
Influence
Mastering Life's Most Powerful Skill
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Narrated by:
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Kenneth G. Brown
Don't just let influence just happen to you. Instead, take charge of your life by grasping the science behind how influence works and by strengthening your own skills at using it to your advantage. In this dynamic 12-lecture series, you'll discover how to tap into the hidden powers of influence - and use these powers to enhance your life in ways you never thought possible.
Using clear and accessible language, Professor Brown teaches you how and why influence works. You'll explore the four key factors involved in influence attempts; delve into exciting psychological and sociological research and experiments; ponder the ethics surrounding influence by studying the lives of historical leaders (and despots); get solid tips for becoming more influential; and hone your skills with simple exercises for everyday living. By the final lecture, you'll be able to harness the power of influence at home, at work, at the store, in your social life, and anywhere else you may need it.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
©2013 The Great Courses (P)2013 The Teaching Company, LLCListeners also enjoyed...




















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I loved the simple explanation given by Dr. Brown
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The Dark side of Influence
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Interesting lecture series
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esmedia.co
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The lectures include practical exercises that can be applied in the organization. As a researcher myself, I appreciate that the author shared original research, names of the studies, etc. so we can review on our own. It is reassuring the work presented here is centered on a solid body of research. Great course!
Influence
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Insightful and engaging
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Possibly the most useful lecture I've heard so far
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I enjoyed listening and learning
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Probably one of the best.
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enjoyed most of the book
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