Persuade
The 7 Empowering Laws of the SalesMaker
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Narrated by:
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Scott Hogle
About this listen
Becoming a persuasive salesperson requires the salesmaker to win others relationally in order to persuade them financially. To be successful, it's not enough to sell your product - you must sell yourself. Persuade is a playbook with essential information to help you connect quicker, communicate confidently, and close more sales.
If you do everything right during the sale but don't close the sale, you will find this audiobook invaluable. Persuade is a "closers" roadmap that will help you effectively move customers through the seven stages of the sale. Learn how to close deals with a natural ease which comes easy to people who use this system.
Top salespeople become the best because they learn from the best. The author includes insightful intelligence from sellers and executives at Facebook, Google, iHeart Radio, Amazon, New York Life, Hawaiian Airlines, Dell EMC, Microsoft Xbox, Clear Channel Airports, and Zillow, who share stories and case studies on how they deploy the powers of persuasion.
If your success is determined by your ability to move people to decision, you will grow in your confidence to communicate, connect, and persuade.
©2017 Scott Hogle (P)2018 Made for Success, Inc.Listeners also enjoyed...
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As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.
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recycles a lot of common info
- By roland on 04-18-17
By: Mark Hunter CSP
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
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The Lost Art of Closing
- Winning the Ten Commitments That Drive Sales
- By: Anthony Iannarino
- Narrated by: Anthony Iannarino
- Length: 5 hrs and 9 mins
- Unabridged
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Anthony Iannarino has a different approach to closing geared to the new technological and social realities of our time. In The Lost Art of Closing, he proves that the final commitment can actually be one of the easiest parts of the sales process - if you've set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.
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gems buried in fluff
- By Andrey Norin on 04-13-18
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Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- By: Brian Signorelli
- Narrated by: Kevin Stillwell
- Length: 7 hrs and 14 mins
- Unabridged
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Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
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Should be titled sales and sales management 101
- By James on 12-11-23
By: Brian Signorelli
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The Power of Presence
- Unlock Your Potential to Influence and Engage Others
- By: Kristi Hedges
- Narrated by: Karen Saltus
- Length: 7 hrs
- Unabridged
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Everyone recognizes leaders with "presence." They stand out for their seemingly innate ability to command attention and inspire commitment. But what is this secret quality they exude, exactly? Executive and CEO coach Kristi Hedges demystifies this elusive trait, revealing that leadership presence is the intersection of outward influencing skills and internal mental conditioning. Using her I-Presence model, the author shows how anyone-regardless of position or personality-can strengthen their impact.
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Useful Information, Robotic Presentation
- By Jennifer L. Sullivan on 04-22-15
By: Kristi Hedges
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Die Empty
- Unleash Your Best Work Every Day
- By: Todd Henry
- Narrated by: Todd Henry
- Length: 5 hrs and 30 mins
- Unabridged
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Most of us live with the stubborn idea that we'll always have tomorrow to do our most important and valuable work. We fill our days with frantic activity, bouncing from task to task, scrambling to make deadlines and chase the next promotion. But by the end of each day we're often left asking ourselves "did the work I do today really matter?" We feel the ticking of the clock, but we're stuck in first gear, unsure of the path forward and without a road map to guide us.
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Deeeeep sigh. And a tired one at that.
- By Oliver Nielsen on 12-25-13
By: Todd Henry
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What Do You Really Want for Your Children?
- By: Dr. Wayne W. Dyer
- Narrated by: Dr. Wayne W. Dyer
- Length: 4 hrs and 12 mins
- Unabridged
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Questioning thousands of parents and educators, Dr. Wayne Dyer learned firsthand what people really want for their children. They don't particularly want their kids to go to fancy schools, acquire riches, or live "the good life". They do want them to have personal integrity and high self-esteem, and to grow up with love and peace in their hearts. Children raised the Wayne Dyer way feel useful and needed. They are inner- rather than outer-directed. They live a stress-free life naturally, without resorting to drugs.
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Deaply helpful
- By Dominique on 04-28-15
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The High-Potential Leader
- How to Grow Fast, Take on New Responsibilities, and Make an Impact
- By: Ram Charan, Geri Willigan
- Narrated by: Bob Reed
- Length: 5 hrs and 48 mins
- Unabridged
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Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
- By Niel on 06-23-19
By: Ram Charan, and others
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Exactly Where to Start
- The Practical Guide to Turn Your Big Idea into Reality
- By: Phil M. Jones
- Narrated by: Phil M. Jones
- Length: 1 hr and 46 mins
- Unabridged
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Exactly Where to Start is a playbook for everyone with a great idea, everyone with a goal in mind, and everyone with a specific destination but no journey. This book coaches you through the journey with precise, actionable steps that help you take that all-important first leap and keep the momentum going. Discard the distractions, break through the overwhelm, and get going for real with this real-world blueprint for turning your vision into reality.
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Exactly what I was looking for
- By Anonymous User on 01-06-19
By: Phil M. Jones
What listeners say about Persuade
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Troy Sanders
- 12-06-21
Easy listening
Great info. Timely and helpful. Easy to listen to. Very interesting. Audio was great.
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- Qine
- 12-07-21
Music?
The intro was very long and there was a MUSIC TRACK through it. Impossible to listen to on 2x speed… and it’s too much fluff for me. I would rate it a 1 but since I have barely listened in, the music and fluff (too much introductory words) made me give up, so maybe it gets better after chapter 4.
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- Anonymous User
- 10-18-22
Music? Why?
There’s music throughout the audiobook. It’s bad. Not a big fan. Would be a great audiobook without the music.
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- Helpfull Hawaiian
- 12-30-19
Learn how to sell while being a great human.
Some how Mr. Hogle figured out a way to show you a new perspective on sales mixed in with personal improvement. I have read many books on self improvement. Over 15 Brian Tracy books, Anthony Robbins, Zig Ziglar to mention a few. The Author created 7 foundations with exceptional detail on how to apply them to your life in a way that I have personally never heard before.
The Christian foundation that flows through this book, keeps you grounded on being a good human while a great businessman and salesman.
I am very grateful that this books was written. Mr. Hogle is a inspiration who has helped form my life.
God bless him & his work. .He is a blessing to us.
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3 people found this helpful
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- D
- 12-01-21
Great book, production a little less than perfect
The reader seemed to read too fast and not really pause between sections/headlines. I had to rewind a lot to get everything.
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- John Bates
- 09-07-23
Powerful and practical
I’ve been in sales for 13 years and this is one of the most practical audiobooks I’ve listened to
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- Anonymous User
- 08-04-21
ABSOLUTELY AWESOME
It was a great learning experience listening to this book. Listening to it is helping me to tap into my inactivated potential. Thanks.
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- MZF
- 05-03-21
precise with a quick pace
massive amount of content. some you will be well versed in and others that will strike a refresh within. like all other books, it will be especially important to read this one over and over. use the C-I-A principle to make change/progress right away. practice in the uncomfortable and take ownership of all outcomes. worth the read.
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- Amazon Customer
- 01-31-24
Extremely informative
The breakdown and examples paint a clear picture. Definitely a book to take notes on.
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- Del
- 06-01-19
There are good reminders but nothing new.
The audio book's production and read are well above average and I heard few mistakes in the read. Unfortunately, there is nothing new. It is just derivative of everything else out there repacked and gimmicked into "seven [alkward] laws."
I can summarize sales - Trust your gut and be likable first - then ask questions that allow people to come to their own conclusions based on your offerings. That's pretty much it.
The author missed this but, the more you talk, the higher probability you say something objectionable. When you let them talk, your likability goes way up. Because they said it (whatever "it" was) - everything they say, they agree with (surprise). He takes way too much time and over-complicates the painfully obvious. They all do, all the gurus of the secret hidden mysteries of sales.
Sales is nothing more than being a good listener and rephrasing your statements as questions when you need to steer the interaction towards your products or services.
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7 people found this helpful