Iconic Brand
- By: Steve Robinson
- Narrated by: Milton Bagby
- Length: 7 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
During his 34-year tenure at Chick-fil-A, Steve Robinson was integrally involved in the company’s growth - from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual sales in 2015 - and was a firsthand witness to its evolution as an indelible global brand. In Covert Cows and Chick-fil-A, Robinson shares behind-the-scenes accounts of key moments.
-
-
Like an encyclopedia being read
- By Dave on 11-29-19
By: Steve Robinson
-
168 Hours
- You Have More Time Than You Think
- By: Laura Vanderkam
- Narrated by: Elizabeth London
- Length: 7 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
There are 168 hours in a week. This book is about where the time really goes, and how we can all use it better. It's an unquestioned truth of modern life: we are starved for time. With the rise of two-income families, extreme jobs, and 24/7 connectivity, life is so frenzied we can barely find time to breathe. We tell ourselves we'd like to read more, get to the gym regularly, try new hobbies, and accomplish all kinds of goals.
-
-
I really wanted to like this book
- By Tiffany on 11-04-10
By: Laura Vanderkam
-
Elon Musk
- By: Walter Isaacson
- Narrated by: Jeremy Bobb, Walter Isaacson
- Length: 20 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.
-
-
megalomania on display
- By JP on 09-12-23
By: Walter Isaacson
-
Let My People Go Surfing
- The Education of a Reluctant Businessman - Including 10 More Years of Business Unusual
- By: Yvon Chouinard, Naomi Klein
- Narrated by: Christopher Grove, Yvon Chouinard
- Length: 7 hrs and 59 mins
- Unabridged
-
Overall
-
Performance
-
Story
In his long-awaited memoir, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment.
-
-
Good presentation, though a little preachy
- By Jim Perkins on 05-25-17
By: Yvon Chouinard, and others
-
Small Data
- The Tiny Clues That Uncover Huge Trends
- By: Martin Lindstrom
- Narrated by: Ricco Fajardo
- Length: 8 hrs and 4 mins
- Unabridged
-
Overall
-
Performance
-
Story
Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing. Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers' homes, carefully observing every detail in order to uncover their hidden desires and, ultimately, the clues to a multimillion-dollar product.
-
-
Fascinating!!
- By Fact addict on 03-08-16
By: Martin Lindstrom
-
Edge
- Turning Adversity into Advantage
- By: Laura Huang
- Narrated by: Laura Huang
- Length: 6 hrs and 44 mins
- Unabridged
-
Overall
-
Performance
-
Story
Laura Huang, an award-winning Harvard Business School professor, shows that success is about gaining an edge: that elusive quality that gives you an upper hand and attracts attention and support. Some people seem to naturally have it. Now, Huang teaches the rest of us how to create our own from the challenges and biases we think hold us back and turn them to work in our favor.
-
-
Annoying voice, not much to gain from message
- By Marsha on 08-21-20
By: Laura Huang
-
Covert Cows and Chick-fil-A
- How Faith, Cows, and Chicken Built an Iconic Brand
- By: Steve Robinson
- Narrated by: Milton Bagby
- Length: 7 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
During his 34-year tenure at Chick-fil-A, Steve Robinson was integrally involved in the company’s growth - from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual sales in 2015 - and was a firsthand witness to its evolution as an indelible global brand. In Covert Cows and Chick-fil-A, Robinson shares behind-the-scenes accounts of key moments.
-
-
Like an encyclopedia being read
- By Dave on 11-29-19
By: Steve Robinson
-
The Rise of the Rest
- How Entrepreneurs in Surprising Places Are Building the New American Dream
- By: Steve Case
- Narrated by: Steve Case
- Length: 7 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
In 2014, Steve Case launched Revolution’s Rise of the Rest, an initiative to accelerate the growth of tech startups across the country. Rise of the Rest is based on a simple idea: cities can be renewed and rise again if they develop a vibrant startup culture. A visionary entrepreneur himself, Case believes that great entrepreneurs can be found anywhere, and can thrive with the proper support and investment. In fact, they’re key to the American DNA. After all, America itself was a startup. It struggled to get going and almost didn’t make it. Today it’s the leader of the free world, in part because it has the world’s largest economy—a testament to several generations of pioneering entrepreneurs.
-
-
No valuable ear nuggets for entrepreneurs
- By Amazon Customer on 12-13-22
By: Steve Case
-
Better and Faster
- The Proven Path to Unstoppable Ideas
- By: Jeremy Gutsche
- Narrated by: Jeremy Gutsche
- Length: 6 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
This audiobook will make you better by teaching you how to overcome three neurological traps that block successful people, like you, from realizing your full potential. Then, it will make you faster by teaching you six patterns of opportunity - convergence, divergence, cyclicality, redirection, reduction, and acceleration. Each pattern you'll learn is a repeatable shortcut that has created fortunes for ex-criminals, reclusive billionaires, disruptive CEOs, and ordinary people who unexpectedly made it big.
-
-
Good start then fizzled out
- By Atif Chaudhry on 03-23-15
By: Jeremy Gutsche
-
The Secret of Chanel No. 5
- The Intimate History of the World's Most Famous Perfume
- By: Tilar J. Mazzeo
- Narrated by: Liz de Nesnera
- Length: 7 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
Every minute, someone buys an Art Deco-inspired, amber-hued bottle of Chanel No. 5. Considering that nearly ninety years have passed since No. 5’s creation, this statistic alone makes a compelling case for the perfume’s stature as the world’s most famous. However, its cultural impact might be even more staggering than its business success....
-
-
Fascinating story with poor presentation at times
- By Nobody's business on 04-02-14
By: Tilar J. Mazzeo
-
Crazy Is a Compliment
- The Power of Zigging When Everyone Else Zags
- By: Linda Rottenberg
- Narrated by: Linda Rottenberg
- Length: 8 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Linda Rottenberg has spent her career helping innovators think big. "If people aren't calling you crazy, you aren't thinking big enough," she says. These days taking chances isn't just for young college dropouts in hoodies. Whether you work at a Fortune 500 company, a non-profit, or a mom-and pop store, everybody needs to think and act like a changemaker. We all need to be nimble, adaptive, daring, and maybe even a little crazy, or risk being left behind.
-
-
must read for any entrepreneur
- By Daniel Scott on 02-24-17
By: Linda Rottenberg
-
The Birth of a Brand
- By: Brian Smith
- Narrated by: Brian Smith
- Length: 7 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
Brian Smith's story as the founder of the world-renowned UGG Australia brand is a hero's journey and roadmap to success with stories of achievements, failures, lucky breaks, and near disasters. Brian's guiding principle: You can't give birth to adults. Every company is conceived as an idea and birthed into reality, and the baby business grows through its infancy, toddler years, early youth, and tumultuous teens, to eventually arrive at maturity. For those who have yet to set their dreams into action or those who are already on the rocky road to success, this book is a candid, colorful, outrageous, enlightening adventure in product development, world-wide brand recognition, and star-struck fame and fortune.
-
-
Great for any struggling entrepreneur
- By Jennifer Horspool on 08-17-23
By: Brian Smith
-
Sweat, Scale, Sell
- Build Your Business into an Asset of Value
- By: Pavlo Phitidis
- Narrated by: Pavlo Phitidis
- Length: 7 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
An astonishing 94.6 percent of businesses fail to sell. They close at an enormous cost to the owner, their family, their staff and the economy. Most business owners realise too late that there are only two destinations for any business: a sale or closure. You’ve got to build to $ell. Sweat, Scale, Sell shares real business-building stories about how ordinary business owners took charge of their fate using the Asset of Value™ method.
-
-
Shine light
- By Anonymous User on 01-24-24
By: Pavlo Phitidis
-
Invention
- A Life of Learning Through Failure
- By: James Dyson
- Narrated by: James Dyson
- Length: 11 hrs and 33 mins
- Unabridged
-
Overall
-
Performance
-
Story
Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome.
-
-
Inspiring
- By Shogun on 09-25-21
By: James Dyson
-
Uncontainable
- How Passion, Commitment, and Conscious Capitalism Built a Business Where Everyone Thrives
- By: Kip Tindell, Casey Shilling, Paul Keegan
- Narrated by: Kip Tindell
- Length: 7 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
Kip Tindell, the founder and CEO of The Container Store, reveals the seven secrets to keeping both customers and employees happy and all fully engaged. In Uncontainable, Tindell reveals his approach for building a business where everyone associated with it thrives through embodying the tenets of conscious capitalism. Tindell's seven foundation principles are the road map that drives everyone at The Container Store to achieve the goals of the company.
-
-
Conscious capitalism at it's best!
- By Juniper on 11-15-16
By: Kip Tindell, and others
-
A Bridge Not Too Far
- Where Creativity Meets Innovation
- By: Deepak Ohri
- Narrated by: Deepak Ohri
- Length: 4 hrs and 54 mins
- Unabridged
-
Overall
-
Performance
-
Story
A Bridge Not Too Far: Where Creativity Meets Innovation by Deepak Ohri is a must-listen and inspirational book for anyone seeking to harness the power of innovation and creativity to succeed in the business world. Ohri, founder and CEO of lebua Hotels and Resorts, shares his inspiring journey from humble beginnings to becoming a renowned award-winning entrepreneur in the luxury hospitality industry with a focus on management and leadership.
-
-
Happy with this purchase!
- By Anonymous User on 03-02-23
By: Deepak Ohri
-
Fully Alive
- Using the Lessons of the Amazon to Live Your Mission in Business and Life
- By: Tyler Gage
- Narrated by: Tyler Gage
- Length: 6 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Fully Alive, Tyler Gage shares his spiritual adventures and the business savvy that helped him create RUNA, a tea and energy drink company that collaborates with the indigenous people of Ecuador to harvest the "master plant" guayusa, revealing a centuries-old guiding philosophy for building a sacred way of living that he discovered through Amazonian shamanism. Following these teachings, what began as a humble start-up has now grown into a thriving multimillion-dollar company.
-
-
Made me think about different ways to approach business development
- By Esteban on 09-26-18
By: Tyler Gage
-
How I Built This
- The Unexpected Paths to Success from the World's Most Inspiring Entrepreneurs
- By: Guy Raz
- Narrated by: Guy Raz
- Length: 10 hrs and 31 mins
- Unabridged
-
Overall
-
Performance
-
Story
Great ideas often come from a simple spark: A soccer player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn them into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multimillion-dollar business (Stacy’s Pita Chips).
-
-
GET THIS BOOK!
- By Mattye LaSuer on 01-16-21
By: Guy Raz
-
My Life in Full
- Work, Family, and Our Future
- By: Indra Nooyi
- Narrated by: Indra Nooyi
- Length: 10 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
For a dozen years as one of the world’s most admired CEOs, Indra Nooyi redefined what it means to be an exceptional leader. The first woman of color and immigrant to run a Fortune 50 company - and one of the foremost strategic thinkers of our time - she transformed PepsiCo with a unique vision, a vigorous pursuit of excellence, and a deep sense of purpose. Now, in a rich memoir brimming with grace, grit, and good humor, My Life in Full offers a firsthand view of Nooyi’s legendary career and the sacrifices it so often demanded.
-
-
Even Better Than Expected
- By Tammi Banks on 09-30-21
By: Indra Nooyi
Related to this topic
-
Aesthetic Intelligence
- How to Boost It and Use It in Business and Beyond
- By: Pauline Brown
- Narrated by: Vivienne Leheny
- Length: 6 hrs and 57 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this groundbreaking audiobook, Pauline Brown, a former leader of the world’s top luxury goods company and a pioneer in identifying the role of aesthetics in business, shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out, resonate with their customers, and create long-term value for their businesses. The power is rooted in Aesthetic Intelligence - or "the other AI", as Brown refers to it.
-
-
Good but too surface level.
- By gil nevo on 04-28-20
By: Pauline Brown
-
The LEGO Story
- How a Little Toy Sparked the World’s Imagination
- By: Jens Andersen
- Narrated by: Peter Cross
- Length: 11 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for themselves. Yet LEGO is much more than a dizzying number of plastic bricks that can be put together and combined in countless ways. LEGO is also a vision of the significance of what play can mean for humanity.
-
-
Great book! Don't miss this
- By hgpilot - MM on 04-27-23
By: Jens Andersen
-
Primal Branding
- Create Zealots for Your Brand, Your Company, and Your Future
- By: Patrick Hanlon
- Narrated by: Alan Sklar
- Length: 7 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?
-
-
Good book, hard to stay interested
- By Axiom Brevity on 11-21-16
By: Patrick Hanlon
-
The Art of Business Wars
- Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries
- By: David Brown
- Narrated by: David Brown
- Length: 11 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Based on the chart-topping Business Wars podcast, stories, and lessons from history’s greatest business rivalries, interspersed with audio clips from the podcast. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble....
-
-
Just a repeat of the pod cast…..
- By Vm2008 on 02-01-22
By: David Brown
-
The Wawa Way
- How a Funny Name and Six Core Values Revolutionized Convenience
- By: Bob Andelman, Howard Stoeckel
- Narrated by: Dana Hickox
- Length: 6 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen?
-
-
Great outline for success at anything...
- By Friend on 09-29-15
By: Bob Andelman, and others
-
KasiNomic Revolution
- The Rise of African Informal Economies
- By: GG Alcock
- Narrated by: GG Alcock
- Length: 7 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Prepare for this new generation, prepare for the Afripolitan Generation. A revolution is taking place in the great marketplaces of the informal sector and it contains an unquantified scale and power as an economic engine and a way of life for the majority of our low-income populations. The KasiNomic Revolution may still be a murmur in the streets, a grassroots economic groundswell, but it is the future of African economic activity.
-
-
Exciting and Eye Opening
- By Hendrik on 12-11-23
By: GG Alcock
-
Aesthetic Intelligence
- How to Boost It and Use It in Business and Beyond
- By: Pauline Brown
- Narrated by: Vivienne Leheny
- Length: 6 hrs and 57 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this groundbreaking audiobook, Pauline Brown, a former leader of the world’s top luxury goods company and a pioneer in identifying the role of aesthetics in business, shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out, resonate with their customers, and create long-term value for their businesses. The power is rooted in Aesthetic Intelligence - or "the other AI", as Brown refers to it.
-
-
Good but too surface level.
- By gil nevo on 04-28-20
By: Pauline Brown
-
The LEGO Story
- How a Little Toy Sparked the World’s Imagination
- By: Jens Andersen
- Narrated by: Peter Cross
- Length: 11 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for themselves. Yet LEGO is much more than a dizzying number of plastic bricks that can be put together and combined in countless ways. LEGO is also a vision of the significance of what play can mean for humanity.
-
-
Great book! Don't miss this
- By hgpilot - MM on 04-27-23
By: Jens Andersen
-
Primal Branding
- Create Zealots for Your Brand, Your Company, and Your Future
- By: Patrick Hanlon
- Narrated by: Alan Sklar
- Length: 7 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?
-
-
Good book, hard to stay interested
- By Axiom Brevity on 11-21-16
By: Patrick Hanlon
-
The Art of Business Wars
- Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries
- By: David Brown
- Narrated by: David Brown
- Length: 11 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Based on the chart-topping Business Wars podcast, stories, and lessons from history’s greatest business rivalries, interspersed with audio clips from the podcast. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble....
-
-
Just a repeat of the pod cast…..
- By Vm2008 on 02-01-22
By: David Brown
-
The Wawa Way
- How a Funny Name and Six Core Values Revolutionized Convenience
- By: Bob Andelman, Howard Stoeckel
- Narrated by: Dana Hickox
- Length: 6 hrs and 12 mins
- Unabridged
-
Overall
-
Performance
-
Story
Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen?
-
-
Great outline for success at anything...
- By Friend on 09-29-15
By: Bob Andelman, and others
-
KasiNomic Revolution
- The Rise of African Informal Economies
- By: GG Alcock
- Narrated by: GG Alcock
- Length: 7 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Prepare for this new generation, prepare for the Afripolitan Generation. A revolution is taking place in the great marketplaces of the informal sector and it contains an unquantified scale and power as an economic engine and a way of life for the majority of our low-income populations. The KasiNomic Revolution may still be a murmur in the streets, a grassroots economic groundswell, but it is the future of African economic activity.
-
-
Exciting and Eye Opening
- By Hendrik on 12-11-23
By: GG Alcock
-
Chicken Soup for Entrepreneur's Soul: Advice and Inspiration for Fulfilling Dreams
- By: Jack Canfield, Mark Victor Hansen
- Narrated by: Alan Robertson
- Length: 8 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
Chicken Soup for the Entrepreneur's Soul is a compilation of short stories from entrepreneurs, both large and small, who share their experiences of success, failure and courage, with a little helpful advice mixed in. Many of these stories, told for the first time here, will enlighten you to new methods of entrepreneurship or simply help you believe in the possibilities of getting started.
-
-
Great!
- By Anonymous User on 03-01-20
By: Jack Canfield, and others
-
Small Data
- The Tiny Clues That Uncover Huge Trends
- By: Martin Lindstrom
- Narrated by: Ricco Fajardo
- Length: 8 hrs and 4 mins
- Unabridged
-
Overall
-
Performance
-
Story
Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing. Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers' homes, carefully observing every detail in order to uncover their hidden desires and, ultimately, the clues to a multimillion-dollar product.
-
-
Fascinating!!
- By Fact addict on 03-08-16
By: Martin Lindstrom
-
The Secret of Chanel No. 5
- The Intimate History of the World's Most Famous Perfume
- By: Tilar J. Mazzeo
- Narrated by: Liz de Nesnera
- Length: 7 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
Every minute, someone buys an Art Deco-inspired, amber-hued bottle of Chanel No. 5. Considering that nearly ninety years have passed since No. 5’s creation, this statistic alone makes a compelling case for the perfume’s stature as the world’s most famous. However, its cultural impact might be even more staggering than its business success....
-
-
Fascinating story with poor presentation at times
- By Nobody's business on 04-02-14
By: Tilar J. Mazzeo
-
Where You Are Is Not Who You Are
- A Memoir
- By: Ursula Burns
- Narrated by: Ursula Burns
- Length: 7 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
The first Black female CEO of a Fortune 500 company looks back at her life and her career at Xerox, sharing unique insights on American business and corporate life, the workers she has always valued, racial and economic justice, how greed is threatening democracy, and the obstacles she’s conquered being Black and a woman.
-
-
Relatable story, flaws and all
- By Anonymous User on 01-06-22
By: Ursula Burns
-
Africa Rise and Shine
- By: Jim Ovia
- Narrated by: David Applefield
- Length: 4 hrs and 8 mins
- Unabridged
-
Overall
-
Performance
-
Story
The road to success is rarely linear and never easy. But with courage, hard work, perseverance, and dedication to duty, Jim Ovia, founder and chairman of Zenith Bank, proves we can achieve the unthinkable. Jim has been called the Godfather of Banking by Forbes Africa. And this should be no surprise. In a time of tension between military and civilian regimes, periods of incredible economic instability, and a decaying infrastructure, Jim founded Zenith Bank in Nigeria.
-
-
Very inspiring
- By Henry on 06-10-23
By: Jim Ovia
-
Red Roulette
- An Insider's Story of Wealth, Power, Corruption, and Vengeance in Today's China
- By: Desmond Shum
- Narrated by: Tim Chiou
- Length: 9 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
As Desmond Shum was growing up impoverished in China, he vowed his life would be different. Through hard work and sheer tenacity he earned an American college degree and returned to his native country to establish himself in business. There, he met his future wife, the highly intelligent and equally ambitious Whitney Duan who was determined to make her mark within China’s male-dominated society. Whitney and Desmond formed an effective team and, aided by relationships they formed with top members of China’s Communist Party, the so-called red aristocracy.
-
-
Desmond Shum is not a rube! He knows about wine, ok?
- By Peter L Hansen on 10-06-21
By: Desmond Shum
-
Cheap
- The High Cost of Discount Culture
- By: Ellen Ruppel Shell
- Narrated by: Lorna Raver
- Length: 11 hrs and 33 mins
- Unabridged
-
Overall
-
Performance
-
Story
From the shuttered factories of the rust belt to the look-alike strip malls of the sun belt---and almost everywhere in between---America has been transformed by its relentless fixation on low price. This pervasive yet little examined obsession is arguably the most powerful and devastating market force of our time---the engine of globalization, outsourcing, planned obsolescence, and economic instability in an increasingly unsettled world.
-
-
You Get What You Pay For?
- By Roy on 07-26-09
-
Chocolate Wars
- The 150-Year Rivalry Between the World's Greatest Chocolate Makers
- By: Deborah Cadbury
- Narrated by: Deborah Cadbury
- Length: 13 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
With a cast of characters that wouldnt be out of place in a Victorian novel, Chocolate Wars tells the story of the great chocolatier dynasties, through the prism of the Cadburys. Chocolate was consumed unrefined and unprocessed as a rather bitter, fatty drink for the wealthy elite until the late 19th century, when the Swiss discovered a way to blend it with milk and unleashed a product that would conquer every market in the world.
-
-
The World of Chocolate
- By Jean on 11-05-14
By: Deborah Cadbury
-
High-Hanging Fruit
- Build Something Great by Going Where No One Else WIll
- By: Mark Rampolla
- Narrated by: Mark Rampolla
- Length: 6 hrs and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Mark Rampolla filled a notebook with potential start-up ideas, his wife asked him some tough questions. What about this idea is exciting, beyond the possibility of a profit? How will it fit into a life that makes you and your family happy? How will it change the world? Eventually Mark found his great idea: coconut water. He had seen the developing world use coconut water, but this valuable resource was being discarded in the US. While taking on the beverage industry was a big goal - high-hanging fruit - it was worth the risk.
-
-
10 Chapter Infomercial
- By KIM WILLIAMSON on 02-16-20
By: Mark Rampolla
-
Startup Rising
- The Entrepreneurial Revolution Remaking the Middle East
- By: Christopher M. Schroeder
- Narrated by: Christopher M. Schroeder
- Length: 7 hrs and 24 mins
- Unabridged
-
Overall
-
Performance
-
Story
Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings, while Syria descends into civil war. But in the midst of it all, a quieter revolution has begun to emerge, one that might ultimately do more to change the face of the region: Entrepreneurship.
-
-
Inspiring stories
- By Raafat Zaini on 02-13-15
-
Perfume
- The Alchemy of Scent
- By: Jean-Claude Ellena
- Narrated by: David de Vries
- Length: 3 hrs and 10 mins
- Unabridged
-
Overall
-
Performance
-
Story
To women the whole world over, perfume means glamour, and in the world of perfume, Jean-Claude Ellena is a superstar. In this one-of-a-kind book, the master himself takes you through the doors of his laboratory and explains the process of creating precious fragrances, revealing the key methods and recipes involved in this mysterious alchemy.
-
-
great overview of an industry
- By Frauline on 09-04-18
-
The Culture Code
- An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
- By: Clotaire Rapaille
- Narrated by: Barrett Whitener
- Length: 6 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.
-
-
Mapping cultures
- By Eric on 08-04-08