Day Trading Attention Audiobook By Gary Vaynerchuk cover art

Day Trading Attention

How to Actually Build Brand and Sales in the New Social Media World

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Day Trading Attention

By: Gary Vaynerchuk
Narrated by: Gary Vaynerchuk
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About this listen

“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.”—Michael Rubin, CEO of Fanatics

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.

In his latest book, Vaynerchuk argues that today’s fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the “TikTokification of Social Media.” Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow.

Small businesses, large corporations, and creators can take advantage of this trend to develop brand and grow sales by producing relevant, strategic content, even if they don’t have an audience. But how does one make relevant content? What should advertisements look like, in this new world?

In this book, Vaynerchuk provides detailed answers to these questions and more, revealing the tactics to master modern advertising with strategies you can apply to the moment you’re currently living in.

Supplemental enhancement PDF accompanies the audiobook.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2024 Gary Vaynerchuk (P)2024 HarperCollins Publishers
E-Commerce Entrepreneurship Marketing Business Advertising Inspiring
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What listeners say about Day Trading Attention

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Amazing Book - Must Read

Shoutout to Gary Vaynerchuk on his new book 'Day Trading Attention'

I've been following Gary since 2017 and credit a lot of my success and growth from him. Particularly taking risks on social media, being more accountable, and practicing patience long-term.

Have also read 3 of his books and here are my top takeaways for 'Day Trading Attention' 👇👇👇

1. Attention is the key to everything. Distraction is so high now if you don't get good at social, you will get left behind. It's not enough just to post anymore though. You have to be a student of the game and keep improving and making tweaks. It takes work!

2. We're in the golden age of social. It will continue to get harder and cost more MONEY. We will look back and regret not getting active on more platforms. Stop complianing and start posting.

3. If you're sticking to 1 platform you are taking a lot of risk. I need to branch out into other areas such as Facebook and YouTube Shorts. I'm picking those because they're underutilized and have high upside compared to Instagram and TikTok which have massive Supply.

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Marketing Genius

Gary Vee never fails to impress me with his knowledge behind content production and trading attention daily. This book provides the necessary tools for becoming successful in the marketing landscape.

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Otro gran libro de Gary

Este libro es una guía práctica sumamente actualizada de cómo aprovechar las mejores prácticas de marketing y branding en plataformas digitales y redes sociales, con mucho detalle y ejemplos de cada estrategia. ¡Magnífico trabajo!

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Great Info

Think there is something for everyone. Gary definitely makes it personal and easy to listen too.

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Social Media/Attention: Deep Dive into Success

Gary and Raghav (& teams from VaynerX/VaynerMedia) share a treasure of information on how to succeed at capturing attention at a high level and explore the nuts and bolts of implementing this in a social media strategy.
PS, Highly Recommend Twelve and a Half

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Bonus off scripts is a plus!

I bought the book too and like reading along or going to it for more time to meditate on what I heard. And besides Gary convinces you to get the book… But the audiobook, any audiobook of Gary’s is a must because it’s like a personal lesson from him and he includes his off script material and his famous inflections in the reading. You get more than the book!

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That I need to scan the QR code 😂

Honestly I really enjoy listening to Garry V. And I definitely heard the call to action this time. His message is consistent and this time I’m going to stop listening and actually do the thing. I’m not sure how yet. But keep an eye out for my email one day!!!

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Amazing source of information

Gary breaks down the information in a thoughtful Pole, an informative way.
Which is useful Fort even the most inexperienced marketer

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I’ve Never Been More Excited To Create Social Media Content

I have a business called Inova Digital that serves an industry that I’m obsessed with because it’s helping revolutionize mental health and actually HEALING hearts and mind - psychedelic therapy centers. I saw a video on Gary’s book and decided to listen. I didn’t think it was going to be as powerful as it is. I’ve never been more motivated to create content and find a way to help these psychedelic therapy centers, and of course reach them via social media to help them grow. Thanks, Gary! (I emailed your dad already, sorry! Can’t follow directions 😂)

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Gary Vee is the man!

The audiobook was rad. I bought the physical book after so that I have a reference book as well. This book will help you with all of your marketing needs.

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