Preview

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

The Science of Growth

By: Sean Ammirati, Richard Florida - foreword
Narrated by: Fajer Al-Kaisi
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $19.95

Buy for $19.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

The lean entrepreneurship movement has captivated Silicon Valley and entrepreneurs across the country. It provided an agile framework to develop the right product solution for a given target market and is now used by almost every fledgling company to do just that.

The next challenge is growth - to achieve the financial returns and, more importantly, the impact they dreamed of when starting off on their adventure.

Why do some companies realize the VC's goal of a 10x return on investment while others flounder? What differentiates the companies that become part of the fabric of our lives and remain responsive no matter how big they get from those that quickly fade? To find out, Ammirati looks at 20 different companies in pairs who have achieved product-market fit at about the same point in history, with the same general target customer - one of which has gone on to achieve real scale while the other languished. As his research reveals, just a handful of choices - among them, who to partner with, how to finance growth, and how to use data - make all the difference in the world.

With such intriguing examples as LinkedIn vs. Spoke, Facebook vs. Friendster, and McDonald's vs. White Castle, Ammirati shows the secret of "the science of growth" and how to cultivate it in any organization.

©2016 Sean Ammirati (P)2016 Audible, Inc.
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about The Science of Growth

Average customer ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    52
  • 4 Stars
    41
  • 3 Stars
    14
  • 2 Stars
    3
  • 1 Stars
    2
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    51
  • 4 Stars
    28
  • 3 Stars
    12
  • 2 Stars
    2
  • 1 Stars
    2
Story
  • 4 out of 5 stars
  • 5 Stars
    45
  • 4 Stars
    26
  • 3 Stars
    17
  • 2 Stars
    5
  • 1 Stars
    2

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

Interesting "Built to Last" clone for startups

I read "Built to Last" (which this book refers to) many years ago, and the similarity in depth and insight is minimal.
However, many interesting stories in this book makes it valuable for entrepreneurs in the software arena, and in software-related arenas. It is less useful for other arenas.
There is an appendix at the end (the last chapter). I believe it should be listened to right after the intro, as it gives a summary of information about the different companies, which you sometimes miss thru the book.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    5 out of 5 stars

Thank you for the summary

This is good information to have distilled and read to if you are building a new tech company.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

Pretty fun

It's pretty good. It's not one of those big words, long phrases but nothing useful kind of book. Some of the lessons is little hard to apply for little startup but generally Lots useful stuff. Organized, back by some decent reasons and studies.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

Expected more from this boom

Not too much info and details on how companies succeed while others fail. Im disappointed because I will have to do some research. But overall, not bad.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    3 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    3 out of 5 stars

Good book... you can find everywhere online

The stories are interesting, but can be found everywhere online. Hardly any fact mentioned was original, and the "science" is basically what Eric Ries (Lean Startup) and Sean Ellis (GrowthHacker) say on their complementing theories, with the authors' own words. Not much of an original content, but a light and entertaining book nonetheless. Recommended if you've never heard of the case studies and / or Lean Startup methodology.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful

  • Overall
    4 out of 5 stars

A great introduction to growth alignment

Good introductory text, with clear examples. Would have benefited from a deeper cohort analysis, and explanation of how the management team answered each of the key questions.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars

interesting book

If yo want to grow your business, have a look at this book. It helps.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Awesome book

Great book that contrasts some great companies and how they outgrew the competition and the major factors that played a role in their successes.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

2 people found this helpful

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Very interesting. Great book!

It's very interesting to hear the stories behind how companies that are household names became successful compared to others that were not. As a business owner I found this book very informative and helpful.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

1 person found this helpful

  • Overall
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars

Good, easy read. Interesting high level thoughts

Listened to it. Reading it would have been better given the material but overall a well written and well thought out book. In the vein of good to great.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!