The Pend Principle
Increase Revenue, Build Brands
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $14.61
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Torry Clark
-
By:
-
Rudi Tartaglia
About this listen
Listeners also enjoyed...
-
Dropshipping: Create Passive Income with E-Commerce and Shopify Step by Step by Proven Strategies!
- New and Improved Ways for Busy Times of 2019 and 2020! Great to Listen in a Car!
- By: Mark Graham
- Narrated by: Adam Breazeale
- Length: 3 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
You shouldn’t be afraid of starting a dropshipping website because you don’t know where to start or how to maintain a successful business. With this book, you will have everything you need to make it as a successful dropshipper. Find your true potential and discover your success by putting the guidelines found within this book to work today!
-
-
USEFUL
- By Mdshaheedh on 11-06-19
By: Mark Graham
-
Lean Guide
- How Successful Entrepreneurs Improve Productivity, Quality and Profits Applying 3 Lean Methods: Six Sigma, Startup, Enterprise to Get Competitive Advantages and Continuous Innovations.
- By: Jack Lead
- Narrated by: Kenneth Elliott
- Length: 11 hrs and 13 mins
- Unabridged
-
Overall
-
Performance
-
Story
Are you looking for a proven method that allows your company to achieve continuous improvement, maximize production, and excel in management and leadership? How is a winning startup born? How does it grow and innovate? If you want to start a startup, you need to identify a gap in the market and fill it effectively using time and resources, track and optimize data through market analysis to capture consumer demand, and above all, manage continuous innovation.
By: Jack Lead
-
Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
-
-
Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
By: Marty Cagan
-
Playing to Win
- How Strategy Really Works
- By: Roger L. Martin, A.G. Lafley
- Narrated by: LJ Ganser
- Length: 7 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
-
-
The P&G Story
- By lniles on 04-14-15
By: Roger L. Martin, and others
-
Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- By: Geoffrey A. Moore
- Narrated by: Mike Chamberlain
- Length: 9 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
-
-
Outdated
- By Rebecca Savage on 01-05-15
-
Starting a Business QuickStart Guide
- The Simplified Beginner’s Guide to Launching a Successful Small Business, Turning Your Vision into Reality, and Achieving Your Entrepreneurial Dream
- By: Ken Colwell PhD MBA
- Narrated by: Ken Colwell PhD MBA
- Length: 7 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
In his comprehensive Starting a Business QuickStart Guide, Ken Colwell concisely presents the core fundamentals that all new entrepreneurs need to know to get started, find success, and live the life of their dreams.
-
-
More like a class textbook
- By ACustomer on 10-15-19
-
Dropshipping: Create Passive Income with E-Commerce and Shopify Step by Step by Proven Strategies!
- New and Improved Ways for Busy Times of 2019 and 2020! Great to Listen in a Car!
- By: Mark Graham
- Narrated by: Adam Breazeale
- Length: 3 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
You shouldn’t be afraid of starting a dropshipping website because you don’t know where to start or how to maintain a successful business. With this book, you will have everything you need to make it as a successful dropshipper. Find your true potential and discover your success by putting the guidelines found within this book to work today!
-
-
USEFUL
- By Mdshaheedh on 11-06-19
By: Mark Graham
-
Lean Guide
- How Successful Entrepreneurs Improve Productivity, Quality and Profits Applying 3 Lean Methods: Six Sigma, Startup, Enterprise to Get Competitive Advantages and Continuous Innovations.
- By: Jack Lead
- Narrated by: Kenneth Elliott
- Length: 11 hrs and 13 mins
- Unabridged
-
Overall
-
Performance
-
Story
Are you looking for a proven method that allows your company to achieve continuous improvement, maximize production, and excel in management and leadership? How is a winning startup born? How does it grow and innovate? If you want to start a startup, you need to identify a gap in the market and fill it effectively using time and resources, track and optimize data through market analysis to capture consumer demand, and above all, manage continuous innovation.
By: Jack Lead
-
Inspired
- How to Create Tech Products Customers Love, Second Edition
- By: Marty Cagan
- Narrated by: Marty Cagan
- Length: 7 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
-
-
Great book, terrible audio wanted to ask a refund
- By Srikanth Ramanujam on 11-15-18
By: Marty Cagan
-
Playing to Win
- How Strategy Really Works
- By: Roger L. Martin, A.G. Lafley
- Narrated by: LJ Ganser
- Length: 7 hrs and 9 mins
- Unabridged
-
Overall
-
Performance
-
Story
Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
-
-
The P&G Story
- By lniles on 04-14-15
By: Roger L. Martin, and others
-
Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- By: Geoffrey A. Moore
- Narrated by: Mike Chamberlain
- Length: 9 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
-
-
Outdated
- By Rebecca Savage on 01-05-15
-
Starting a Business QuickStart Guide
- The Simplified Beginner’s Guide to Launching a Successful Small Business, Turning Your Vision into Reality, and Achieving Your Entrepreneurial Dream
- By: Ken Colwell PhD MBA
- Narrated by: Ken Colwell PhD MBA
- Length: 7 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
In his comprehensive Starting a Business QuickStart Guide, Ken Colwell concisely presents the core fundamentals that all new entrepreneurs need to know to get started, find success, and live the life of their dreams.
-
-
More like a class textbook
- By ACustomer on 10-15-19
-
Build a Business
- Discover the True Earning Potential of Self Employment by Building a Business the Profitable Way
- By: K. Connors
- Narrated by: Stephen Strader The Voice Ranger
- Length: 2 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
Have you ever thought about starting a business but don't know where to begin? Or, do you have a great product or service idea with limited resources to get it off the ground? Maybe you just want to be the boss and that's it? If you're just like how I was many years ago with tons of ambition and no clue where to start, then this is the book for you. I have designed a thorough step by step guide through actual experience which will teach you how to build your own business from the ground up or through buying a franchise.
-
-
So glad I found this book
- By mashaziya on 11-17-17
By: K. Connors
-
One Year’s Roadmap to a Seven-Figure Business
- Earn Financial Freedom, Say Goodbye to a Career, Create Generational Wealth, Master Money Management, Personal Investments, Passive Income and Budgeting
- By: Paris Pinchem, Lourena De Abreu
- Narrated by: Kelly Rhodes
- Length: 2 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
It may not be your desire to be confined to a nine-to-five job. The idea of engaging in a business that will rake in a seven-figure income by the end of the year will help you gain your independence. This is the road map to your financial freedom. It is a perfect guide for helping you explore yourself business-wise and achieve very big goals in a short space of time.
By: Paris Pinchem, and others
-
Lean Startup: How to Work Smarter and Not Harder While Innovating Faster and Satisfying Customers
- By: James Edge
- Narrated by: Sam Slydell
- Length: 3 hrs and 2 mins
- Unabridged
-
Overall
-
Performance
-
Story
Lots of entrepreneurs are using the lean startup philosophy to streamline their business practices and make effective market launches without using up a lot of capital. You can be one of them. This audiobook is going to teach you everything you need to know about lean startups, its specific philosophy, and how it edges out traditional businesses. If you want an amazing startup from day one, this comprehensive guide will start at the drawing board and accompany you as you launch your business and develop quality products tailored to the market.
-
-
I recommend it for anyone seeking a startup strate
- By Linda Cherylh on 12-25-18
By: James Edge
-
Smart Business Tips for Entrepreneurs
- Learn the 5 Golden Rules to Optimize the Efficiency of a Newly Found SME
- By: Emil Howthorn
- Narrated by: Alan Walkman
- Length: 5 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
If you want to start a quick e-commerce shop on the small entrepreneurial level, this book is going to bring you some brilliant tips for your very own business ideas and help you shape them in actual colors of life. This book will guide you on every small step of adopting a strategic approach by reaching out diligently to the solutions to all your problems. Smart Business Tips offers a perspective on a small business plan, from startup to successful business, with strong customer relationships and the production of high-market demand and qualitative products.
By: Emil Howthorn
-
Disciplined Entrepreneurship
- By: Bill Aulet
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
Disciplined Entrepreneurship: 24 Steps to Success Will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product.
-
-
This book is impossible to listen to (reader)
- By Amazon Customer on 07-22-14
By: Bill Aulet
-
Customer Success
- How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
- By: Nick Mehta, Dan Steinman, Lincoln Murphy
- Narrated by: Tim Andres Pabon
- Length: 8 hrs and 25 mins
- Unabridged
-
Overall
-
Performance
-
Story
The subscription business model is hot - from software to music to movies to diet programs, investors and public markets want businesses that create recurring payments from unlimited customers. The old sales and marketing methods can handle attracting new customers for growth; however, only in the last five years has a discipline emerged that views growth in relation to retention, not just sales.
-
-
Business to Company???
- By S. Wheelhouse on 12-07-18
By: Nick Mehta, and others
-
The Start-Up J Curve
- The Six Steps to Entrepreneurial Success
- By: Howard Love
- Narrated by: Chris Abell
- Length: 7 hrs and 6 mins
- Unabridged
-
Overall
-
Performance
-
Story
After founding or co-founding over 15 start-ups and investing in another 50 early stage ventures as an angel investor, author Howard Love came to understand that a start-up unfolds in a predictable pattern. The more aware entrepreneurs are of this pattern, the better able they will be to capitalize on it.
-
-
Release your product quickly, then be ready to morph.
- By California Dreaming on 04-02-17
By: Howard Love
-
Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
-
-
OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
-
Book Summary: Crossing the Chasm
- 45 Minutes - Key Points Summary/Refresher
- By: Executive Reads
- Narrated by: Michael Stadler
- Length: 47 mins
- Unabridged
-
Overall
-
Performance
-
Story
In Crossing the Chasm, Geoffrey A. Moore popularized the technology adoption life cycle, known elsewhere as the product adoption curve or innovation adoption curve. Contained in this useful model are terms you've heard but may not truly understand: innovators, early adopters, early majority, late majority, and laggards. Between the early market segments (innovators and early adopters) and the mainstream market segments (early and late majorities) lies the chasm.
-
-
This is the best thing i've gotten off of amazon
- By spyglass on 05-25-16
By: Executive Reads
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- By: Carter Reum, Courtney Reum
- Narrated by: Carter Reum
- Length: 6 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
-
A must read for start ups
- By Dave on 02-09-18
By: Carter Reum, and others
-
Loved
- How to Rethink Marketing for Tech Products
- By: Martina Lauchengco
- Narrated by: Martina Lauchengco
- Length: 6 hrs and 56 mins
- Unabridged
-
Overall
-
Performance
-
Story
The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.
-
-
nothing special
- By KwikC on 04-03-23
-
Entrepreneurship - A Guide to Success for Entrepreneurs and Aspiring Entrepreneurs
- By: Thomas D. Mathieu
- Narrated by: Justin Miller
- Length: 3 hrs and 45 mins
- Unabridged
-
Overall
-
Performance
-
Story
The surest way to retiring poor is working for money instead of getting money to work for you. Whether you have a 9-5 job or are self-employed, if you cannot put money to work for you in some way, your odds of working the rest of your life and perhaps retiring poor are very high. Moreover, if you work for money, you cannot really do everything you want to do whenever you want to do it since your income is directly connected to your efforts- if you stop working, it is only a matter of time before the income dries up.
-
-
truly appreciate!
- By Mathaniel on 06-13-19
Related to this topic
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- By: Carter Reum, Courtney Reum
- Narrated by: Carter Reum
- Length: 6 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
-
A must read for start ups
- By Dave on 02-09-18
By: Carter Reum, and others
-
Shark Tank Jump Start Your Business
- How to Launch and Grow a Business from Concept to Cash
- By: Michael Parrish DuDell, Mark Cuban, Barbara Corcoran, and others
- Narrated by: Michael Parrish DuDell
- Length: 6 hrs and 5 mins
- Unabridged
-
Overall
-
Performance
-
Story
From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.
-
-
Middle School material. Vague, no depth.
- By nate on 12-22-13
By: Michael Parrish DuDell, and others
-
Scale
- Seven Proven Principles to Grow Your Business and Get Your Life Back
- By: Jeff Hoffman, David Finkel
- Narrated by: David Finkel
- Length: 7 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
-
-
All stuff no fluff
- By Jonathan Bonanno on 05-25-21
By: Jeff Hoffman, and others
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- By: Stephen Wunker, David Farber, Jessica Wattman
- Narrated by: Tim Andres Pabon
- Length: 4 hrs and 52 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
-
YouTube talks are better.
- By BizTech Readings on 12-27-16
By: Stephen Wunker, and others
-
Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
-
-
OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
-
The Supply Chain Revolution
- Innovative Sourcing and Logistics for a Fiercely Competitive World
- By: Suman Sarkar
- Narrated by: Christopher Lane
- Length: 5 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be: hidden tools for outperforming the competition. Steve Jobs, upon returning to Apple in 1997, focused on transforming the supply chain. He hired Tim Cook - and the company sped up the development of new products, getting them into consumers' hands faster. The rest is history.
-
-
informative but dry
- By Justin on 01-01-18
By: Suman Sarkar
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- By: Carter Reum, Courtney Reum
- Narrated by: Carter Reum
- Length: 6 hrs and 55 mins
- Unabridged
-
Overall
-
Performance
-
Story
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
-
A must read for start ups
- By Dave on 02-09-18
By: Carter Reum, and others
-
Shark Tank Jump Start Your Business
- How to Launch and Grow a Business from Concept to Cash
- By: Michael Parrish DuDell, Mark Cuban, Barbara Corcoran, and others
- Narrated by: Michael Parrish DuDell
- Length: 6 hrs and 5 mins
- Unabridged
-
Overall
-
Performance
-
Story
From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.
-
-
Middle School material. Vague, no depth.
- By nate on 12-22-13
By: Michael Parrish DuDell, and others
-
Scale
- Seven Proven Principles to Grow Your Business and Get Your Life Back
- By: Jeff Hoffman, David Finkel
- Narrated by: David Finkel
- Length: 7 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
-
-
All stuff no fluff
- By Jonathan Bonanno on 05-25-21
By: Jeff Hoffman, and others
-
Jobs to Be Done
- A Roadmap for Customer-Centered Innovation
- By: Stephen Wunker, David Farber, Jessica Wattman
- Narrated by: Tim Andres Pabon
- Length: 4 hrs and 52 mins
- Unabridged
-
Overall
-
Performance
-
Story
Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a road map for discovering new markets, new products, and new services, and helps you generate creative opportunities to innovate your way to success.
-
-
YouTube talks are better.
- By BizTech Readings on 12-27-16
By: Stephen Wunker, and others
-
Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
-
-
OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
-
The Supply Chain Revolution
- Innovative Sourcing and Logistics for a Fiercely Competitive World
- By: Suman Sarkar
- Narrated by: Christopher Lane
- Length: 5 hrs and 32 mins
- Unabridged
-
Overall
-
Performance
-
Story
When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be: hidden tools for outperforming the competition. Steve Jobs, upon returning to Apple in 1997, focused on transforming the supply chain. He hired Tim Cook - and the company sped up the development of new products, getting them into consumers' hands faster. The rest is history.
-
-
informative but dry
- By Justin on 01-01-18
By: Suman Sarkar