Rethink Audiobook By Steven Poole cover art

Rethink

The Surprising History of New Ideas

Preview

Try for $0.00
Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

Rethink

By: Steven Poole
Narrated by: Simon Mattacks
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $25.00

Buy for $25.00

Confirm purchase
Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel

About this listen

A brilliant and groundbreaking argument that innovation and progress are often achieved by revisiting and retooling ideas from the past rather than starting from scratch - from The Guardian columnist and contributor to The Atlantic.

Innovation is not always as innovative as it may seem. This is the story of how old ideas that were mocked or ignored for centuries are now storming back to the cutting edge of science and technology, informing the way we lead our lives. This is the story of Lamarck and the modern-day epigeneticist whose research vindicated his mocked 200-year-old theory of evolution; of the return of cavalry use in the war in Afghanistan; of Tesla's bringing back the electric car; and of the cognitive scientists who made breakthroughs by turning to ancient Greek philosophy.

Drawing on examples from business to philosophy to science, Rethink shows what we can learn by revisiting old, discarded ideas and considering them from a novel perspective. From within all these rich anecdotes of overlooked ideas come good ones, helping us find new ways to think about ideas in our own time - from out-of-the-box proposals in the boardroom to grand projects for social and political change.

Armed with this picture of the surprising evolution of ideas and their triumphant second lives, Rethink helps you see the world differently. In the best-selling tradition of Malcolm Gladwell, Poole's new approach to a familiar topic is fun, convincing, and brilliant - and offers a clear takeaway: if you want to affect the future, start by taking a look at the past.

©2016 Steven Poole (P)2016 Brilliance Audio
History Modern Philosophy Sociology World War
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about Rethink

Average customer ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    8
  • 4 Stars
    8
  • 3 Stars
    4
  • 2 Stars
    0
  • 1 Stars
    1
Performance
  • 4 out of 5 stars
  • 5 Stars
    8
  • 4 Stars
    7
  • 3 Stars
    3
  • 2 Stars
    0
  • 1 Stars
    1
Story
  • 4 out of 5 stars
  • 5 Stars
    7
  • 4 Stars
    7
  • 3 Stars
    4
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

The Favorite Book in my Audible Library

I keep going back to this book and it seems more prescient each time. Not easy in a world constantly flooded with unsifted information. Anyone interested in a truly objective view of modern thought will enjoy it.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!