Showing titles in Computers & Technology

To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . .

User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.

On a cold January morning in 1986, NASA launched the Space Shuttle Challenger, despite warnings against doing so by many individuals including Allan McDonald. The fiery destruction of Challenger on live television moments after launch remains an indelible image in the nation's collective memory. In Truth, Lies, and O-Rings, McDonald, a skilled engineer and executive, relives the tragedy from where he stood at Launch Control Center.

Master Generative AI in the Workplace and Transform Your AI Leadership Skills Are you a business leader looking to harness the power of generative AI with your team? "Generative AI for Busy Business Leaders" is your beginner’s guide to navigating this transformative technology. This concise and practical book offers insights, frameworks, and strategies for leveraging generative AI (gen AI) to enhance efficiency and decision-making in the business world. It’s designed for team managers and leaders who do not have a technology background, making it ideal for those who want to quickly get ...

Harness the power of social media to attract new customers and transform your business! More than three billion people are now on social media. If you're not in the social media marketing game, you're not in the game at all. From one of the world's leading figures in the world of social media marketing, Likeable Social Media reveals everything you need to know about building your brand and attracting and retaining loyal customers through smart, savvy social media engagement.

A guide to navigating the messiness of software development process change, dealing with all the legacy organizational elements, and focusing on increasing business agility.

Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new audiobook, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers.

Before the internet became widely known as a global tool for terrorists, one perceptive US citizen recognized its ominous potential. Armed with clear evidence of computer espionage, he began a highly personal quest to expose a hidden network of spies that threatened national security. But would the authorities back him up? Cliff Stoll's dramatic firsthand account is "a computer-age detective story, instantly fascinating [and] astonishingly gripping" - Smithsonian.

We may love books, but do we know what lies behind them? In The Book, Keith Houston reveals that the paper, ink, thread, glue, and board from which a book is made tell as rich a story as the words on its pages - of civilizations, empires, human ingenuity, and madness. In an invitingly tactile history of this 2,000-year-old medium, Houston follows the development of writing, printing, the art of illustrations, and binding to show how we have moved from cuneiform tablets and papyrus scrolls to the hardcovers and paperbacks of today.

A richly detailed and dramatic account of one of the greatest achievements of humankind. At 9:32 A.M. on July 16, 1969, the Apollo 11 rocket launched in the presence of more than a million spectators who had gathered to witness a truly historic event. It carried Neil Armstrong, Buzz Aldrin, and Mike Collins to the last frontier of human imagination: the moon.

In a world captivated yet bewildered by artificial intelligence, spiritual icon Deepak Chopra explores AI's untapped potential to unlock the mystery of consciousness, positioning AI not as a threat, but as a powerful catalyst for personal and spiritual growth. Digital Dharma shows how the most popular, freely available chatbots can serve as guides through every level of human potential – survival and safety, emotional connection, self-worth, abundance, creativity, wisdom and the infinite possibilities of cosmic consciousness.

In our rapidly evolving digital age, where reality often intertwines with the virtual, a question emerges: could our very existence be a part of a grander digital construct? "Simulation Theory for Beginners" dives headfirst into this profound question, exploring the enigmatic simulation hypothesis in depth.

Even before the COVID-19 pandemic, digital technologies had become deeply embedded in children’s lives, despite a growing body of research detailing the harms of excessive immersion in the unregulated, powerfully seductive, profit-driven world of the “kid-tech” industry. In Who’s Raising the Kids? Linn—one of the world’s leading experts on the impact of Big Tech and big business on children—explores the roots and consequences of this monumental shift toward a digitized, commercialized childhood, focusing on kids’ values, relationships, and learning.

Operations Anti-Patterns, DevOps Solutions shows how to implement DevOps techniques in the kind of imperfect environments most developers work in. Part technology tutorial, part reference manual, and part psychology handbook, this practical guide shows you realistic ways to bring DevOps to your team when you don't have the flexibility to make sweeping changes in organizational structure.

To most of us, it seems like recent developments in artificial intelligence emerged out of nowhere to pose unprecedented threats to humankind. But to Dr. Joy Buolamwini, who has been at the forefront of AI research, this moment has been a long time in the making.

The future is now. Artificial "machine" intelligence is playing an ever-greater role in our society. We are already using cruise control in our cars and automatic checkout at the drugstore and are unable to live without our smartphones. The discussion around AI is largely polarized; people think either machines will solve all problems for everyone or they will lead us down a dark, dystopian path into total human irrelevance. Regardless of what you believe, the idea that we might bring forth intelligent creation can be intrinsically frightening.

The most successful programs of the last 30 years were developed in C++. From Microsoft Word to Facebook to Adobe Photoshop, C++ is at the heart of the most lucrative technologies in today’s world. C++ is the most powerful programming language in the modern world for one simple reason: It allows for complete control, not only of the program’s logic and graphical user interface, but of the hardware, too.

Discover the Secrets of Cybersecurity Governance, Risk, and Compliance with Cybersecurity Fundamentals: Governance, Risk & Compliance by Bruce Brown, CISSP, CGRC. In the ever-evolving world of cybersecurity, understanding the intricacies of Governance, Risk, and Compliance (GRC) is not just beneficial—it's essential. Despite being one of the most crucial areas in cybersecurity, GRC is often overlooked, leaving many professionals unprepared for the challenges ahead. This book changes that narrative.

On the morning of 28 January 1986, just seventy-three seconds into flight, the space shuttle Challenger broke apart over the Atlantic Ocean, killing all seven people on board. Millions around the world witnessed the tragic deaths of the crew, which included schoolteacher Christa McAuliffe. Like the assassination of JFK, the Challenger disaster is a defining moment in twentieth century history – one that forever changed the way America thought of itself and its optimistic view of the future. Yet the full story of what happened – and why – has never been told.

With this beginner’s handbook, you’ll learn how to use ChatGPT efficiently and create maximized results. Create natural, human-like conversations, being aware of its limitations and biases, and prepare for the artificial intelligence future.