This book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200 million per year in less than a decade. Want to know the biggest difference between those two time periods? How many leads I was getting.

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

Most organizations and individuals work in the context of annual goals and plans; a 12-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now. In the end more of the important stuff gets done and the impact on results is profound.

Bring meaning and joy to all your days with this internationally best-selling guide to the Japanese concept of ikigai - the happiness of always being busy - as revealed by the daily habits of the world's longest-living people.

The Success Paradox is the improbable story of a life and business transformed, told in a warmly authentic style that says: “I hit rock bottom, I surrendered, I began doing the opposite of what I’d been doing before, miracles happened, and here’s what you can learn from my journey.” With riveting personal details that illuminate his discoveries, Gary details how he defied the odds—not just to survive but to thrive—by implementing a series of paradoxical strategies, fundamentally opposite to anything he’d ever done before.

You did "everything right"--got the degree, the knowledge, the experience, the business plan, the "right" product or service, the optimized website - so why don't more people want what you have to offer? Why don't more people care about it? In this refreshing look at business fundamentals, Vincent Pugliese argues that before you set about gaining the knowledge and experience needed to create something people want to buy, you must become the person that people want to know.

Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience's worldview. Done right, a talk is more powerful than anything in written form.

Do you wish you could decode people? Do you want to know exactly what to say to your boss, your date, or your networking partner? You need to know how people work. As a human behavior investigator, Vanessa Van Edwards studies the hidden forces that drive our behavior patterns in her lab—and she's cracked the code. In Captivate she shares a wealth of valuable shortcuts, systems, and behavior hacks for taking charge of their interactions at work, at home, and in any social situation.

There are only two paths in life: average and awesome. The average path is easy because all you have to do is nothing. The awesome path is more challenging, because things like fear only bother you when you do work that matters. The good news is Start gives listeners practical, actionable insights to be more awesome, more often.

In Creative Quest, Questlove synthesizes all the creative philosophies, lessons, and stories he's heard from the many creators and collaborators in his life, and reflects on his own experience, to advise listeners and fans on how to consider creativity and where to find it. He addresses many topics - what it means to be creative, how to find a mentor and serve as an apprentice, the wisdom of maintaining a creative network, coping with critics and the foibles of success, and the specific pitfalls of contemporary culture.

Lilly Singh isn’t just a superstar. She’s Superwoman—which is also the name of her wildly popular YouTube channel. Funny, smart, and insightful, the actress and comedian covers topics ranging from relationships to career choices to everyday annoyances. It’s no wonder she’s garnered more than a billion views. But Lilly didn’t get to the top by being lucky—she had to work for it. Hard.

An invaluable reference for anyone who is a working actor, or wants to be. Learn how to make it in the day-to-day business of acting and stay sane and focused while attempting to merge art and commerce. This audiobook covers everything the author wishes someone had told him about how casting decisions are made, what rejection really means, how to behave on a set, the two factors the business is built on, and much more. Markus Flanagan offers encouraging, highly useful pointers on such vital matters as: How do you combat getting typed?

Public speaking can be terrifying. For David Nihill, the idea of standing in front of an audience was scarier than cliff jumping into a thorny pit of spiders and mothers-in-law. Without a parachute or advanced weaponry. Something had to change.

In what doesn't sound like the best plan ever, David decided to overcome his fears by pretending to be a comedian called "Irish Dave" for one full year, crashing as many comedy clubs, festivals, and shows as possible.

Every day there are moments when you must persuade, inform, and motivate others effectively. Each of those moments requires you, in some way, to play a role, to heighten the impact of your words, and to manage your emotions and nerves. Every interaction is a performance, whether you're speaking up in a meeting, pitching a client, or walking into a job interview.

New York Times best-selling author Jon Acuff has drawn millions of online fans who love his refreshing mix of humor, honesty, and wisdom about the world of work. Now he offers his most important audiobook yet, a guide to making big career changes - by choice or necessity - and escaping the horrible feeling of being trapped in the wrong job.

Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.

Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising when you consider that the average attention span has dropped to 8 seconds. To break through, says high-stakes communications expert Paul Hellman, you need to focus on your audience, be slightly different, and deliver with finesse.

What stands between you and your dream? Listed by Advertising Age as one of YouTube’s hottest brands, Dude Perfect has used its crazy basketball shots to reach and inspire hundreds of millions with a contagious Go Big philosophy. By leveraging the connected world, the Dude Perfect guys’ dream became a reality, and now, they want the same for you.

Let’s face it: we all want a seat at the cool table, a great job, and loads of money. But most of us won’t be able to achieve this widely accepted, black-or-white, definition of winning, which makes us feel like failures, that we’re destined to a life of loserdom. That’s the conventional wisdom. It’s also crap, according to comedian and cult hero Chris Gethard, who knows a thing of two about losing. Failing is an art form, he argues; in fact, it’s the only the way we’re ever going to discover who we are, what we really want, and how to live the kind of life we only dreamed about.

In Crossing Over, John brings his listeners with him on the extraordinary journey that has been his life since his New York Times best seller One Last Time was published in 1998. In the style of his TV show and personal appearances (poignant, funny, and remarkably candid) John deals head-on with the controversial issues he has confronted on his voyage as a psychic medium. Listeners might be surprised to learn that it hasn't always been smooth sailing.

Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.

A witty, wise, straight-talking career guide for women, I Shouldn't Be Telling You This is the perfect book for the current economic climate, whether you're just starting out, re-entering the workforce after maternity leave, or simply looking for a career change; it contains essential tips and bold strategies from a gutsy innovator who helped increase Cosmo's circulation by half a million copies per month.

Business consultant and former MGM director of creative affairs Stephanie Palmer reveals the techniques used by Hollywood's top writers, producers, and directors to get financing for their projects and explains how you can apply these techniques to be more successful in your own high-stakes meetings.

As Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better.

Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement - skills that are also effective in the workplace. By applying seven "magic" words in a business setting, David offers tools for effective and persuasive communication.

Is there a hidden part of you that no one else sees? Do you have a vivid inner world of thoughts and emotions that your peers and loved ones can't seem to access? Have you ever been told you're too quiet, shy, boring, or awkward? Are your habits and comfort zones questioned by a society that doesn't seem to get you? If so, you might be an introvert. On behalf of those who have long been misunderstood, rejected, or ignored, fellow introvert Jenn Granneman writes a compassionate vindication.

Three-time New York Times best-selling author and six-time WWE champion Chris Jericho shares 20 of his most valuable lessons for achieving your goals and living the life you want, jam-packed with fantastic stories and the classic off-the-wall, laugh-out-loud Jericho references he's famous for.

A deep yet simple guide to revolutionizing the romance-building communication every thriving marriage needs. Love Talk is like no other communication book you've ever listened to. The fruit of years of research by two foremost relationship experts (who also happen to be husband and wife), this book forges a new path to the heart of loving conversation. You'll begin by identifying your security need and determining your personal communication style.

Everyone imagines top CEOs as larger-than-life figures who do things no one else could. But deep down every good business leader is an everyman who combines vision and high energy with the ability to connect with all types of people and learn from them

Turning 30, artist and speaker Kyle Scheele wanted to do something unusual to mark this milestone. Instead of a birthday bash, he decided to hold a funeral to memorialize the decade of his life that was ending. Building a 16-foot Viking ship out of cardboard, he invited friends to help him set it on fire—a symbolic farewell to his 20s and all the grief, regret, and mistakes that accompanied those years.

In today's world, customers don't want to hear sales pitches, but many salespeople still rely on them. In this breakthrough audiobook, Steve Yastrow, founder of a successful business strategy consulting firm, asks us to throw out everything we've been taught about pitching to customers. His advice: "Tear up your sales pitch and instead improvise persuasive conversations."