Wildflower
A Memoir
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Narrated by:
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Aurora James
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By:
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Aurora James
About this listen
This “empowering and inspirational” (People) memoir of struggle and perseverance offers new ways of envisioning economic equality for everyone—from a leading activist and fashion pioneer.
“With community and sisterhood at its center, Wildflower teaches us that against all odds, we can overcome.”—Rupi Kaur, New York Times bestselling author of milk and honey
A BLOOMBERG AND HARPER’S BAZAAR BEST BOOK OF THE YEAR
Aurora James’s life is a great American “success story”—precisely because it looks so different from others we’ve seen. Scouted as a teen model, James struggled with body image and became disenchanted by the industry’s objectification of women and commodification of race. After she’d hit rock bottom, dropping out of high school and being arrested for street racing, she was forced to reshape her life. A slew of fashion-related jobs led James to discover the power of the runway, and she started her own business in a flea market: a sustainable fashion line showcasing traditional African designs that would become an award-winning international brand.
Already a rising star and trailblazer in fashion, she posted a revolutionary idea in the wake of George Floyd’s murder that challenged retailers to commit 15 percent of their shelf space to Black businesses. This became the Fifteen Percent Pledge, one of the fastest-growing social justice nonprofits. To date, more than two dozen of the world’s most recognized retailers have taken the pledge, redirecting $14 billion in annual revenue to Black and BIPOC brands.
Wildflower is the riveting story of how Aurora James made an indelible mark on the American economic system and a rallying cry for those eager to make change.
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Audible Questionnaire with Aurora
Critic reviews
“Inspiring. . . . Wildflower is true to its name, sharing a story of someone who bloomed despite obstacles and dedicated herself to beauty inside and out even when doing so wasn’t so simple.”—Town & Country
“This is a story of a woman who can do anything she sets her mind to, and in telling her story, shows us that we can too. With community and sisterhood at its center, Wildflower teaches us that against all odds, we can overcome.”—Rupi Kaur, New York Times bestselling author of milk and honey
“Wildflower is a stunning story of grit, grace, and resilience. Aurora James takes us on a vivid journey through a life informed by creativity, vision, and an indefatigable entrepreneurial spirit while always staying grounded in her commitment to the highest principles and values. . . . A must-read!”—Huma Abedin, New York Times bestselling author of Both/And
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- Length: 6 hrs and 57 mins
- Unabridged
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The Invisible Heart takes a provocative look at business, economics, and regulation through the eyes of Sam Gordon and Laura Silver, teachers at the exclusive Edwards School in Washington, D.C. Sam lives and breathes capitalism. He thinks that most government regulation is unnecessary or even harmful. He believes that success in business is a virtue. He believes that our humanity flourishes under economic freedom. Laura prefers Wordsworth to the Wall Street Journal.
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One of Susie Bright's Misses
- By Anne in State College on 10-27-15
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Pregnant Girl
- A Story of Teen Motherhood, College, and Creating a Better Future for Young Families
- By: Nicole Lynn Lewis
- Narrated by: Nicky Sunshine
- Length: 7 hrs and 28 mins
- Unabridged
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An activist calls for better support of young families so they can thrive and reflects on her experiences as a Black mother and college student fighting for opportunities for herself and her child. Pregnant Girl presents the possibility of a different future for young mothers - one of success and stability - in the midst of the dismal statistics that dominate the national conversation.
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Political
- By Amazon Customer on 01-16-23
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Winging It: Stop Thinking, Start Doing
- Why Action Beats Planning Every Time
- By: Emma Isaacs
- Narrated by: Emma Isaacs
- Length: 6 hrs and 9 mins
- Unabridged
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Women are notorious over-preparers and underestimators when it comes to their own readiness to try something new. But as Emma teaches, what most often holds us back are our own fears, excuses, and doubts. With her revolutionary manifesto, Winging It, Emma shares a rallying cry for all women to “do the things that scare you, build your wealth, make an impact, fail lots, and get up and try again”.
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Good advice
- By Amanda Schmidt on 05-28-21
By: Emma Isaacs
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Chicken Soup for Entrepreneur's Soul: Advice and Inspiration for Fulfilling Dreams
- By: Jack Canfield, Mark Victor Hansen
- Narrated by: Alan Robertson
- Length: 8 hrs and 21 mins
- Unabridged
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Chicken Soup for the Entrepreneur's Soul is a compilation of short stories from entrepreneurs, both large and small, who share their experiences of success, failure and courage, with a little helpful advice mixed in. Many of these stories, told for the first time here, will enlighten you to new methods of entrepreneurship or simply help you believe in the possibilities of getting started.
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Great!
- By Anonymous User on 03-01-20
By: Jack Canfield, and others
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Black Founder
- The Hidden Power of Being an Outsider
- By: Stacy Spikes
- Narrated by: Stacy Spikes
- Length: 8 hrs and 35 mins
- Unabridged
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From the award-winning entrepreneur USA Today named one of the twenty-one most influential Blacks in technology comes an empowering, bracingly honest, entertaining blueprint for success in life and work—including the true story of what really happened to MoviePass—straight from the cofounder and former CEO himself.
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An Epic Journey
- By Amazon Customer on 10-04-24
By: Stacy Spikes
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A New Model
- What Confidence, Beauty, and Power Really Look Like
- By: Ashley Graham, Rebecca Paley
- Narrated by: Ashley Graham, Almarie Guerra
- Length: 5 hrs and 43 mins
- Unabridged
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One of the most outspoken voices gracing the cover of magazines today encourages women to be their most confident selves, recognize their personal beauty, and reach for their highest dreams in this wise, warm, and inspiring memoir.
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Not That Interesting
- By Erika K Horton on 09-21-17
By: Ashley Graham, and others
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My Time Among the Whites
- Notes from an Unfinished Education
- By: Jennine Capo Crucet
- Narrated by: Jennine Capo Crucet
- Length: 4 hrs and 27 mins
- Unabridged
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Raised in Miami and the daughter of Cuban refugees, Crucet examines the political and personal contours of American identity and the physical places where those contours find themselves smashed: be it a rodeo town in Nebraska, a university campus in upstate New York, or Disney World in Florida. Crucet illuminates how she came to see her exclusion from aspects of the theoretical American Dream, despite her family's attempts to fit in with white American culture - beginning with their ill-fated plan to name her after the winner of the Miss America pageant.
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Empowering
- By elvia on 10-23-19
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The Blue Sweater
- Bridging the Gap between Rich and Poor in an Interconnected World
- By: Jacqueline Novogratz
- Narrated by: Jacqueline Novogratz
- Length: 10 hrs and 53 mins
- Unabridged
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The Blue Sweater is the inspiring story of a woman who left a career in international banking to spend her life on a quest to understand global poverty. It all started back home in Virginia, with the blue sweater, a gift that quickly became her prized possession - until the day she outgrew it and gave it away to Goodwill. Eleven years later in Africa, she spotted a young boy wearing that very sweater, with her name still on the tag inside.
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A Heartfelt Testament
- By Gallantly Rabbit! on 01-23-11
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Often Wrong, Never in Doubt
- Unleash the Business Rebel Within
- By: Donny Deutsch, Peter Knobler
- Narrated by: Peter Knobler
- Length: 5 hrs and 13 mins
- Abridged
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Often Wrong, Never in Doubt is an inspirational book from one of America's most colorful and exciting entrepreneurs. Donny Deutsch lays out the core principles that propelled him to create tremendous wealth, build a huge and influential business, and become a national personality.
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Deutsch is cool!
- By Michael on 10-27-05
By: Donny Deutsch, and others
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The Baddest Bitch in the Room
- (Explicit Version)
- By: Sophia Chang
- Narrated by: Sophia Chang
- Length: 8 hrs
- Original Recording
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Sophia Chang is a badass of the music industry. As the daughter of Korean immigrants in predominantly white suburban Vancouver, she grew up shunning the “model minority” myth. Armed with a fierce sense of independence, she moved to New York City and infiltrated the world of hip-hop, yet remained mostly in the shadows of the artists she supported. With her debut memoir, Sophia Chang is finally ready to grab the mic for herself.
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Something in the music spoke to me...
- By Tina G. on 09-30-19
By: Sophia Chang
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Overdressed
- The Shockingly High Cost of Cheap Fashion
- By: Elizabeth L. Cline
- Narrated by: Amy Melissa Bentley
- Length: 7 hrs and 52 mins
- Unabridged
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Cheap fashion has fundamentally changed the way most Americans dress. Stores ranging from discounters like Target to fast fashion chains like H&M now offer the newest trends at unprecedentedly low prices. Retailers are producing clothes at enormous volumes in order to drive prices down and profits up, and they've turned clothing into a disposable good.
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Very informative and worth a listen.
- By Suuki on 12-06-18
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Where You Are Is Not Who You Are
- A Memoir
- By: Ursula Burns
- Narrated by: Ursula Burns
- Length: 7 hrs and 39 mins
- Unabridged
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The first Black female CEO of a Fortune 500 company looks back at her life and her career at Xerox, sharing unique insights on American business and corporate life, the workers she has always valued, racial and economic justice, how greed is threatening democracy, and the obstacles she’s conquered being Black and a woman.
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Relatable story, flaws and all
- By Anonymous User on 01-06-22
By: Ursula Burns
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The Sweet Life
- Find Passion, Embrace Fear, and Create Success on Your Own Terms
- By: Dulce Candy Ruiz
- Narrated by: Joell A. Jacob
- Length: 5 hrs and 19 mins
- Unabridged
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Since posting her first makeup tutorial in 2008, Dulce Candy has become one of the top beauty stars on YouTube - boasting more than two million subscribers and garnering hundreds of millions of views for her bright and energetic how-to videos. But before she became a style icon and a role model to millions of young women, Dulce struggled to make her way in the world.
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Inspirational!
- By Joliefemme on 08-13-15
By: Dulce Candy Ruiz
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Scars and Stilettos - 2nd Edition
- By: Harmony Dust
- Narrated by: Harmony Dust
- Length: 7 hrs and 12 mins
- Unabridged
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Scars and Stilettos: At 13, after being abandoned by her mother one summer and left to take care of her younger brother, Harmony becomes susceptible to a relationship that turns out to be toxic, abusive, and ultimately exploitative. She eventually finds herself working in a strip club at the age of 19, and her boyfriend becomes her pimp, controlling her every move and taking all of her money. Ultimately, she discovers a path to freedom and a whole new life.
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A religious book
- By Amazonbuyer on 10-12-21
By: Harmony Dust
What listeners say about Wildflower
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Katie Gagliano
- 06-13-23
She's lived so much life!
My first ever audiobook! I think this was a great choice to dip my toe into the waters of this new reading medium. I listened to the book while crafting and driving and it perfectly kept my attention.
I’ve followed Aurora James on Instagram for several years, aware of her because of her fashion work with Brother Vellies, and was so intrigued listening to the introduction of the memoir and realizing just how little I knew of her background.
She has lived so many lives! It’s pretty stunning the amount of ground she covered. She shed light on the good and the bad, from her creative endeavors and building Brother Vellies and The 15 Percent Pledge, to her abuse at the hands of her stepfather and the related fallout with her mother, as well as internal and external tension around her identity as a biracial woman.
It was clear she has a real passion for the world around her, and I appreciated her insights/reflections around consumerism, creating opportunities for craftsmen and women around the world, and properly valuing artisans’ work.
I value that Aurora chose to narrate the audiobook herself; it made the experience more personal, I was able to glean more nuance from the way she delivered certain lines and it also played into the plot of the book, since her voice is something she’s been criticized over/been picked on for over her life.
I really appreciated how transparent and vulnerable she was detailing the struggles she’s experienced with Brother Vellies and how she peeled back the curtain to share what was happening behind the scenes. Oftentimes things were much different from how they appeared on the surface.
Aurora has led such a varied and interesting life and I really valued getting to learn more about her and her journey thus far.
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- DeAndrea
- 10-06-23
Love her story AND voice
Nothing sleepy about Aurora. Great story telling and the connection between fashion conveying an ethos while simultaneously being consumed by another culture is so empowering. Appreciated her take on Wintour too. What James has done with the pledge and commitment to designing in African nations is inspiring. I am at the stage of life where I am indeed buying one quality piece made with real fabrics instead of supporting unethically made fast fashion. So, I hope to add Brother Vellies to my collection in the near future.
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- Micah Elizabeth
- 01-25-24
Inspiring!!!!
I enjoyed learning about Aurora James. I am a new fan and will share her book with others! Well done.
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- Katie Conran
- 05-22-23
Next Level 💗
I cannot emphasize enough the impact of this woman and this book. The influence she has will change lives and communities. Incredible!
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- E
- 05-27-23
Finished in one day!
Aurora James story is an incredible one that made cry, made me angry and hopeful all in one read. A lot of her experiences were parallel to some of my own so the early chapters were so relatable. I admire her fearlessness and how she unapologetically shows up in this world. She is an inspiration!
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- Will VIQUEZ
- 06-06-23
Must read
This has quickly become one of my favorite books ever. As a person of color, I can’t tell you how powerful, inspiring, sad at times, energizing at others it was to hear this story. Thank you for sharing.
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- Karen Bass
- 05-19-23
Stuck the landing
So proud of this woman and everything she’s done! Can’t wait to share this with all my friends. Also look forward to becoming a supporter!
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- B.B.
- 06-07-23
Incredible work
Love this book. I feel empowered by Aurora’s story. Definitely a must read, especially for women, but all can be inspired by Aurora’s drive and commitment.
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- SB
- 05-25-23
Wildflower
Thoughtful and Detailed and Inspiring and Educational. I cannot wait to see what Aurora James does next.
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- Mary Ann Hastings
- 07-11-23
Worth the consideration
As someone who is not only not interested in fashion, but also quite turned off by all of its trappings, I would never have thought to read this book on my own. However, I caught the tail end of an interview of Aurora James on a Sunday morning NPR program.
I was intrigued by what Aurora said about the stereotyped ideas people had about doing business in Africa with African artists. My husband and I have faced similarly biased remarks about our work in the Yucatan with the Maya.
I was also delighted when I realized that I could listen to it on Audible. Although James’ voice isn’t stellar, her passion in her story’s telling and her quick mind more than make up for the lack of voice quality. I also appreciated the fiscal lessons I learned about scaling up a successful business.
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