The Birth of a Brand
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $19.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Brian Smith
-
By:
-
Brian Smith
About this listen
Brian Smith's story as the founder of the world-renowned UGG Australia brand is a hero's journey and roadmap to success with stories of achievements, failures, lucky breaks, and near disasters.
Brian's guiding principle: You can't give birth to adults. Every company is conceived as an idea and birthed into reality, and the baby business grows through its infancy, toddler years, early youth, and tumultuous teens, to eventually arrive at maturity.
For those who have yet to set their dreams into action or those who are already on the rocky road to success, this book is a candid, colorful, outrageous, enlightening adventure in product development, world-wide brand recognition, and star-struck fame and fortune.
A mentor and advocate to business leaders and entrepreneurs, Brian Smith shows how you can find your passion and follow it to a rewarding, happy, fulfilling life. Written with time-worn truisms and business acumen, Brian's amazing story proves that you can stick to your guns, authenticity, and spiritually and still grow a wildly successful career and company.
©2013 Beyond Words Publishing (P)2018 Beyond Words PublishingListeners also enjoyed...
-
The Road Less Stupid
- By: Keith J. Cunningham
- Narrated by: Keith J. Cunningham
- Length: 11 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
Years ago, after suffering a humiliatingly large dumb tax, it dawned on me that I have a seemingly unlimited ability to hit unforced errors and sabotage my business and financial success. I suspect you do, too. It turns out that the key to getting rich (and staying that way) is to avoid doing stupid things. I don't need to do more smart things. I just need to make fewer dumb mistakes. The vast majority of our dumb tax is a direct result of emotional, overly optimistic, and poorly thought out decisions.
-
-
Couldn't finish it
- By Paul on 08-04-18
-
10x Is Easier than 2x
- How World-Class Entrepreneurs Achieve More by Doing Less
- By: Dan Sullivan, Dr. Benjamin Hardy
- Narrated by: Dan Sullivan, Dr. Benjamin Hardy
- Length: 9 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
Dan Sullivan, the world's leading coach for highly successful entrepreneurs, wants you to know that achieving 10X growth is exponentially easier than striving for 2X growth. Most find this idea confusing at first because simply imagining 10X growth causes them to think they need to do 10X more work to achieve it. However, being a 10X entrepreneur is nothing like what most people think.
-
-
Best Book of the year for me!!!
- By Trenton on 05-15-23
By: Dan Sullivan, and others
-
Elon Musk
- By: Walter Isaacson
- Narrated by: Jeremy Bobb, Walter Isaacson
- Length: 20 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.
-
-
megalomania on display
- By JP on 09-12-23
By: Walter Isaacson
-
Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- By: Rory Sutherland
- Narrated by: Rory Sutherland
- Length: 9 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.
-
-
One of the best books I’ve read
- By anon. on 07-23-19
By: Rory Sutherland
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
-
-
Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
-
Shoe Dog
- A Memoir by the Creator of Nike
- By: Phil Knight
- Narrated by: Norbert Leo Butz, Phil Knight - introduction
- Length: 13 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.
-
-
Just read it. (or listen, whatever)
- By Dan D on 07-07-16
By: Phil Knight
-
The Road Less Stupid
- By: Keith J. Cunningham
- Narrated by: Keith J. Cunningham
- Length: 11 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
Years ago, after suffering a humiliatingly large dumb tax, it dawned on me that I have a seemingly unlimited ability to hit unforced errors and sabotage my business and financial success. I suspect you do, too. It turns out that the key to getting rich (and staying that way) is to avoid doing stupid things. I don't need to do more smart things. I just need to make fewer dumb mistakes. The vast majority of our dumb tax is a direct result of emotional, overly optimistic, and poorly thought out decisions.
-
-
Couldn't finish it
- By Paul on 08-04-18
-
10x Is Easier than 2x
- How World-Class Entrepreneurs Achieve More by Doing Less
- By: Dan Sullivan, Dr. Benjamin Hardy
- Narrated by: Dan Sullivan, Dr. Benjamin Hardy
- Length: 9 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
Dan Sullivan, the world's leading coach for highly successful entrepreneurs, wants you to know that achieving 10X growth is exponentially easier than striving for 2X growth. Most find this idea confusing at first because simply imagining 10X growth causes them to think they need to do 10X more work to achieve it. However, being a 10X entrepreneur is nothing like what most people think.
-
-
Best Book of the year for me!!!
- By Trenton on 05-15-23
By: Dan Sullivan, and others
-
Elon Musk
- By: Walter Isaacson
- Narrated by: Jeremy Bobb, Walter Isaacson
- Length: 20 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Elon Musk was a kid in South Africa, he was regularly beaten by bullies. One day a group pushed him down some concrete steps and kicked him until his face was a swollen ball of flesh. He was in the hospital for a week. But the physical scars were minor compared to the emotional ones inflicted by his father, an engineer, rogue, and charismatic fantasist.
-
-
megalomania on display
- By JP on 09-12-23
By: Walter Isaacson
-
Alchemy
- The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
- By: Rory Sutherland
- Narrated by: Rory Sutherland
- Length: 9 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.
-
-
One of the best books I’ve read
- By anon. on 07-23-19
By: Rory Sutherland
-
$100M Leads
- How to Get Strangers to Want to Buy Your Stuff
- By: Alex Hormozi
- Narrated by: Alex Hormozi
- Length: 6 hrs
- Unabridged
-
Overall
-
Performance
-
Story
This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.
-
-
Better than $100M Offers, But Read Both in Order
- By Jonathan and Hannah on 09-13-23
By: Alex Hormozi
-
Shoe Dog
- A Memoir by the Creator of Nike
- By: Phil Knight
- Narrated by: Norbert Leo Butz, Phil Knight - introduction
- Length: 13 hrs and 21 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.
-
-
Just read it. (or listen, whatever)
- By Dan D on 07-07-16
By: Phil Knight
-
$100M Offers
- How to Make Offers So Good People Feel Stupid Saying No
- By: Alex Hormozi
- Narrated by: Alexander Hormozi
- Length: 3 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.
-
-
Great content littered with filthy language
- By Amazon Customer on 09-29-21
By: Alex Hormozi
-
Burn the Boats
- Toss Plan B Overboard and Unleash Your Full Potential
- By: Matt Higgins
- Narrated by: Matt Higgins
- Length: 7 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Listen to the book that has inspired thousands of people around the world to pursue their Plan A—making bold career moves, launching dream businesses, fleeing toxic relationships, and silencing the naysayers. Feel like you’re always settling for Plan B? Have big goals but something—or someone—is holding you back? There is a counterintuitive but effective strategy used throughout recorded history to overcome impossible odds and achieve breakout success: Eliminate any thoughts of retreat.
-
-
Title is all you need.
- By T. Lowe on 02-18-23
By: Matt Higgins
-
Lucky Me
- A Memoir of Changing the Odds
- By: Rich Paul, Jesse Washington - contributor, LeBron James - foreword
- Narrated by: Rich Paul, Dennis Logan
- Length: 4 hrs and 46 mins
- Unabridged
-
Overall
-
Performance
-
Story
There’s a story about Rich Paul that everyone knows: A twenty-one-year-old kid from Cleveland who sells sports jerseys out of his car meets a high school basketball phenom named LeBron James at an airport—the two become friends and forge a decades-long partnership that reinvents the business of sports. That random meeting might seem like the lucky break that changed Paul’s life. But a moment of good fortune means nothing without the struggle that gets you there. And the truth is, Paul had always been lucky.
-
-
Bad choices made this man
- By Lynn Gibson on 10-18-23
By: Rich Paul, and others
-
The E-Myth Revisited
- Why Most Small Businesses Don't Work and What to Do About It
- By: Michael E. Gerber
- Narrated by: Michael E. Gerber
- Length: 8 hrs and 5 mins
- Unabridged
-
Overall
-
Performance
-
Story
In this audio edition of the totally revised underground best seller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed.
-
-
Saved my Life
- By Christine on 09-17-08
-
The 22 Immutable Laws of Marketing
- By: Al Ries, Jack Trout
- Narrated by: David Drummond
- Length: 3 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
As Al Ries and Jack Trout - the world-renowned marketing consultants and best-selling authors of Positioning - note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also be laws of marketing that must be followed to launch and maintain winning brands? In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of 22 innovative rules for understanding and succeeding in the international marketplace.
-
-
Highly recommended, but could use an update.
- By T. M. Castagna on 12-01-15
By: Al Ries, and others
-
The Great Game of Business, Expanded and Updated
- The Only Sensible Way to Run a Company
- By: Jack Stack, Bo Burlingham
- Narrated by: Jack Stack, Stephen Baker
- Length: 7 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
The Great Game of Business started a business revolution by introducing the world to open-book management, a new way of running a business that created unprecedented profit and employee engagement. The revised and updated edition of The Great Game of Business lays out an entirely different way of running a company.
-
-
An update on a clap
- By Richard Bagley on 08-04-15
By: Jack Stack, and others
-
The Psychology of Money
- Timeless Lessons on Wealth, Greed, and Happiness
- By: Morgan Housel
- Narrated by: Chris Hill
- Length: 5 hrs and 54 mins
- Unabridged
-
Overall
-
Performance
-
Story
Money - investing, personal finance, and business decisions - is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In The Psychology of Money, award-winning author Morgan Housel shares 19 short stories exploring the strange ways people think about money.
-
-
Could be summarized in one sentence
- By Alex on 05-30-21
By: Morgan Housel
-
Drive
- The Surprising Truth About What Motivates Us
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 5 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Most people believe that the best way to motivate is with rewards like money - the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction - at work, at school, and at home - is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.
-
-
Not as good as A Whole New Mind
- By Michael O'Donnell on 04-30-10
By: Daniel H. Pink
-
How to Get Rich
- One of the World's Greatest Entrepreneurs Shares His Secrets
- By: Felix Dennis
- Narrated by: Roy McMillan
- Length: 9 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Felix Dennis is an expert at proving people wrong. Starting as a college dropout with no family money, he created a publishing empire, founded Maxim magazine, made himself one of the richest people in the UK, and had a blast in the process. How to Get Rich is different from any other book on the subject because Dennis isn't selling snake oil, investment tips, or motivational claptrap. He merely wants to help people embrace entrepreneurship, and to share lessons he learned the hard way.
-
-
A picture is worth his 1,000 words
- By Jerry Fletcher on 09-18-21
By: Felix Dennis
-
Unreasonable Hospitality
- The Remarkable Power of Giving People More than They Expect
- By: Will Guidara
- Narrated by: Will Guidara
- Length: 8 hrs and 37 mins
- Unabridged
-
Overall
-
Performance
-
Story
Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world. How did Guidara pull off this unprecedented transformation? Radical reinvention, a true partnership between the kitchen and the dining room—and memorable, over-the-top, bespoke hospitality.
-
-
A Stratification What it Means to Be of Service
- By Amazon Customer on 10-31-22
By: Will Guidara
-
Success Through a Positive Mental Attitude
- By: Napoleon Hill
- Narrated by: David White
- Length: 9 hrs and 59 mins
- Unabridged
-
Overall
-
Performance
-
Story
Your mind has a secret invisible talisman. On one side is emblazoned the letters PMA (positive mental attitude) and on the other the letters NMA (negative mental attitude). A positive attitude will naturally attract the good and the beautiful. The negative attitude will rob you of all that makes life worth living.
-
-
Happiness and endless possibilities await
- By Christian on 06-11-09
By: Napoleon Hill
-
Who Not How
- The Formula to Achieve Bigger Goals Through Accelerating Teamwork
- By: Dan Sullivan, Dr. Benjamin Hardy
- Narrated by: Dan Sullivan, Dr. Benjamin Hardy
- Length: 5 hrs and 24 mins
- Unabridged
-
Overall
-
Performance
-
Story
The world's foremost entrepreneurial coach shows you how to make a mindset shift that opens the door to explosive growth and limitless possibility - in your business and your life.
-
-
Valuable information - poor performance
- By LeAnn on 06-02-21
By: Dan Sullivan, and others
Related to this topic
-
High-Hanging Fruit
- Build Something Great by Going Where No One Else WIll
- By: Mark Rampolla
- Narrated by: Mark Rampolla
- Length: 6 hrs and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Mark Rampolla filled a notebook with potential start-up ideas, his wife asked him some tough questions. What about this idea is exciting, beyond the possibility of a profit? How will it fit into a life that makes you and your family happy? How will it change the world? Eventually Mark found his great idea: coconut water. He had seen the developing world use coconut water, but this valuable resource was being discarded in the US. While taking on the beverage industry was a big goal - high-hanging fruit - it was worth the risk.
-
-
10 Chapter Infomercial
- By KIM WILLIAMSON on 02-16-20
By: Mark Rampolla
-
Chronicles of a Fashion Buyer
- The Mostly True Adventures of an International Fashion Buyer
- By: Mercedes Gonzalez
- Narrated by: Mercedes Gonzalez
- Length: 9 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Fashion is a business of smoke and mirrors, notorious for crushing the souls of most who dare to be part of the industry. Go on a global expedition with New York City-based fashion buyer, strategist, and consultant, Mercedes Gonzalez, as she learns that there is no glamour in fashion and that only cutthroat corporate espionage prevails. From politicking with blood diamond dealers and Russian kingpins to living in indigenous villages, she has relied on her street smarts and fear of her uncle in order to outwit the industry tyrants at their own game.
-
-
Very Enagaging
- By Rainbow on 07-31-23
-
Sam Walton
- Made in America
- By: John Huey, Sam Walton
- Narrated by: Henry Strozier
- Length: 10 hrs and 31 mins
- Unabridged
-
Overall
-
Performance
-
Story
Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late 20th century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure of his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.
-
-
Capitalism Is The Way
- By Nathan Ruff on 04-14-19
By: John Huey, and others
-
Play Nice but Win
- A CEO's Journey from Founder to Leader
- By: Michael Dell, James Kaplan
- Narrated by: Michael Dell
- Length: 10 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
In 1984, soon-to-be college dropout Michael Dell hid signs of his fledgling PC business in the bathroom of his University of Texas dorm room. Almost 30 years later, at the pinnacle of his success as founder and leader of Dell Technologies, he found himself embroiled in a battle for his company’s survival. What he’d do next could ensure its legacy — or destroy it completely.
-
-
Not perfect, but worth a listen
- By James S. on 11-09-21
By: Michael Dell, and others
-
Comic Shop
- The Retail Mavericks Who Gave Us a New Geek Culture
- By: Dan Gearino
- Narrated by: Douglas R. Pratt
- Length: 7 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
The early 1970s saw the birth of the modern comic book shop. Its rise was due in large part to a dynamic entrepreneur, Phil Seuling. His direct market model allowed shops to get comics straight from the publishers, bypassing middlemen. Stores could better customize their offerings and independent publishers could now access national distribution. In this way, shops opened up a space for quirky ideas to gain an audience and helped transform small-press series, from Teenage Mutant Ninja Turtles to Bone, into media giants.
-
-
A good listen.
- By Amazon Customer on 08-30-20
By: Dan Gearino
-
How Money Became Dangerous
- The Inside Story of Our Turbulent Relationship with Modern Finance
- By: Christopher Varelas, Dan Stone
- Narrated by: Roger Wayne
- Length: 14 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
From a veteran of the trade, a provocative and entertaining voyage into the turbulent heart of modern money that sheds new light on the rise of our threatening and complicated financial system, how money became our adversary, and why finding a new course is crucial to a healthy society.
-
-
Many-sided, thoughtful, very listenable
- By Philo on 02-06-20
By: Christopher Varelas, and others
-
High-Hanging Fruit
- Build Something Great by Going Where No One Else WIll
- By: Mark Rampolla
- Narrated by: Mark Rampolla
- Length: 6 hrs and 51 mins
- Unabridged
-
Overall
-
Performance
-
Story
When Mark Rampolla filled a notebook with potential start-up ideas, his wife asked him some tough questions. What about this idea is exciting, beyond the possibility of a profit? How will it fit into a life that makes you and your family happy? How will it change the world? Eventually Mark found his great idea: coconut water. He had seen the developing world use coconut water, but this valuable resource was being discarded in the US. While taking on the beverage industry was a big goal - high-hanging fruit - it was worth the risk.
-
-
10 Chapter Infomercial
- By KIM WILLIAMSON on 02-16-20
By: Mark Rampolla
-
Chronicles of a Fashion Buyer
- The Mostly True Adventures of an International Fashion Buyer
- By: Mercedes Gonzalez
- Narrated by: Mercedes Gonzalez
- Length: 9 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Fashion is a business of smoke and mirrors, notorious for crushing the souls of most who dare to be part of the industry. Go on a global expedition with New York City-based fashion buyer, strategist, and consultant, Mercedes Gonzalez, as she learns that there is no glamour in fashion and that only cutthroat corporate espionage prevails. From politicking with blood diamond dealers and Russian kingpins to living in indigenous villages, she has relied on her street smarts and fear of her uncle in order to outwit the industry tyrants at their own game.
-
-
Very Enagaging
- By Rainbow on 07-31-23
-
Sam Walton
- Made in America
- By: John Huey, Sam Walton
- Narrated by: Henry Strozier
- Length: 10 hrs and 31 mins
- Unabridged
-
Overall
-
Performance
-
Story
Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late 20th century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure of his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.
-
-
Capitalism Is The Way
- By Nathan Ruff on 04-14-19
By: John Huey, and others
-
Play Nice but Win
- A CEO's Journey from Founder to Leader
- By: Michael Dell, James Kaplan
- Narrated by: Michael Dell
- Length: 10 hrs and 35 mins
- Unabridged
-
Overall
-
Performance
-
Story
In 1984, soon-to-be college dropout Michael Dell hid signs of his fledgling PC business in the bathroom of his University of Texas dorm room. Almost 30 years later, at the pinnacle of his success as founder and leader of Dell Technologies, he found himself embroiled in a battle for his company’s survival. What he’d do next could ensure its legacy — or destroy it completely.
-
-
Not perfect, but worth a listen
- By James S. on 11-09-21
By: Michael Dell, and others
-
Comic Shop
- The Retail Mavericks Who Gave Us a New Geek Culture
- By: Dan Gearino
- Narrated by: Douglas R. Pratt
- Length: 7 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
The early 1970s saw the birth of the modern comic book shop. Its rise was due in large part to a dynamic entrepreneur, Phil Seuling. His direct market model allowed shops to get comics straight from the publishers, bypassing middlemen. Stores could better customize their offerings and independent publishers could now access national distribution. In this way, shops opened up a space for quirky ideas to gain an audience and helped transform small-press series, from Teenage Mutant Ninja Turtles to Bone, into media giants.
-
-
A good listen.
- By Amazon Customer on 08-30-20
By: Dan Gearino
-
How Money Became Dangerous
- The Inside Story of Our Turbulent Relationship with Modern Finance
- By: Christopher Varelas, Dan Stone
- Narrated by: Roger Wayne
- Length: 14 hrs and 43 mins
- Unabridged
-
Overall
-
Performance
-
Story
From a veteran of the trade, a provocative and entertaining voyage into the turbulent heart of modern money that sheds new light on the rise of our threatening and complicated financial system, how money became our adversary, and why finding a new course is crucial to a healthy society.
-
-
Many-sided, thoughtful, very listenable
- By Philo on 02-06-20
By: Christopher Varelas, and others
-
The Automatic Customer
- Creating a Subscription Business in Any Industry
- By: John Warrillow
- Narrated by: Don Hagen
- Length: 5 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.
-
-
Can be applied to almost any business
- By C Mason on 02-25-15
By: John Warrillow
-
Street Smarts
- An All-Purpose Tool Kit for Entrepreneurs
- By: Norm Brodsky, Bo Burlingham
- Narrated by: Sean Pratt
- Length: 10 hrs and 8 mins
- Unabridged
-
Overall
-
Performance
-
Story
People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
-
-
This great audio was originally called The Knack!
- By morton on 12-16-11
By: Norm Brodsky, and others
-
Small Giants
- Companies That Choose to Be Great Instead of Big, 10th Anniversary Edition
- By: Bo Burlingham
- Narrated by: Bo Burlingham, Sean Pratt
- Length: 10 hrs and 47 mins
- Unabridged
-
Overall
-
Performance
-
Story
It's an axiom of business that great companies grow their revenues and profits year after year. Yet quietly, under the radar, a small number of companies have rejected the pressure of endless growth to focus on more satisfying business goals. Goals like being great at what they do, creating a great place to work, providing great customer service, making great contributions to their communities, and finding great ways to lead their lives. In Small Giants, veteran journalist Bo Burlingham takes us deep inside 14 such remarkable companies.
-
-
fantastic book for small company builders
- By Amazon Customer on 08-01-17
By: Bo Burlingham
-
The Art of Business Wars
- Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries
- By: David Brown
- Narrated by: David Brown
- Length: 11 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
Based on the chart-topping Business Wars podcast, stories, and lessons from history’s greatest business rivalries, interspersed with audio clips from the podcast. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble....
-
-
Just a repeat of the pod cast…..
- By Vm2008 on 02-01-22
By: David Brown
-
Mentor to Millions
- By: Kevin Harrington, Mark Timm
- Narrated by: Kevin Harrington, Mark Timm
- Length: 5 hrs and 30 mins
- Unabridged
-
Overall
-
Performance
-
Story
Kevin Harrington, one of the original "sharks" of the TV hit Shark Tank, and serial entrepreneur Mark Timm take you on a journey that radically redefines what it means to truly succeed - at work, at home, and in every area of life.
-
-
Listen at 1.4x
- By Mark Fry on 09-26-20
By: Kevin Harrington, and others
-
American Dreamer
- My Life in Fashion and Business
- By: Peter Knobler, Tommy Hilfiger
- Narrated by: Kevin Free
- Length: 10 hrs and 23 mins
- Unabridged
-
Overall
-
Performance
-
Story
American Dreamer brims with anecdotes that cover Tommy's years as a club kid and scrappy entrepreneur in 1970s New York as well as unique insights into the exclusive A-list personalities with whom he's collaborated and interacted, from Mick Jagger and David Bowie to Ralph Lauren and Calvin Klein. But this is more than just a fashion icon's memoir - it's a road map for building a brand, both professionally and personally.
-
-
Reveals a great deal people didn't know
- By LEE on 10-30-18
By: Peter Knobler, and others
-
Finish Big
- How Great Entrepreneurs Exit Their Companies on Top
- By: Bo Burlingham
- Narrated by: Sean Pratt
- Length: 10 hrs and 17 mins
- Unabridged
-
Overall
-
Performance
-
Story
When pioneering business journalist and Inc. magazine editor at large Bo Burlingham wrote Small Giants, it became an instant classic for its original take on a common business problem - how to handle the pressure to grow. Now Burlingham is back to tackle an even more common problem - how to exit your company well. Sooner or later, all entrepreneurs leave their businesses and all businesses get sold, given away, or liquidated.
-
-
Begin with the end in mind
- By D. Hartzell on 02-05-15
By: Bo Burlingham
-
Boss Life
- Surviving My Own Small Business
- By: Paul Downs
- Narrated by: Jonathan Hogan
- Length: 12 hrs and 28 mins
- Unabridged
-
Overall
-
Performance
-
Story
In 1986, fresh out of college, Paul Downs opened his first and last business: a small company that built custom furniture. With no idea how to run a business or how to build custom furniture, Downs spent a year teaching himself the business, and in 1987 he hired his first employee. That was when things got complicated.
-
-
Just a story
- By Marsha on 12-31-15
By: Paul Downs
-
Alibaba's World
- How a Remarkable Chinese Company Is Changing the Face of Global Business
- By: Porter Erisman
- Narrated by: George Newbern
- Length: 6 hrs and 5 mins
- Unabridged
-
Overall
-
Performance
-
Story
In September 2014, a Chinese company that most Americans had never heard of held the largest IPO in history - bigger than Google, Facebook, and Twitter combined. Alibaba, now the world's largest ecommerce company, mostly escaped Western notice for over 10 years, while building a customer base larger than Amazon's and handling the bulk of ecommerce transactions in China. How did it happen? And what was it like to be along for such a revolutionary ride?
-
-
Not bad
- By Daniel on 09-12-15
By: Porter Erisman
-
The Reinventors
- How Extraordinary Companies Pursue Radical Continuous Change
- By: Jason Jennings
- Narrated by: Jason Jennings
- Length: 6 hrs and 10 mins
- Unabridged
-
Overall
-
Performance
-
Story
Eventually every job and every business will become irrelevant. According to Jason Jennings, the past few decades have seen unprecedented shifts: former third-world nations have transformed themselves into high-tech manufacturing powerhouses; technology has democratized business and increased competition in ways never before seen; and customers, used to getting exactly what they want when they want it, are no longer beholden to the corporate giants.
-
-
Good advice
- By Myers on 07-28-18
By: Jason Jennings
-
The Glitter Plan
- How We Started Juicy Couture for $200 and Turned It into a Global Brand
- By: Pamela Skaist-Levy, Booth Moore, Gela Nash-Taylor
- Narrated by: Rose Itzcovitz
- Length: 5 hrs and 58 mins
- Unabridged
-
Overall
-
Performance
-
Story
While working together at a Los Angeles boutique, Pamela Skaist-Levy and Gela Nash-Taylor became fast and furious friends over the impossibility of finding the perfect T-shirt. Following their vision of comfortable, fitted T-shirts, they set up shop in Gela’s one-bedroom Hollywood apartment with $200 and one rule: Whatever they did, they both had to be obsessed by it. Pam and Gela eventually sold their company to Liz Claiborne for $50 million, but not before they created a whole new genre of casual clothing that came to define California cool.
-
-
Elementary, at best
- By Laura P on 09-19-14
By: Pamela Skaist-Levy, and others
-
All In
- How Great Leaders Build Unstoppable Teams
- By: Mike Michalowicz
- Narrated by: Mike Michalowicz
- Length: 7 hrs and 39 mins
- Unabridged
-
Overall
-
Performance
-
Story
ALL IN is the pinnacle book in Mike Michalowicz's Entrepreneurship Simplified series, setting the standard for building high-performing teams in today’s challenging work environment. Whether dealing with remote work, flex schedules, or generational divides, ALL IN provides a proven framework for recruiting top talent, transforming underperformers into superstars, and cultivating a culture where every employee is as dedicated as an owner.
-
-
Outstanding
- By Lance Lawshe on 06-27-24
By: Mike Michalowicz
What listeners say about The Birth of a Brand
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
-
Overall
-
Performance
-
Story
- T. K. Tran
- 06-09-23
Great Story and Great Author
My time was well spent listening to the author talk about his business and his life.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- doobedoo
- 08-12-20
This real persons rags to riches story!
I read lots of books but this book is an intense, can't stop listening book. It takes you inside of what it was like to create a visionary brand while having to run uphill for the entire journey. The lessons are endless and so are the experiences. The author almost died, check it out!
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Jennifer Horspool
- 08-17-23
Great for any struggling entrepreneur
Brian is adorable, authentic, real and shares the nitty gritty of the true roller coaster of entrepreneurship. Greatest takeaway: no matter what. Keep going.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- KasiaHP
- 06-07-22
Transferable knowledge
Even though I work for a different industry, the process of building a brand is always similar. Many lessons can be taken from this book, especially for entrepreneurs who have just started their business. And now finally I know that I should buy a pair of UGGs 😎
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- theresa
- 05-03-23
just bought some UGGs :) lol
I just bought my first UGGs :) lol Great message about perseverance. Enjoyable story telling.
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!
-
Overall
-
Performance
-
Story
- Kitty
- 06-17-23
There Are No Overnight Successes...Great Story!
As an entrepreneur, sometimes one thinks their problems are unique. In this book, told in such an interesting and unique way, Brian explains the headaches, heartaches, and speed bumps when birthing a brand. The author reads this and brings it to life. Kept me interested and waiting for the next thing with every chapter. My favorite part was that as he told the story, he added "sidebars" where he would break from the story and tell an "aha" or learning that came along in that interest. I have two pages of notes! So relatable and so many take aways! Highly recommend!
Something went wrong. Please try again in a few minutes.
You voted on this review!
You reported this review!