Want to become elite? Get ready for Chosen Suffering. Real champions aren’t born - they’re built. It’s true in life, business, athletics, and faith. We must transcend physical, mental, emotional, and spiritual limits if we want to achieve ultimate victory. Author Tom Ryan calls this “chosen suffering”. He knows that success comes with a price, paid for by the daily choices we make. He also believes every person encounters “unchosen suffering”, the type that brings us to our knees. In Coach Ryan’s darkest hour, he and his wife discovered joy, peace, and hope.

On the playing field, natural talent isn’t enough—there’s a mental component that determines whether athletes win the race or wipe out before the finish line. But what separates standout sports stars from the rest? In a paradigm-shifting new theory, acclaimed sportswriter Matt Fitzgerald identifies two key traits behind athletic success: strict self-regulation over thoughts and emotions and an unquenchable psychological need to pursue victory—even when it means enduring extreme mental and physical suffering.

One of the most dominant college wrestlers in history, Ben Askren became a folk hero during the 2008 Olympics in Beijing, before going on to become a multiple time MMA champion and one of the sport's biggest stars. Here, in Funky, this record-breaking wrestler and polarizing UFC fighter shares how he came to dominate opponents while blazing a trail through competitors in unprecedented ways. Not blessed with natural athleticism, he revolutionized folkstyle wrestling by innovating his own technique, which earned him the famous nickname, "Funky."

Joe De Sena has one ultimate goal: to help improve everyone’s physical and emotional health by teaching them the tenets of Spartan living from ancient Greece: simple eating, smart training, mastering resilience, and an all-out commitment to achieving a goal.

You Win in the Locker Room First draws on the extraordinary experiences of Coach Mike Smith and Jon Gordon - consultant to numerous college and professional teams - to explore the seven powerful principles that any business, school, organization, or sports team can adopt to revitalize their organization.

Tired of underperforming in the biggest moments, the Westlake Aviators football team realizes their greatest challenge isn’t beating an opponent but rather rising above the Twin Thieves: the Fear of Failure and the Fear of Judgment. Through a journey of adversity, celebration, and heartbreak, the Aviators come to understand that great teams are built by great leaders. This powerful story serves as a playbook for anybody in business, sports, education, or life looking to help a group of people maximize their potential.

Arm yourself with the wisdom to confidently support your wrestler’s journey and help them reach their full potential on and off the mat. How to Succeed (and Fail) as a Wrestling Parent contains practical guidance and real-life stories from Donovan Panone's 28 years in the trenches as a coach, as well as from being the parent of a wrestler.

What would you do if you knew you were unstoppable? Where would you go? What would you own? Who would you help? Unstoppable Mindset will help you uncover the answers to those questions and show you how to achieve more than you thought possible.

Since he burst onto the scene as George St. Pierre’s grappling coach in the late 2000’s, John Danaher has risen to be recognized as one of the foremost minds in Brazilian Jiu-jitsu and competitive grappling. More than just a coach, Danaher has garnered a reputation as a philosopher of the art. His social media is read by hundreds of thousands, serving as daily inspiration for students around the world. Danaher is able to take the complex and often contradictory rules of jiu-jitsu and break them down into universal concepts.

Ready to return to the mats? New concepts, new stories, and more brilliance from the leading mind in Brazilian jiu-jitsu can be found in the follow-up to the surprise 2019 hit. This is the perfect companion for your BJJ journey. Short, thought-provoking entries can be listened to as you sit in the parking lot before the gym opens, or after class when you're reflecting on training. Be a fly on the wall in the famous blue basement as you study with the kingmaker to champions like Gordon Ryan, Garry Tonon, and Georges St-Pierre.

In this inspirational fable, Chris McNeely is a college football coach who is at the end of his rope after a hard-and-fast fall from the top of his profession. Now bankrupt and on the verge of losing his job, he has no idea what he's doing wrong or how to get back on track. Angry, worried, and desperate for help, Chris receives mysterious visits from five of history's greatest coaches: John Wooden, Buck O'Neil, Herb Brooks, Paul "Bear" Bryant, and Vince Lombardi.

Win in the Dark is another fable written in the same style as the viral sensations Chop Wood Carry Water and Pound the Stone....

"There's a secret to mastery that you may have never heard, a single little thing that only the very best in the world know how to do. In fact, I believe it is the only thing anyone can do to gain true mastery at anything, and it's an equal opportunity principle. It can be applied to fulfill your potential in business, in sports, in your relationships, as well as your overall life. Do you want to know what it is?"

Joe De Sena designed the Spartan races to test overall conditioning: strength, flexibility, endurance, and speed. His signature take-no-prisoners approach to achieving physical and mental fitness has taken the endurance world by storm and inspired millions. Now, in Spartan Fit!, De Sena breaks down that approach and gives listeners the tools they need to conquer the course.

With the world or combat sports put on hold and hundreds of thousands of students training from home in 2020, the mental study of jiujitsu has become more important than ever. In the highly requested third volume of the Danaher Diaries, there are now over 100 musings from the mind of John Danaher from before and during the worldwide pandemic that drove the BJJ community out of gyms and onto various online training programs. Danaher's writings cover the timely to the timeless as he reflects on the current state of jiujitsu and it's unchanging constants.

Joe De Sena has one ultimate goal: to help improve everyone’s physical and emotional health by teaching them the tenets of Spartan living from ancient Greece: simple eating, smart training, mastering resilience, and an all-out commitment to achieving a goal.

Twenty-six point two miles isn’t enough anymore. Obstacle course racing, which combines the endurance challenges of a marathon with the mind-bending rigors of overcoming obstacles along the way, is taking the world by storm. At the center of this phenomenon is Joe De Sena, the driving force behind the enormously popular Spartan Race. De Sena offers a simple philosophy: commit to a goal, put in the work, and get it done.

Joe De Sena has spent his life running toward challenge and discomfort. Why? Because how we react to challenging situations defines us and our families. The only tools we have as humans to survive the many peaks and valleys of a full life are preparedness, health, leadership, and most importantly, resilience. Why do so many parents struggle to finish things we start, delay gratification, and protect our health - and why do our kids continue to struggle in every facet of life? Because we haven’t showed them a path to resilience, and we haven’t fought for it ourselves.

One of the most dominant college wrestlers in history, Ben Askren became a folk hero during the 2008 Olympics in Beijing, before going on to become a multiple time MMA champion and one of the sport's biggest stars. Here, in Funky, this record-breaking wrestler and polarizing UFC fighter shares how he came to dominate opponents while blazing a trail through competitors in unprecedented ways. Not blessed with natural athleticism, he revolutionized folkstyle wrestling by innovating his own technique, which earned him the famous nickname, "Funky."

Joe De Sena designed the Spartan races to test overall conditioning: strength, flexibility, endurance, and speed. His signature take-no-prisoners approach to achieving physical and mental fitness has taken the endurance world by storm and inspired millions. Now, in Spartan Fit!, De Sena breaks down that approach and gives listeners the tools they need to conquer the course.

A mythic figure in fighting and a legendary member of the “first family of martial arts,” Rickson Gracie is considered the godfather of what we recognize today as Mixed Martial Arts (MMA). Although Rickson’s three decades of total dominance in Jiu Jitsu is astounding, even more astounding is the serenity and spiritual depth of his approach to combat. For Rickson, Jiu Jitsu is a metaphor for life. Some consider Jiu Jitsu a martial art, others consider it a sport, but to Gracie, it is a philosophical system he uses to face and evaluate life’s challenges and maintain happiness and mental balance.

Lawrence’s accomplishments are nearly impossible to comprehend. After breaking two Guinness World Records, he shattered possibilities in 2015 by completing 50 full-distance triathlons in 50 states in 50 consecutive days. Yes, THE IRONMAN®, “the single most difficult day in sports”—a 2.4-mile swim, 112 miles on a bike, then a 26.2-mile run, all completed in under 17 hours. It is a race so intense that less than .01% of the population have completed one.

On the playing field, natural talent isn’t enough—there’s a mental component that determines whether athletes win the race or wipe out before the finish line. But what separates standout sports stars from the rest? In a paradigm-shifting new theory, acclaimed sportswriter Matt Fitzgerald identifies two key traits behind athletic success: strict self-regulation over thoughts and emotions and an unquenchable psychological need to pursue victory—even when it means enduring extreme mental and physical suffering.

Chop Wood Carry Water is the story of one boy's journey to achieve his lifelong dream of becoming a samurai warrior. Guided by "Akira-sensei", John comes to realize the greatest adversity on his journey will be the challenge of defeating the man in the mirror.

Five AM is simply a magical time to wake up and begin your day. You will achieve mental clarity and simply get things done. There will be no distractions from your phone, social media or even friends and family - everyone is asleep.