Shortcut Your Startup
Speed Up Success with Unconventional Advice from the Trenches
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Narrated by:
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Carter Reum
About this listen
From the Reum brothers - former Goldman Sachs investment bankers, successful operators, and investors - comes Shortcut Your Startup, a practical playbook for both aspiring and seasoned entrepreneurs, filled with unconventional yet accessible advice for maximizing your business venture.
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale. Complete with personal anecdotes and real-life advice from the business playing field, Shortcut Your Startup outlines Courtney and Carter's 10 key "Startup Switchups" that flip traditional advice on its head:
- Get into the trenches
- Know if you're a speedboat or a sailboat
- Obsessively take advantage of your unfair advantages
- Do what you do best, and outsource the rest
- Build in flexibility and a diversified focus
- Think milestones, not time
- Nail it before you scale it
- 1 percent better is 1,000 percent better
- Gain buy-in with heart-based momentum
- Success doesn't equate to a successful exit
Whether you're a veteran entrepreneur looking for new ways to boost performance and reinvent your brand or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is essential listening to speed up your success!
Download the accompanying reference guide.©2018 M13, LLC (P)2018 Audible, Inc.Listeners also enjoyed...
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Story
The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that. The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.
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Awesome book
- By Josh on 04-29-16
By: Sean Ammirati, and others
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The Self-Made Billionaire Effect
- How Extreme Producers Create Massive Value
- By: John Sviokla, Mitch Cohen
- Narrated by: Erik Synnestvedt
- Length: 6 hrs and 17 mins
- Unabridged
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Imagine what Atari might have achieved if Steve Jobs had stayed there to develop the first massmarket personal computer. Or what Steve Case might have done for PepsiCo if he hadn't left for a gaming start-up that eventually became AOL. What if Salomon Brothers had kept Michael Bloomberg, or Bear Stearns had exploited the inventive ideas of Stephen Ross? Scores of top-tier entrepreneurs worked for established corporations before they struck out on their own and became self-made billionaires.
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Waste of time!
- By Anonymous User on 05-30-20
By: John Sviokla, and others
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The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- By: Guy Kawasaki
- Narrated by: Paul Boehmer
- Length: 8 hrs and 43 mins
- Unabridged
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Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
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Like a collection of about.com articles
- By Lee on 06-15-15
By: Guy Kawasaki
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The Strategist
- Be the Leader Your Business Needs
- By: Cynthia Montgomery
- Narrated by: Karen White
- Length: 6 hrs and 29 mins
- Unabridged
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Based on an acclaimed professor's legendary strategy course at Harvard Business School, The Strategist offers a radically new perspective on a leader's most vital role. "Are you a strategist?" That's the first question Cynthia Montgomery asks the business owners and senior executives from all over the world who participate in her highly regarded executive education course. It's not a question they anticipate, but by the time the program ends, they cannot imagine leading their companies to success without being - and living the role of - a strategist.
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Slow going with an odd narrative tone
- By Benson Bumpkin on 08-06-12
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Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- By: Jill Konrath
- Narrated by: Jill Konrath
- Length: 6 hrs and 15 mins
- Unabridged
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
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Design to Grow
- How Coca-Cola Learned to Combine Scale and Agility (And How You Can Too)
- By: David Butler, Linda Tischler
- Narrated by: Peter Berkrot
- Length: 6 hrs and 18 mins
- Unabridged
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In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world's largest companies. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor Linda Tischler, use case studies to show how this works at Coca-Cola - and how other companies can use the same approach to grow their business. This audiobook is a must for managers inside large corporations as well as entrepreneurs just getting started.
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Great content, difficult narration
- By nicholas hork on 05-06-15
By: David Butler, and others
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Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- By: Brian Signorelli
- Narrated by: Kevin Stillwell
- Length: 7 hrs and 14 mins
- Unabridged
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Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
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Should be titled sales and sales management 101
- By James on 12-11-23
By: Brian Signorelli
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Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- By: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrated by: Fleet Cooper
- Length: 6 hrs and 29 mins
- Unabridged
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This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
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Good for people who don't have an experience with Agile and Lean Startup
- By Jovan Vidic on 08-26-17
By: Patrick van der Pijl, and others
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Think Like Amazon
- 50 1/2 Ideas to Become a Digital Leader
- By: John Rossman
- Narrated by: Jeff Cummings, John Rossman
- Length: 9 hrs and 10 mins
- Unabridged
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“What would Jeff do?” Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know “the secret” behind Amazon’s historic success. In this step-by-step guide, he provides 50½ answers drawn from his experience as an Amazon executive - and shows today’s business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody’s business.
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A must read if you really want to innovate like Amazon
- By Npino on 05-19-19
By: John Rossman
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The Commitment Engine
- Making Work Worth It
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 17 mins
- Unabridged
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The small-business guru behind Duct Tape Marketing and The Referral Engine teaches listeners how to establish lasting commitment in their employees, customers, and businesses. Why are some companies able to generate committed, long-term customers while others struggle to stay afloat? Why do the employees of some organizations fully dedicate themselves while others punch the clock without enthusiasm?
By: John Jantsch
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The High-Potential Leader
- How to Grow Fast, Take on New Responsibilities, and Make an Impact
- By: Ram Charan, Geri Willigan
- Narrated by: Bob Reed
- Length: 5 hrs and 48 mins
- Unabridged
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Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
- By Niel on 06-23-19
By: Ram Charan, and others
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The Amazon Way: Amazon's 14 Leadership Principles
- By: John Rossman, Tom Alberg - foreword
- Narrated by: Jeff Cummings
- Length: 4 hrs and 40 mins
- Unabridged
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The 3rd edition of The Amazon Way is one of the rare business leadership books giving actionable insights for innovation and business growth to be the basis for your digital transformation gameplan. The Amazon Way translates Amazon's unique culture and management practices into insights and opportunities, as only an Amazon executive and expert advisor could do for the Amazon Leadership Principles giving listeners one of the essential business leadership books for the digital era.
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Good overview about Amazon
- By MrsSnuggs0512 on 06-05-24
By: John Rossman, and others
What listeners say about Shortcut Your Startup
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Sam Choi
- 11-29-22
Fantastically, insightful, and actionable
I love how practical this book is, filled with stories that don’t go into too much detail that wastes your time, but just enough to get you the points. They shared many insights that would take many years to learn on your own. Very grateful for it. Will read over, starting now.
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- Anonymous User
- 08-01-18
Excellent book on business
This book has so much information and good advice that I would highky recommend it to anyone who is either wanting to start a business, owns a business or works at a company. The authors really have their finger on the pulse of today's business world and they explain in down to earth ways what they have gone through with their own business from starting to selling it. It is a must-read.
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1 person found this helpful
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- gideon osei
- 02-25-20
every entre should read. period
this book applies to EVERY entrepreneur. I will be listening a second time and buying book in print for reference. these guys are blessings!
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- Mark
- 07-30-19
Well done!
I was f'n impressed! No Karl Alomar in the book!? j/k Great job guys. Every startup company should get this book.
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- Dave
- 02-09-18
A must read for start ups
This book is filled with practical advice and so many things that start up entrepreneurs just made never think of. Well worth the read even for people who’ve been through several start ups. Well done Courtney and Carter
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2 people found this helpful
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- Marisa Loughborough
- 08-16-18
Great Read and Listen All Around
I did a combination of reading this book and then utilizing the audible version on my drives to and from work. I have to say that I really enjoyed the audible and hearing the author speak it! I found much of the information super useful and insightful and even though I am a very new business owner it was interesting to see the bigger picture at hand and get some broad perspective on the business world we live in. Highly recommend to anyone interested in investigating the new age of millineals, buying motivations, and how to successfully scale your business no matter how large you want to grow it.
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must-read for any beginning entrepreneur
I found this book absolutely fascinating. There were so many things I didn't think about before reading it, but the lessons are very doable and can be adapted to your particular business. it was very deep and I will be reading it for a second time in about a month... I Don't Want to Miss a Thing!
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- Richard Gardner
- 04-30-18
Pay for a professional
This book should have been read by a professional voice talent. I enjoyed it otherwise. thank you.
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- Anonymous User
- 10-29-22
pointless waste of time, no use at all. bla bla...
pointless waste of time, no use at all.
bla bla... bla bla bla bla
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- Devon B.
- 02-22-18
Great tips for beginners but...
This book is filled with a lot of great tips and insights on launching a business, finding investors, and even selling the business, but my biggest issue is with the narrator himself. I know he wrote the book, but it felt he never read it.
Between the awkward pauses, stuttering, and having the feeling that I’m listening to a junior high student read a book report he never wrote, I can’t recommend this audiobook. Read it instead.
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1 person found this helpful