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Green to Gold
- How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
- Narrated by: Fred Stella
- Length: 10 hrs and 54 mins
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Publisher's summary
Green to Gold is written for executives at every level and for businesses of all kinds and sizes. Esty and Winston guide leaders through a complex new world of resource shortfalls, regulatory restrictions, and growing pressure from customers and other stakeholders to strive for sustainability. With a sharp focus on execution, Esty and Winston offer a hard-hitting yet inspiring road map that companies can use to cope with environmental pressures and responsibilities while sparking innovation that will drive long-term growth.
Green to Gold is the new template for global CEOs who want to be good stewards of the Earth while simultaneously building the bottom line.
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Car Guys vs. Bean Counters
- The Battle for the Soul of American Business
- By: Bob Lutz
- Narrated by: Norman Dietz
- Length: 9 hrs and 36 mins
- Unabridged
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In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy. When Lutz got into the auto business in the early sixties, CEOs knew that if you captured the public's imagination with great cars, the money would follow.
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Opinionated and one-sided
- By Michael Parks on 06-23-11
By: Bob Lutz
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Who Says Elephants Can't Dance?
- Inside IBM's Historic Turnaround
- By: Louis V. Gerstner Jr.
- Narrated by: Edward Herrmann
- Length: 8 hrs and 29 mins
- Unabridged
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In 1990, IBM had its most profitable year ever. By 1993, the company was on a watch list for extinction, victimized by its own lumbering size, an insular corporate culture, and the PC era IBM had itself helped invent.
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Moderate Start, Picks up FAST!
- By Art H on 02-08-05
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What to Do When Machines Do Everything
- How to Get Ahead in a World of AI, Algorithms, Bots, and Big Data
- By: Malcolm Frank, Paul Roehrig, Ben Pring
- Narrated by: Eric Jason Martin
- Length: 7 hrs and 28 mins
- Unabridged
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What to Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on artificial intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans, it raises profound questions on the future of work and how companies compete.
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Assumes that machine learning will grow very slow
- By Nathan Burnham on 05-06-17
By: Malcolm Frank, and others
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The Wide Lens
- A New Strategy for Innovation
- By: Ron Adner
- Narrated by: Walter Dixon
- Length: 6 hrs and 19 mins
- Unabridged
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How can great companies do everything right - identify real customer needs, deliver excellent innovations, beat their competitors to market - and still fail? The sad truth is that many companies fail because they focus too intensely on their own innovations, and then neglect the innovation ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners - some visible, some hidden - deliver on their promises, too.
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Great book
- By Kindle Customer on 12-25-21
By: Ron Adner
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Design to Grow
- How Coca-Cola Learned to Combine Scale and Agility (And How You Can Too)
- By: David Butler, Linda Tischler
- Narrated by: Peter Berkrot
- Length: 6 hrs and 18 mins
- Unabridged
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In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world's largest companies. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor Linda Tischler, use case studies to show how this works at Coca-Cola - and how other companies can use the same approach to grow their business. This audiobook is a must for managers inside large corporations as well as entrepreneurs just getting started.
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Great content, difficult narration
- By nicholas hork on 05-06-15
By: David Butler, and others
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Playing to Win
- How Strategy Really Works
- By: Roger L. Martin, A.G. Lafley
- Narrated by: LJ Ganser
- Length: 7 hrs and 9 mins
- Unabridged
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Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
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The P&G Story
- By lniles on 04-14-15
By: Roger L. Martin, and others
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The Method Method
- Seven Obsessions That Helped Our Scrappy Start-up Turn an Industry Upside Down
- By: Eric Ryan, Adam Lowry, Lucas Conley
- Narrated by: Sean Pratt, Eric Ryan, Adam Lowry
- Length: 8 hrs and 14 mins
- Unabridged
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An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever.
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Wow!!!!!
- By SPICELY ORGANIC SPICES on 03-19-17
By: Eric Ryan, and others
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Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- By: Carter Reum, Courtney Reum
- Narrated by: Carter Reum
- Length: 6 hrs and 55 mins
- Unabridged
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Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
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A must read for start ups
- By Dave on 02-09-18
By: Carter Reum, and others
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No Ordinary Disruption
- The Four Global Forces Breaking All the Trends
- By: Richard Dobbs, James Manyika, Jonathan Woetzel
- Narrated by: Grover Gardner
- Length: 8 hrs and 18 mins
- Unabridged
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In No Ordinary Disruption, the directors of the McKinsey Global Institute, the flagship think tank of the world's leading consulting firm, McKinsey & Company, dive deeply behind current headlines to analyze the key forces transforming the global economy over the next two decades - and most importantly, to explain what business and government leaders need to do to reset their intuitions and take advantage of the disruptions ahead.
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Good performance, so-so content
- By Vignesh Krishnan on 08-28-16
By: Richard Dobbs, and others
What listeners say about Green to Gold
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- jd
- 04-02-13
Dry, repetitive, and shallow, but some good info
This book is essentially written to convince "single bottom line" companies, especially multinationals, that they can reduce their environmental footprint and still make a profit. In fact, the premise of the book is that, in the future, this is the *only* way they will make a profit. Though I agree with this premise, I think the end result of this book is that it paints too bright of a picture of multinational companies by only looking at one aspect of them and it does so in an unnecessarily verbose way.
For example, the book talks about some good work McDonalds has done to reduce its environmental footprting. Yet the authors completely ignore that the entire business model of McDonalds -- to create cheap, unhealthy food which exploits the externalization of the true cost of fossil fuels via Big Ag and Big Oil and promotes a car-centric urban design all while destroying local restaurants -- is problematic. After touting systems-level consideration of environmental issues, which indeed is critical, the authors violate this very premise and only look at one aspect of a company while ignoring all the other aspects. Another example company that the author's literally paint a halo on is BP. They talk about how BP is spending all this money on renewables yet mostly ignore that it is less than 1% of their total expenses. Sure, it's better than nothing, but I don't think we should be holding companies like BP up as the standard (or "green waveriders", as the author's call them). That's like rewarding people for not stealing.
The book is very repetitive and hence long and somewhat dry. I feel like the same info could be said in half the length. Finally, the book seems a bit outdated since a lot has happened since it was written: financial crash, BP oil spill in the Gulf, proliferation of hybrids, etc.
All this being said, if part of your job is making a large company more sustainable, this is worth reading. There are some good tools and ideas in here, especially if you will be having to speak to execs who primarily care about profit. Also check out Senge's "The Necessary Revolution", though I find them both quite overlapping.
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- CWB#801
- 01-11-19
engaging and valuable
aside from being a love letter to BP this is a useful guide for mid management to the C Suites. full of specifics and strategies. I especially appreciate the time spent on intangibles and public feelings vs. facts. if you live on earth this should be in your library.
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Overall
- G
- 06-16-11
You must be interested in the subject
The perfect candidate for this book is the leader that wants to sell the idea of going green.
It reads like an advertisement for the need for business leaders to go green, giving plenty of examples of companies that did it. It's not a manual to profit from the green wave, but more of an exhortation to join it, and explaining how to do it right. The "green to gold" postulate is that "if other companies went green and kept making money, so can you". I don't know how they manage to fill 9 hours of content in this.
The narrator is good and so is the recording quality. His emotion is a little too enthusiastic and upbeat at times. I think a more serious narrator would make this easier to listen.
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