The Maruti Story
How a Public Sector Company Put India on Wheels
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Narrated by:
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Anuj Datta
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By:
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Seetha
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R.C. Bhargava
About this listen
A story that proves that Indians when empowered can change the course of history...
The targets were stupendous and considered unachievable by almost everyone. Slightly over two years to find a suitable partner, finalize all legal documentation, get governmental approval to these agreements as well as to the investment proposals, build a factory, develop a supplier base to meet localization regulations, create a sales and service network, and develop and launch a peoples car that would sell 100,000 a year, in a sector where Indian expertise was limited. And to do this as a public sector company, having to follow all governmental systems and procedures, and having to please both its masters in the government and Suzuki Motor Corporation.
However, the Maruti project succeeded, and in ways that were unimaginable in 1983. The car revolutionized the industry and put a country on wheels. Suddenly, ordinary middle-class men and women could aspire to own a reliable, economical and modern car, and the steep sales targets were easily met. Twenty-six years later, the company, now free of government controls and facing competition from the worlds major manufacturers who have entered the Indian market, still leads the way. Not only that, cars made by Maruti can be seen in all continents.
By any yardstick, it is an incredible story, involving grit, management skill and entrepreneurship of a high order. R.C. Bhargava, who was at the helm of the company, and is currently its chairman, co-writing with senior journalist and author Seetha, shows how it was done in this riveting account of a landmark achievement.
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Simplistic, lack of insights
- By D. Cameron on 05-24-21
By: Clayton M. Christensen, and others
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Africa Rise and Shine
- By: Jim Ovia
- Narrated by: David Applefield
- Length: 4 hrs and 8 mins
- Unabridged
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The road to success is rarely linear and never easy. But with courage, hard work, perseverance, and dedication to duty, Jim Ovia, founder and chairman of Zenith Bank, proves we can achieve the unthinkable. Jim has been called the Godfather of Banking by Forbes Africa. And this should be no surprise. In a time of tension between military and civilian regimes, periods of incredible economic instability, and a decaying infrastructure, Jim founded Zenith Bank in Nigeria.
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Very inspiring
- By Henry on 06-10-23
By: Jim Ovia
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Glory Lost and Found
- How Delta Climbed from Despair to Dominance in the Post-9/11 Era
- By: Seth Kaplan, Jay Shabat
- Narrated by: Joseph Durika
- Length: 25 hrs and 53 mins
- Unabridged
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Glory Lost and Found: How Delta Climbed from Despair to Dominance in the Post-9/11 Era tells the story of Delta's dramatic tumble into bankruptcy and how it climbed its way back to pre-eminence despite hurricane-force headwinds: high fuel prices, a hostile takeover bid, relentless competition, economic meltdowns, and geopolitical shocks.
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For Aviation Enthusiasts & the Business Industry
- By Striker on 03-24-17
By: Seth Kaplan, and others
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The Miracle
- The Epic Story of Asia's Quest for Wealth
- By: Michael Schuman
- Narrated by: Fred Stella
- Length: 14 hrs and 4 mins
- Unabridged
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Spanning nine countries, filled with heroic tales of bold decisions and self-sacrifice, and probing vast historical undercurrents, "The Miracle" takes readers inside private boardroom meetings, heated business negotiations, factory floors, and presidential cabinet sessions for a behind-the-scenes look at the events that shaped Asia's economic ascent - and will shape the world in the century to come.
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Packed with stories of both bussinesses and gov
- By Roman on 11-21-12
By: Michael Schuman
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The Tycoons
- How Andrew Carnegie, John D. Rockefeller, Jay Gould, and J. P. Morgan Invented the American Supereconomy
- By: Charles R. Morris
- Narrated by: William Hughes
- Length: 14 hrs and 34 mins
- Unabridged
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The modern American economy was the creation of four men: Andrew Carnegie, John D. Rockefeller, Jay Gould, and J. P. Morgan. They were the giants of the Gilded Age, a moment of riotous growth that established America as the richest, most inventive, and most productive country on the planet. Acclaimed author Charles R. Morris vividly brings these men and their times to life. The Tycoons tells the incredible story of how these four determined men wrenched the economy into the modern age, inventing a nation of full economic participation that could not have been imagined earlier.
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Good book wrong title
- By Hectoris on 10-06-16
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How Asia Works
- Success and Failure in the World's Most Dynamic Region
- By: Joe Studwell
- Narrated by: Nigel Patterson
- Length: 11 hrs and 46 mins
- Unabridged
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In How Asia Works, Joe Studwell distills extensive research into the economics of nine countries - Japan, South Korea, Taiwan, Indonesia, Malaysia, Thailand, the Philippines, Vietnam, and China - into an accessible narrative that debunks Western misconceptions, shows what really happened in Asia and why, and for once makes clear why some countries have boomed while others have languished.
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The best economic development book I’ve ever seen
- By Jay on 02-17-20
By: Joe Studwell
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The Dragon's Gift
- The Real Story of China in Africa
- By: Deborah Brautigam
- Narrated by: Pam Ward
- Length: 14 hrs and 45 mins
- Unabridged
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In the last few years, China's aid program has leapt out of the shadows. But China's tradition of secrecy about its aid fueled rumors and speculation, making it difficult to gauge the risks and opportunities provided by China's growing embrace. This well-timed book, by one of the world's leading experts, provides the first comprehensive account of China's aid and economic cooperation overseas. Deborah Brautigam tackles the myths and realities, explaining what the Chinese are doing, how they do it, how much aid they give, and how it all fits into their "going global" strategy.
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The Book Is Too Much To Digest
- By DING MING YING 丁明英 on 05-15-20
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The Strategist
- Be the Leader Your Business Needs
- By: Cynthia Montgomery
- Narrated by: Karen White
- Length: 6 hrs and 29 mins
- Unabridged
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Based on an acclaimed professor's legendary strategy course at Harvard Business School, The Strategist offers a radically new perspective on a leader's most vital role. "Are you a strategist?" That's the first question Cynthia Montgomery asks the business owners and senior executives from all over the world who participate in her highly regarded executive education course. It's not a question they anticipate, but by the time the program ends, they cannot imagine leading their companies to success without being - and living the role of - a strategist.
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Slow going with an odd narrative tone
- By Benson Bumpkin on 08-06-12
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The Lords of Strategy
- The Secret Intellectual History of the New Corporate World
- By: Walter Kiechel III
- Narrated by: Robertson Dean
- Length: 11 hrs and 46 mins
- Unabridged
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Imagine running a business without a strategy. It would be akin to driving blindfolded, to building a house without a blueprint. The concept of strategy changed all that, paving the way for the creation of the modern corporate world. The Lords of Strategy provides listeners with a deeper understanding of the world they compete in, and a sharper eye for what works — and what doesn’t — when forging strategy.
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Super Book of Narrow Interest
- By Roy on 08-23-10
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Dealing with China
- An Insider Unmasks the New Economic Superpower
- By: Henry M. Paulson
- Narrated by: Kevin Stillwell
- Length: 18 hrs and 31 mins
- Unabridged
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When Hu Jintao, China's then vice president, came to visit the New York Stock Exchange and Ground Zero in 2002, he asked Hank Paulson to be his guide. It was a testament to the pivotal role that Goldman Sachs played in helping China experiment with private enterprise. In Dealing with China, the best-selling author of On the Brink draws on his unprecedented access to both the political and business leaders of modern China to answer several key questions.
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A Valuable Book on China
- By Michael Moore on 09-04-15
By: Henry M. Paulson