The Idea Is the Easy Part Audiobook By Brian Dovey cover art

The Idea Is the Easy Part

Myths and Realities of the Startup World

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The Idea Is the Easy Part

By: Brian Dovey
Narrated by: Tim Andres Pabon
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About this listen

Venture capitalist Brian Dovey offers listeners a personal, humorous, story-driven compendium of practical advice for navigating the risky entrepreneurial journey.

The Idea Is the Easy Part counters widespread myths of failure and success with lessons learned from Dovey’s decades of hands-on experience.

Today’s entrepreneurs can earn celebrity and billionaire status. Our books, movies, and TV shows seem to say that with a big idea and a jazzy elevator pitch, anyone can quickly earn funding for their own startups and achieve massive financial success. In these stories, a brilliant initial idea—and the funding you’ll easily acquire—are all you need.

The reality, however, is vastly different. Getting funding is incredibly hard, and success depends on many factors, strategies, and decisions.

Between serving as the president of the company that developed the groundbreaking EpiPen, bringing entrepreneurship to a Fortune 500 company as president, working in venture capitalism for several decades, and being involved in the development of nearly three hundred startups, Brian Dovey is well acquainted with entrepreneurship—its reality as well as its mythology. In The Idea Is the Easy Part, Dovey busts common myths about entrepreneurship and lays out an enthusiastic but realistic guidebook for aspiring entrepreneurs to make better decisions at every stage of the entrepreneurial process.

The Idea Is the Easy Part is a reliable guide to navigating the entrepreneurial waters, replacing today’s misleading notions with objective and actionable advice.

©2023 Brian Dovey (P)2023 G&D Media
Business Development & Entrepreneurship Career Success Entrepreneurship Business
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Great Framework and Insight

This book was recommended by a client who knew Brian. I am part of a new startup, that is trending toward approaching VC's for additional funding. Perfect timing, and a tremendous listen. I only wish I knew about it sooner, so that I could've met Brian himself to further the discussion. Brian's "legacy" is totally worth the listen!

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Full of Insights Illustrated with Great Stories

Anyone who wants to be an entrepreneur, wants to work closely with entrepreneurs, wants to invest in great entrepreneurs, or is already an entrepreneur who wants to be inspired should read this book. While the majority of the authors investments were in the healthcare industries, the learnings and stories are definitely not limited to implementing in healthcare. I personally started a company that is completely unrelated to healthcare - a mobile app that identifies songs. As I listened to this book I thought how applicable these lessons and stories were relative to my experience as well. Definitely check out this book!

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