Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

Business and organizational leaders spend well over half of their professional time engaged in this process. It is the way they do deals, lead employees, and manage relationships. Most leaders learn to negotiate on the job through a long process of trial and error. In today’s competitive marketplace, there is no time for experimentation, nor room to make mistakes. The good news is by mastering negotiation, the next level of success is actually closer than it appears. The actionable advice and practical guidance offered in this book give a roadmap for every type of negotiation.

It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.

Have you experienced a moment when you realized your career wasn’t as secure or fulfilling as you thought it was going to be? Maybe you’ve thought about using your skills to start your own consulting business – but you haven’t had the confidence to go for it. Donald Miller has been consulting and coaching for over two decades. He’s consulted some of the world’s top brands including TOMS Shoes, TREK Bicycles and Tempur Sealy.

Productize draws on the 25+ years of experience that Eisha Armstrong has in successfully creating, launching and growing productized services. Eisha knows what works and what doesn't and she is passionate about making sure organizations learn from each other and avoid reinventing the wheel.

Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.

More and more professional services firms are “productizing” their services to grow and scale. But successfully marketing and selling standardized services or products is very different from marketing and selling traditional professional services. Commercialize, a follow-on book to Productize, explores why commercializing new ideas is the most significant stall point when B2B services organizations productize. The book then outlines how the most successful firms commercialize packaged services and new products and get to revenue impact fast and efficiently.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offer method worked when you start hearing “What do I need to do to move forward?” ...before you even ask for the sale.

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.

Why do so many smart people struggle with marketing? The answer is simple: smart people love complexity, and complexity brews problems. But when it comes to marketing, simple is better. Unfortunately, marketing has become overly complicated. We are bombarded with marketing tools and tactics, gimmicks and fads, and countless social media channels. It’s overwhelming. As a smart person, you don’t want to become a professional marketer. You offer a valuable product or service and want to attract more customers.

An internationally bestselling novelist, Matthew Dicks has also spent ten years consulting with individual clients and organizations ranging from startups to Fortune 500 companies. In Stories Sell, Dicks shows people in business how to get their message across without relying on cookie-cutter presentations or stodgy case studies

In Reset, Heath explores a framework for getting unstuck and making the changes that matter. The secret is to find “leverage points”: places where a little bit of effort can yield a disproportionate return. Then, we can thoughtfully rearrange our resources to push on those points.

We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's best seller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word of mouth and the only real way to get word of mouth is to create something remarkable. Free Prize Inside, the sequel to Purple Cow, explains how to do just that. It's jammed with practical ideas you can use now to make your product or service remarkable, so that it will virtually sell itself.

In every industry, there are companies that take off. They effortlessly hire talented people, attract loyal customers, create cool products and make lots of money. These companies seem to stand out and scale up quickly with support from investors, partners and the media. Sadly, most companies don't perform this way. Most entrepreneurs aren't building anything of value. They work hard, make sacrifices, struggle, dream, plan and strive, but in the end, it doesn't pay off. This audiobook sets out a method for building a business that becomes a valuable asset.

In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.

Words. We use them all the time, every day, mostly without giving them much thought at all. We take for granted that they’re here at our disposal whenever we need them. But if you’ve ever wished you could communicate more effectively, words are the place to start. It’s incumbent upon you to choose the best words to accomplish your goals, because how you choose to communicate influences—well, everything! The power of communication shapes our professional goals, our relationships, and our lives—so the words we choose to use carry a great deal of power.

In the six lessons of Why Memoir Matters: Learning from the Lives of Others, associate professor and author Tahneer Oksman guides you through enduring categories and themes within the genre of memoir, exploring how these deeply personal stories work and why they are so impactful. The course also addresses the ethical responsibilities of the memoir writer, in terms of writing about personal life details and what it means to tell the truth as a writer while sharing personal memories, shocking events, and even family secrets.

Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.

It’s not just you. Stress levels are at an all-time high—so much so that a recently convened panel of medical experts in the US has recommended that all adults under the age of 65 be screened for anxiety. In How to Release Anxiety, Gabby Bernstein offers simple, actionable steps for feeling better, living with more ease, and showing up for those around us. Gabby’s unusual advice: Rather than manage your anxiety, what if you befriended it? Gabby posits that what we befriend, we can ultimately be at ease with. So she invites us to get curious.

Identifying covert emotional manipulation is tricky. You sense something is wrong, but you can't quite put your finger on the problem. This powerful book will reveal to you if manipulation is at play in your relationships. It will open your eyes. You will learn 30 tactics manipulators use to get what they want. You will also learn to spot the warning signs within yourself that expose covert manipulation is taking place, even if you can't identify the specific tactics being used.

Most people think the way to write a best seller is to have a lot of talent and even more luck. As you will learn, there is a recipe for success, and luck may be the least important ingredient in creating a best seller. No one has cracked the code better than James Scott Bell. A best-selling author himself, and the author of the number-one best seller for writers, Plot & Structure, Mr. Bell has been teaching the principles of best-selling fiction for over 20 years, principles that apply to any genre or style.

In July 1995, San Jose Mercury-News reporter Gary Webb found the Big One - the blockbuster story every journalist secretly dreams about - without even looking for it. A simple phone call concerning an unexceptional pending drug trial turned into a massive conspiracy involving the Nicaraguan Contra rebels, L.A. and Bay Area crack cocaine dealers, and the Central Intelligence Agency.

Bringing Up Bébé meets Last Child in the Woods in this lively, insightful memoir about a mother who sets out to discover if the nature-centric parenting philosophy of her native Scandinavia holds the key to healthier, happier lives for her American children.

Grammar! For many of us, the word triggers memories of finger-wagging schoolteachers, and of wrestling with the ambiguous and complicated rules of using formal language. But what is grammar? In fact, it's the integral basis of how we speak and write. As such, a refined awareness of grammar opens a world of possibilities for both your pleasure in the English language and your skill in using it, in both speech and the written word.

Easy Spanish Step-by-Step is designed in such a way that each section builds upon the last to help your brain progressively create lasting and meaningful connections to each new word and grammar concept. Simply by listening and speaking out loud with us, you will naturally progress, step-by-step, toward Spanish communication and fluency.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

It’s hard to be successful without a clear understanding of how business works. These 60 daily entries from New York Times best-selling author Donald Miller focus on the tangible skills it takes to offer extreme value to your organization while building your company, your career, and your legacy.

Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now. In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them—your Flight Plan.

Have you experienced a moment when you realized your career wasn’t as secure or fulfilling as you thought it was going to be? Maybe you’ve thought about using your skills to start your own consulting business – but you haven’t had the confidence to go for it. Donald Miller has been consulting and coaching for over two decades. He’s consulted some of the world’s top brands including TOMS Shoes, TREK Bicycles and Tempur Sealy.

Desde la publicación original de Building a StoryBrand, más de un millón de líderes empresariales han descubierto el poderoso marco StoryBrand de Donald Miller y están ganando millones. Ahora, el recurso clásico para conectar con los clientes ha sido completamente revisado y actualizado, haciéndolo aún más poderoso con el fin de prepararte mejor para los desafíos de hoy.

You keep being told to do more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There's a better way.

There are four characters in every story: the victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, Donald will use his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning.

Business and organizational leaders spend well over half of their professional time engaged in this process. It is the way they do deals, lead employees, and manage relationships. Most leaders learn to negotiate on the job through a long process of trial and error. In today’s competitive marketplace, there is no time for experimentation, nor room to make mistakes. The good news is by mastering negotiation, the next level of success is actually closer than it appears. The actionable advice and practical guidance offered in this book give a roadmap for every type of negotiation.

In this audiobook, you will learn all about how to build a successful brand. You will discover how to effectively market your brand online. It would show you techniques on how to keep ahead of the game by showing you how to integrate online marketing into your overall marketing strategy.

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offers method worked when you start hearing, “What do I need to do to move forward?” before you even ask for the sale.

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.

Skyrocket Your Sales Through the Power of Compelling StorytellingIn "The Story Selling Secret," author Jim Edwards presents a straightforward, 5-step blueprint for using personal stories to powerfully connect with your audience, differentiate yourself from competitors, and ultimately increase sales. In today's crowded marketplace, it's no longer enough to simply promote your products or services. You need to engage and resonate with your target audience on a deeper level, and there's no better way to do this than with compelling personal stories. Tell Personal Stories That Connect and Sell ...

UPDATED 2022 EDITION! These two bestselling writing and editing handbooks, “The Writer’s Guide to Character Emotion” and “The Writer’s Guide to Character Expression” have been updated and combined to create one remarkable single volume! This comprehensive edition contains descriptive writing tools to help writers craft a riveting novel that instantly grabs a reader’s attention. Writers will gain the essential skills needed to craft realistic emotions, visceral responses, and body language to deepen characterization that you can easily and quickly apply to your own writing. ...

Explore the revolutionary impact of AI on social media marketing and discover key trends that are shaping the future. From automating content creation and audience engagement to optimizing advertising strategies, this resource provides actionable insights to elevate your marketing game. Understand why integrating AI is crucial for generating income online and learn how businesses and creators are monetizing their social platforms effectively. Discover essential AI tools designed to streamline your marketing efforts, enhance customer engagement, and analyze performance metrics.

Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.