
Sell Without Selling Out
A Guide to Success on Your Own Terms
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Narrated by:
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Andy Paul
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By:
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Andy Paul
Forget everything you learned about selling.
Persuasion is not a sales skill - it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by listening to what your buyers really want?
In Sell Without Selling Out, global sales guru, top podcaster, and entrepreneur Andy Paul shows you how to take charge of your own career without selling out to outdated, ineffective sales methods. He reveals the four Sell In pillars that are the indispensable instruments of selling: Connection, Curiosity, Understanding, Generosity. Everything else is mostly a combination of product features, technical specifications, and pricing, which your buyers can get from the internet. What they seek (and deserve) can only come from you: the human seller.
If you’ve been told you need to be more “salesy” to get ahead in your career, you need this book.
#DeathToSalesy
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2022 Andy Paul (P)2022 Andy PaulListeners also enjoyed...




















Critic reviews
"Brilliant, funny, painfully true, pointed, and powerful. I could not put it down. Sell Without Selling Out is an instant classic. Andy Paul outlines exactly why top sales pros are successful year after year, and how they do it with high integrity while being true to themselves. Want to guarantee your future sales success as an engaged, caring, empathetic, and trustworthy seller who is focused on the customer outcome? Read and implement Andy’s wisdom." (Mike Weinberg, best-selling author of New Sales. Simplified. and Sales Management. Simplified)
"With Sell Without Selling Out, Andy Paul has written the new How to Win Friends and Influence People. This book is filled with rock-solid advice and tips on how you can achieve your goals by becoming a human-centered salesperson." (Jill Konrath, best-selling author of SNAP Selling and More Sales, Less Time)
"I've been waiting for a book that puts curiosity and humanity at the heart of the sales process. At last, here it is." (Michael Bungay Stanier, best-selling author of The Coaching Habit)
not the same old
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Thanks Andy.
A great listen & read
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He gives relevant examples to each principle.
If you are new to sales or have been in sales for years, you will find value.
I will listen to this again and again.
Great listen 🎧 For Enterprise selling
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This shared real ways to stick out from the crowd that are actionable and realistic to execute.
Solid Gold For Anyone Serious About Helping Others
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He equates Sales to being more of a Trusted Advisor/Consultant. It's important not to be too "salesy" but to understand our buyer and their needs.
I highly recommend this book to anyone that is new to Sales, in particular SaaS and people in the BDR/SDR/AE function.
Andy Paul is a great advocate for SaaS sellers!
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A departure from most sales books
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Great insights!
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Refreshing read. About being more not just doing more. Spend more time listening and less time over thinking. I walked away with some really great actions.
Refreshing and Encouraging.
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Whether you are new to sales or a seasoned vet who has seen some things this book is worth the read or listen, multiple times…
The first 8-10 minutes of chapter 10 would be arguably one of the greatest Ted talks on sales ever given.
Sometimes while listening to sales books you have an ahah moment, like this dude gets it.
I felt that way throughout this man’s thought process.
Listen to his podcasts, follow him on LinkedIn…
This, this is the way.
Diaries of a living legend
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The one thing
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