The Bezos Letters
14 Principles to Grow Your Business like Amazon
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Narrated by:
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Steve Anderson
About this listen
Amazon is the fastest company ever to reach $100 billion in sales, and they didn’t reach that landmark by staying in their comfort zone. Risk-taking is the key that unlocked the door to growth at Amazon, but those risks were (and are) intentional, calculated, and strategic.
Thomas Edison believed: “I have not failed. I've just found 10,000 ways that won't work.” Like Edison, Amazon’s founder Jeff Bezos has also linked experimentation and failure with growth and success.
But “risk-taking” can be costly (even disastrous) if you don’t know how to use it to your advantage. Fortunately, Bezos has provided every business owner a hidden-in-plain-sight road map for how he grew Amazon through his letters to shareholders (or as he named them, "shareowners") that he has written annually for the past 20 years.
For the first time, technology and risk expert Steve Anderson has analyzed and distilled these letters to reveal the key 14 growth principles that unlock the lessons, mind-set, and steps Bezos has used to make Amazon the massive success it is today.
Now, business owners, leaders, CEOs, employees, and managers can apply these same principles to grow their business to be more efficient, productive, and successful...fast!
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The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
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Must read if you are looking for a way to improve your business
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Who Says Elephants Can't Dance?
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In 1990, IBM had its most profitable year ever. By 1993, the company was on a watch list for extinction, victimized by its own lumbering size, an insular corporate culture, and the PC era IBM had itself helped invent.
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Moderate Start, Picks up FAST!
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The most impactful new thinking of the year
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The inspirational best seller that ignited a movement and asked us to find our why. Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time - with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.
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Useless Dribble
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Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
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Audiobook requires regular book
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This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
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Good for people who don't have an experience with Agile and Lean Startup
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The Method Method
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An inspiring case study for the next generation of start-ups by the unconventional founders of Method. Founded ten years ago by childhood pals Eric Ryan and Adam Lowry, Method has been making headlines and profits with a revolutionary blend of culture and commerce, style and substance. Today, Method's ecofriendly soaps, detergents, and cleaners are ubiquitous in stores, capturing valuable shelf space long dominated by the tired old products of giants P&G and Unilever.
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Wow!!!!!
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Scale
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Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
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All stuff no fluff
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Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.
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Good book for people wanting to climb the corporate ladder and for executives to accelerate high - potential leaders
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Great content littered with filthy language
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The Everything Store
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Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now.
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Did you know how bad it is to work for Amazon?
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What listeners say about The Bezos Letters
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 01-02-23
Gracias
Great book of Inspiration and encouragement to his shoe in a year dreams and goals in life. Thank You elpaisadelnorte.com
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- Chris R Barrett
- 02-16-22
ive read this 3 times
I've read this book 3 times now and get something new each time to put into practice.
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- Kathleen Fitzpatrick
- 04-30-23
Really interesting
It was really interesting to hear about Jeff Bezos and the Amazon story. Thank you for telling it!
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#theprimedays 11&12 Oct 22' #happy-go-lucky @amz
See you soon.... I will be making the trip to the end each week and or when THE LATEST book allows. However I hope that you will too.. READ THE book! Every time... All mr BEZOS and all of his assistance is worth the effort too
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1 person found this helpful
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- Anonymous User
- 01-06-24
This book is GOLD
Incredible how the letters are broken down into action points for my own business. This is world-class insight. Truly expert level. Thank you! Very pleasant voice, the narrator sounds a bit like Jeff Bezos. Thank you for this book!
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- Phillip taylor
- 09-19-20
Amazing
Flows well, great to listen too with wonderful content. Highly recommended for those that want to understand the path of growth of Jeff Bezos, his principles and bow he applys them to Amazon.
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- Stanley H.
- 12-26-22
nothing new, but nice to have anyway.
if you've followed amazon, read the shareholder letters, etc. nothing in this book will surprise you. still it is nice to have it organized in a comprehensive way and the book doesn't overstay its welcome.
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- Evan J. Roberts
- 07-24-23
More than you can imagine
This book was a phenomenal journey into Amazon’s creation and the vision that catapulted the company to extraordinary heights. What I enjoyed most about this book was Steve’s breakdown of each principle and the direct connection to the philosophy and action incorporated by Amazon. This was a fantastic read!!!
Evan J. Roberts
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- Joshua White
- 01-31-24
The Lessons
You would think Jeff wrote it himself. The insights of this book and the principles should motivate any entrepreneur.
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- Will
- 10-17-19
Powerful! very insightful
good book found to be helpful in growing my business. would highly recommend to anyone.
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