
Guerrilla Marketing
Fourth Edition
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Narrated by:
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Bob Loza
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionalized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it.
In this completely revised and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success in the next century.
Filled with strategies for marketing on the Internet (explaining when and precisely how to use it), tips for putting other new technologies to work, programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees, this book will be the entrepreneur's marketing bible in the 21st century.
©1998 Jay Conrad Levinson (P)2009 Audible, Inc.Listeners also enjoyed...




















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Would you say that listening to this book was time well-spent? Why or why not?
It was time well spent mostly because i could multitask as i listened. the book contains alot of valuable information. however, i found it to be needlessly long, repetitive, and not very well organizedWould you ever listen to anything by Jay Conrad Levinson again?
UnlikelyHow could the performance have been better?
More conciseness would have been beneficialWas Guerilla Marketing worth the listening time?
mostly, yes. i didn't enjoy the book as much as i'd have hoped but i don't regret listening to it.It's okay
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You to go throughout this Great book First, Marketing Always Hungary and Every Information in this Book
Feed it feed very well, I strongly advice you to LIsten to it, and keep as reference.
Great Book
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Outstanding read!
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Awesome book!!!
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will listen to again and again
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At times, the information can be exhausting, sometimes a little too extensive. However, its important to know just how far market research goes to provide information to businesses that need to know certain information about all typesnof potential customers.
I bought the book to help me think up ways to promote and take care of my band Into Existence. We are a Metal band out of Kansas City, MO. While not all of the information applies to the music industry on a local level, I definitely found more than a few ways to put a leg up on other bands in the area and even gave me ideas on how to make our music community here in KC closer and stronger.
If you keep thinking about how to apply the information and strategies in Guerrilla Marketing, this book will help you out.
A wealth of information.
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The foundation of Marketing and more - one of the best !
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Would you recommend this audiobook to a friend? If so, why?
This book will save you ton of money on your marketing and advertising, the author provided a great tips and strategies that could improve your business in no time.Great tips for business owner
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A Must
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OK
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