Rebranding Christianity
When the World’s Most Important Brand Loses Its Way
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Narrated by:
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Jeff Jones
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Greg Holmes
About this listen
Christianity is known for a lot of things these days. Labeled as intolerant or hateful, the true heart of the Christian faith has been buried underneath an onslaught of bad attention and bad press. We’ve failed our brand.
In John 13, Jesus gave us the brand—radical love. Christians are known for many things today, but love is not one of them. In Rebranding Christianity, Pastor Jeff Jones and professional marketer Mike Hogan combine their experience to provide a fresh new perspective on the Christian faith, how it has strayed from its true intention, and how to reclaim it. Interwoven with case studies of the most trusted and hated brands, Jones and Hogan break down how brands lose the trust of their audience and how that trust can be regained.
It’s time for Christianity to return to its true intention. It’s time for a rebrand.
©2023 Jeff Jones (P)2023 Jeff JonesListeners also enjoyed...
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Stay Salt
- The World Has Changed: Our Message Must Not
- By: Rebecca Manley Pippert
- Narrated by: Sarah Zimmerman
- Length: 6 hrs and 59 mins
- Unabridged
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The world has changed in so many ways, and many of us no longer feel confident when it comes to evangelism, especially with the rise of hostility toward Christian points of view. Keeping quiet is becoming our default position. Yet the world has not changed in one way: It still needs Jesus. Renowned evangelist Becky Pippert draws on decades of conversations about Christianity around the world to call and equip ordinary Christians to share Jesus through their ordinary day-to-day conversations.
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Best book on relational evangelism I’ve read
- By Mike on 07-08-20
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No Perfect People Allowed
- By: John Burke
- Narrated by: Tom Casaletto
- Length: 12 hrs and 36 mins
- Unabridged
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How do we live out the message of Jesus in today’s ever-changing culture? The church is facing its greatest challenge - and its greatest opportunity - in our postmodern, post-Christian world. God is drawing thousands of spiritually curious “imperfect people” to become his church - but how are we doing at welcoming them? No Perfect People Allowed shows you how to deconstruct the five main barriers standing between emerging generations and your church by creating the right culture.
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No Perfect People Allowed
- By Robin on 04-19-09
By: John Burke
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Intensional
- Kingdom Ethnicity in a Divided World
- By: D.A. Horton
- Narrated by: D.A. Horton
- Length: 4 hrs and 14 mins
- Unabridged
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When it comes to the ethnic divisions in our world, we speak often of seeking racial reconciliation. But at no point have all ethnicities on Earth been reconciled. Animosity, distrust, and hostility among people from various ethnicities have always existed in American history. Even in the church, we have often built walls to divide God’s people from each other. In Intensional, pastor D. A. Horton steps into the tension to offer vision and practical guidance for Christians longing to embrace our Kingdom ethnicity, combating the hatred with the hope of Jesus Christ.
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Loved Every Moment!
- By Marqus Rose on 02-26-21
By: D.A. Horton
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Strangers in a Strange Land
- Living the Catholic Faith in a Post-Christian World
- By: Charles J. Chaput
- Narrated by: Jonathan Davis
- Length: 9 hrs and 17 mins
- Unabridged
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From Charles J. Chaput, author of Living the Catholic Faith and Render unto Caesar, comes Strangers in a Strange Land, a fresh, urgent, and ultimately hopeful treatise on the state of Catholicism and Christianity in the United States. America today is different in kind, not just in degree, from the past. And this new reality is unlikely to be reversed.
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A Must Read
- By CFletcher on 07-04-17
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The Immoral Majority
- Why Evangelicals Chose Political Power Over Christian Values
- By: Ben Howe
- Narrated by: Marc William
- Length: 8 hrs and 55 mins
- Unabridged
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In 2016, writer and filmmaker Ben Howe found himself disillusioned with the religious movement he’d always called home. In the pursuit of electoral victory, many American evangelicals embraced moral relativism and toxic partisanship. Whatever happened to the Moral Majority, who headed to Washington in the ’80s to plant the flag of Christian values? Where were the Christian leaders that emerged from that movement and led the charge against Bill Clinton for his deception and unfaithfulness?
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An atheist appreciation of this book
- By Anonymous User on 08-13-19
By: Ben Howe
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The Conviction to Lead
- 25 Principles for Leadership that Matters
- By: Albert Mohler
- Narrated by: Dave Courvoisier
- Length: 5 hrs and 53 mins
- Unabridged
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Change the way you think about leadership. At the age of 33, Dr. Albert Mohler became the youngest president in the 153-year history of the Southern Baptist Theological Seminary. He was the driving force behind the school’s transformation into a thriving institution with an international reputation characterized by a passionate conviction for truth. In the process, he became one of the most important and prominent Christian voices in contemporary culture. What will it take to transform your leadership? Effective leaders need more than administrative skills and vision.
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Great tools for all leaders - Christian or not
- By Ivan Mills on 02-01-13
By: Albert Mohler
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Rebuilt
- Awakening the Faithful, Reaching the Lost, Making Church Matter
- By: Michael White, Tom Corcoran
- Narrated by: Michael White, Tom Corcoran
- Length: 8 hrs and 9 mins
- Unabridged
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Drawing on the wisdom gleaned from thriving mega-churches and innovative business leaders while anchoring their vision in the Eucharistic center of Catholic faith, Fr. Michael White and lay associate Tom Corcoran present the compelling and inspiring story to how they brought their parish back to life. Rebuilt is a story of stopping everything and changing focus. When their parish reached a breaking point, Fr. Michael White and lay associate Tom Corcoran asked themselves how they could make the Church matter to Catholics.
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Don't Do What's Suggested Unless You Will OWN IT.
- By Julia S on 02-06-18
By: Michael White, and others
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Rethink Your Self
- The Power of Looking Up Before Looking In
- By: Trevin Wax
- Narrated by: Trevin Wax
- Length: 4 hrs and 21 mins
- Unabridged
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Follow your heart. You do you. You are enough. We take these slogans for granted, but what if this path to personal happiness leads to a dead end? In Rethink Your Self, Trevin Wax encourages you to rethink some of our society’s most common assumptions about identity and the road to happiness. Most people define their identity and purpose by first looking in (to their desires), then looking around (to express their uniqueness), and finally - maybe - looking up (to add a spiritual dimension to life). Rethink Your Self proposes looking up before looking in.
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Look up!
- By John on 02-28-23
By: Trevin Wax
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A New Kind of Christianity
- Ten Questions That Are Transforming the Faith
- By: Brian D. McLaren
- Narrated by: Sean Pratt
- Length: 11 hrs and 10 mins
- Unabridged
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We are in the midst of a paradigm shift in the church. Not since the Reformation five centuries ago have so many Christians come together to ask whether the church is in sync with their deepest beliefs and commitments. These believers range from evangelicals to mainline Protestants to Catholics, and the person who best represents them is author and pastor Brian McLaren. In this much anticipated book, McLaren examines ten questions facing today's church - questions about how to articulate the faith itself, the nature of its authority, who God is....
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Clear, Careful, Considerate Confrontation
- By Celia on 09-10-12
By: Brian D. McLaren
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Befriend
- Create Belonging in an Age of Judgment, Isolation, and Fear
- By: Scott Sauls
- Narrated by: Dean Gallagher
- Length: 6 hrs and 22 mins
- Unabridged
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Is real friendship too risky? We live in a world where real friendship is hard to find. Suspicious of others and insecure about ourselves, we retreat into the safety of our small, self-made digital worlds. Tragically, even the church can become a place that reinforces this isolation. Jesus models a much richer vision of friendship. Scott Sauls, pastor and teacher, invites you to see the breadth of Christ's love in this audiobook, Befriend.
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Great post election therapy.
- By Manoli on 12-20-16
By: Scott Sauls
What listeners say about Rebranding Christianity
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Teresa C.
- 03-25-24
Good reminder
While this book isn’t revolutionary it is a good assessment of where western Christianity is at and the challenges we face of our own making. It’s a reminder to live out life living like Jesus.
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- yeni
- 09-25-23
Great Inspiration for Christians to Love the Way Jesus Did
Jesus loved people radically and He wanted His followers to love others the way He did. That’s a great challenge and something today most people crave for. In today’s culture, there is so much animosity and negativity. This type of love will change everything. I am personally challenged to love others radically.
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- Lisa James
- 09-25-23
A much-needed message for this time!
Thank you, Pastor Jeff, for reigniting my desire to love like Jesus!! Your work here has inspired me to seek His grace once again and to become a part of this new and desperately needed movement! Having stepped away from the church over the last decade, I too look forward to what the church will become in the coming years.
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- C. Ransom
- 11-07-23
Rethinking Our Brand
This is a very thoughtful book. A lot of opportunities for introspection about how others perceive Christianity and how as Christian’s we can learn to love others well.
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