
Hardcore Inventing
Invent, Protect, Promote, and Profit From Your Ideas
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Narrated by:
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Erik Synnestvedt
Based on the author’s experience in the world of inventing and promotion, Hardcore Inventing offers the kind of advice you can only learn from experience: how to developing an idea into an invention, how to build a prototype for show, how to safeguard intellectual property, how to market both strategically and in “guerilla" mode, how find investors, and much more. And all of that is based on his IP 3 Tacitical Method which breaks everything down to Invent, Protect, Promote, and Profit.
©2009 Rob Yonover and Ellie Crowe (P)2013 Audible, Inc.Listeners also enjoyed...




















Editorial reviews
Ever had a great idea but weren't sure what to do with it? Hardcore Inventing: Invent, Protect, Promote, and Profit from Your Ideas is a perfect mentor text for any aspiring inventor. Using the IP3 strategy, Robert Yanover and Ellie Crowe lay out the path to innovation and fortune, even explaining complicated ideas like intellectual property protection. Erik Synnestvedt performs this useful manual with aplomb. Synnestvedt is perfect, his orderly narration brings clarity and levity to this this how-to essential.
Good information. Exactly what I was looking for.
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Alright Book, Decent Information, Bad Narration
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I particularly like all of the personal anecdotes from the author, like information about why one of his prototypes worked well and why another one didn’t. I also appreciate the many success stories from individuals who shared their experiences of licensing and venturing their products and ideas.
In my opinion, every inventor should add this to their must read list.
An outstanding book for inventors/founders
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Great info
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Useful with many excellent examples
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Awesome!
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Good solid information for aspiring inventors
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Would you listen to Hardcore Inventing again? Why?
Yes, there is a lot of useful advice.Any additional comments?
This book is well written and narrated. To write a book on the invention process, is quite difficult. I have found that most of the books in this genera over simplify and over generalize the process. The authors beautifully blend practical real life stories with concepts of invention, patenting, and bringing your invention to market. This not only motivates the reader but also helps the reader understand the lessons for success.Best Invention/Patent/Business Book I’ve Read
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The narrator, however, made listening to it an absolute chore. I would have turned it off if I wasn't determined to hear the content of the book. The narrator has a robotic cadence devoid of any emotion. Every story or joke was told without any inflection or warmth, which ruined the intended effect of the author. Additionally, the narrator's robotic reading was worsened by the moaning or groaning of the last syllable of every sentence. He made the ending syllable of almost every sentence two or three syllables long. I had to keep stopping and switching to music just to make it through.
Great book, bad narration
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Found more than what I expected.
Glad this book found me!
PRICELESS KNOWLEDGE.
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