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Disciplined Entrepreneurship
- Narrated by: Erik Synnestvedt
- Length: 7 hrs and 19 mins
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Publisher's summary
Disciplined Entrepreneurship: 24 Steps to Success will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren't born with something special - they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the "F" word - focus - is crucial to a startup's success. Common obstacles that entrepreneurs face - and how to overcome them. How to use innovation to stand out in the crowd - it's not just about technology. Whether you're a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management.
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Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
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OK sales book with some good take aways
- By Glenn on 05-22-11
By: Jill Konrath
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Machine, Platform, Crowd
- Harnessing Our Digital Future
- By: Erik Brynjolfsson, Andrew McAfee
- Narrated by: Jeff Cummings
- Length: 10 hrs and 57 mins
- Unabridged
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In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
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Both How AND Why for Techies
- By Dan Collins on 08-11-17
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Think Like Amazon
- 50 1/2 Ideas to Become a Digital Leader
- By: John Rossman
- Narrated by: Jeff Cummings, John Rossman
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“What would Jeff do?” Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know “the secret” behind Amazon’s historic success. In this step-by-step guide, he provides 50½ answers drawn from his experience as an Amazon executive - and shows today’s business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody’s business.
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A must read if you really want to innovate like Amazon
- By Npino on 05-19-19
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- By: Tom Chavez, Chris O'Hara, Vivek Vaidya
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The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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No accompanying PDF?
- By Amazon Customer on 06-21-19
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Modern Monopolies
- What It Takes to Dominate the 21st Century Economy
- By: Nicholas L. Johnson, Alex Moazed
- Narrated by: Jonathan Yen
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What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.
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Mostly notes for myself or highlights of the book
- By Gary H. on 11-16-17
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What Customers Crave
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The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
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Must read if you are looking for a way to improve your business
- By Anonymous User on 05-06-20
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Playing to Win
- How Strategy Really Works
- By: Roger L. Martin, A.G. Lafley
- Narrated by: LJ Ganser
- Length: 7 hrs and 9 mins
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Overall
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Performance
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Playing to Win, a noted Wall Street Journal and Washington Post best seller, outlines the strategic approach Lafley, in close partnership with strategic adviser Roger Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion when Lafley was first CEO (he led the company from 2000 to 2009). The book shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business successwhere to play and how to win.
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The P&G Story
- By lniles on 04-14-15
By: Roger L. Martin, and others
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The Strategist
- Be the Leader Your Business Needs
- By: Cynthia Montgomery
- Narrated by: Karen White
- Length: 6 hrs and 29 mins
- Unabridged
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Performance
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Based on an acclaimed professor's legendary strategy course at Harvard Business School, The Strategist offers a radically new perspective on a leader's most vital role. "Are you a strategist?" That's the first question Cynthia Montgomery asks the business owners and senior executives from all over the world who participate in her highly regarded executive education course. It's not a question they anticipate, but by the time the program ends, they cannot imagine leading their companies to success without being - and living the role of - a strategist.
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Slow going with an odd narrative tone
- By Benson Bumpkin on 08-06-12
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Designing for Growth
- A Design Thinking Tool Kit for Managers
- By: Jeanne Liedtka, Tim Ogilvie
- Narrated by: Nicol Zanzarella
- Length: 6 hrs and 35 mins
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Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
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Audiobook requires regular book
- By GoingGoingGone... on 07-01-18
By: Jeanne Liedtka, and others
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What listeners say about Disciplined Entrepreneurship
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Rachel Hellenga
- 05-02-21
Evidence-based, structured approach
Well-thought out, clearly presented strategy, based on solid evidence. This author is an MIT professor and unlike "Lean Start-up" or other over-hyped books, he presents the full picture. The narrator sounds like an automated machine reader and nowhere near as charismatic as Bill Aulet in his YouTube videos, but the content is A+ so I gave the book the overall score of 5 stars.
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- Nathan
- 12-16-17
Essential
This is a meta-analysis of entrepreneurship molded into an easily digestible practical skills textbook. More useful than the college course I read it for tenfold.
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- Jonathan
- 09-10-22
THE BEST ENTREPRENEURSHIP BOOK I’VE EVER READ!!!
Hands down the best step by step book. The author did a great job a breaking complex topics down. I must say you need to read it several times as each step provided here has a lot of detail information. Highly recommend this book for anyone trying to start a company even without an idea yet.
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- T Rose In MD
- 01-29-23
Life changing
More than a guide to starting a business, this guide brings out the dormant entrepreneur in each reader
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- Christopher B Kidd
- 12-09-16
Loved it.
Great book; will buy the print version is a reference. Extremely credible author. Includes many real world examples.
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- dhnettles
- 08-21-19
Helpful, informative, and affirming
First listen through was helpful, informative, and affirming. The structure helps move through content clearly, and the many many case studies and concrete examples help flesh out the concepts. I can definitely see the value of engaging some of the more technical aspects of the content in text format instead of audio. I plan to listen through again alongside the text, especially to revisit each step in light of the whole now that I've engaged them each through the audiobook. I appreciate the author acknowledging that the steps should be seen as interconnected and interwoven, not merely sequential or a strict linear process, but encourages the audience to revisit the steps holistically.
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- Russellman
- 01-20-23
Did not eat own dog food
From an academic perspective this book is OK. However, they clearly did not do any market research with regard to the narrator. The bad reviews are more than justified. It is impossible not to picture him sipping tea with a pinky in the air in his smoking jacket with his nose in the air as he weaves this yarn. Most hated things uttered “COCA”, “MVBP”, “Sensible Technologies”
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- Avi
- 09-01-15
best book on entrepreneurship ever written
Any additional comments?
Without question the best book ever written on the topic of disciplined entrepreneurship to come from MIT. This insightful book comes with a free companion online course on EdX, and the opportunity to participate in a highly selective and immersive bootcamp run by Bill Aulet in Cambridge, MA. The bootcamp is the MIT course condensed into a one week period, where the brightest minds from over 30 countries converge, along with a roster of highly notable serial entrepreneurs and venture capitalists. Highly recommended!
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4 people found this helpful
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Overall
- Sherif R.
- 01-17-19
Great for ideas assessment.
this book is great for assessing ideas but not for execution. you still have to read a lot more and do a lot more to execute a startup.
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Overall
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Performance
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- The Software Guy
- 04-09-23
Great content. But unbearably irritating reader
The narrator has a very irritating speech pattern (or speech impediment) by squeezing out the last syllable of each sentence with a dip in tone and then sliding up the tone as a means of expressing the full stop of every sentence. Like squeezing out something at every sentence. Sorry Mr Synnestvelt, but clearly I’m not the only person who finds this very irritating. Maybe it’s a pattern learned in Virginia. Don’t know.
I’ll be asking for a refund and then I’ll buy the printed book.
Content is the best, most complete collection of tasks toward building a successfully startup that I’ve seen.
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